AdRoll vs. PubMatic
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 AdRoll | Score3.7 out of 10 | N/A | AdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance, run reports, gather insights. | $40 per month |
 PubMatic | Score5 out of 10 | N/A | PubMatic is an ad serving and retargeting solution. This platform is designed to serve as a control panel that provides users with a single view into their advertiser relationships across every screen, channel and format. The vendor says through workflow automation, real-time analytics and yield management, they are able to enable users to make smarter, faster decisions that drive revenue and streamline operations. | N/A |
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| Editions & Modules |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
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| Ad Network Integration |
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| AdRoll | PubMatic | |
|---|---|---|
| Likelihood to Recommend | 1.1 | 5.0 |
| Likelihood to Renew | 7.0 | 1.0 |
| Usability | 8.0 | - |
| Support Rating | 1.0 | - |
| Implementation Rating | 8.0 | - |