Agency Analytics vs. BuzzStream

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Agency Analytics
Score 9.9 out of 10
Mid-Size Companies (51-1,000 employees)
Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day…
$12
per month per client campaign (minimum 5 client campaigns)
BuzzStream
Score 7.0 out of 10
N/A
Buzzstream is the eponymous SEO and influencer marketing platform from the Austin-based company of the same name.N/A
Pricing
Agency AnalyticsBuzzStream
Editions & Modules
Freelancer
$12
per month per client campaign (minimum 5 client campaigns)
Agency
$18
per month per client campaign (minimum 10 client campaigns)
Enterprise
contact for enterprise pricing
No answers on this topic
Offerings
Pricing Offerings
Agency AnalyticsBuzzStream
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWhat is a Client Campaign? A client campaign represents a client (their website and integrations).
More Pricing Information
Community Pulse
Agency AnalyticsBuzzStream
Considered Both Products
Agency Analytics
Chose Agency Analytics
Agency Analytics is the best analytics platform for analyzing and reporting on multiple digital platforms under one roof. I haven't run into anything more powerful for analytics in my 10 years of marketing. Other platforms fall short on their list of integrations and what …
Chose Agency Analytics
The software has a very professional format, which gives it an edge over other competitors. Agency Analytics also facilitates the black-link management for SEO purposes, which is again a good thing. My customers have seen the dashboard of Agency Analytics and because the depth …
Chose Agency Analytics
Agency Analytics conducts site diagnostics, which is a complete evaluation means for traffic evaluation. Agency Analytics has done extra SEO features, through SERP tracking among other competitive approaches. Also, recommends the features to include in a site, to make it more …
Chose Agency Analytics
AgencyAnalytics is our preferred choice after using the above platforms and many others like them. Big or small, expensive or cheap, AgencyAnalytics takes the cake every time!
Chose Agency Analytics
This is my first experience with a tool like Agency Analytics because I don't have a digital marketing background. My background is in sales, but I quickly realized that Agency Analytics is a selling point for prospective and existing clients. We also use Ahrefs and Semrush, …
Chose Agency Analytics

We identified Agency Analytics as the most well-rounded software for our agency’s needs. The platform was reasonably priced and included integrations for SEO, paid search, paid social, and organic social. Having reporting and tools for all major marketing channels will be …

Chose Agency Analytics
Agency Analytics is a great value. It offers enough tools and features that are very useful, and it's a more affordable platform than other similar tools. It is missing some key depth in both SEO and reporting, which is a shame. It does do a much better job at bring digital …
Chose Agency Analytics
I've used Conductor Searchlight in the past and it's a great tool. Agency Analytics however includes many additional features that are considered premium features in Conductor Searchlight. Agency Analytics bundles features and third party integrations that come standard and the …
Chose Agency Analytics
We still use BrightLocal to build citations and show our clients their Google My Business ranking placement. However, I like Agency Analytics better for their website ranking tool. I also like that Agency Analytics allows us to add clients as users to their campaign. Overall, I …
Chose Agency Analytics
We stopped using Raventools because the report rendering was ridiculously slow.
Chose Agency Analytics
I've used MOZ fairly extensively and I've found Agency Anaytics overall is a better tool for managing and monitoring keywords and SEO improvement opportunities. It's easy to use, quick to set up and less expensive than MOZ.
BuzzStream
Chose BuzzStream
BuzzStream stacks up quite well compared to its competitors. In particular, HootSuite and HubSpot. BuzzStream has many of the same capabilities that its competitors do, at a fraction of the cost. We selected BuzzStream because it had a fairly flexible contract, and it was …
Chose BuzzStream
I evaluated a few different software solutions before settling on BuzzStream. What made me choose BuzzStream? It was easy--I found that BuzzStream was the easiest of the bunch to get a template and campaign started. Their Chrome extension was easy to use and the customization …
Chose BuzzStream
Buzzsumo is strictly a 'research & brand-watch' based tool whereas BuzzStream helps me to be actionable. Google Drive is used primarily for the organizational aspect, but BuzzStream is like 1000x better as we can see when things are done and not depend on people to fill it out …
Chose BuzzStream
BuzzStream is a better email solution if you want the CRM features.

It has a more comprehensive set of features. In fact, there's a lot of those features that could get confusing for someone who just used it.
Chose BuzzStream
I haven't used many other link building tools. The only other way that I've found to stay organized is to use Google Spreadsheets. I like BuzzStream because you can have different profiles for each client, can manage users and messaging, and it reminds you when it's time to …
Chose BuzzStream
BuzzStream is better for larger teams whereas Streak is great for smaller teams or those who are just getting started with personalized outreach/link building.
Chose BuzzStream
BuzzStream focuses on SEO rather than PR, which requires some specific functionality that the other tools do not have. If you are doing SEO, then BuzzStream is a better fit. If you're doing PR then perhaps keep looking.
Chose BuzzStream
Buzzstream is for professionals. There are other similar tools and each tool is better at something. Mailshake is a great simple tool for outreach, but it doesn't have database management like Buzzstream. Buzzstream has maybe the best database management among the link building …
Chose BuzzStream
Honestly, haven't used anything else for link tracking that has been nearly as successful as Buzzstream.
While many other SEO tools offer help for link building, they don't track links per se. So I would say Buzzstream is one of the key tools for a digital PR that has SEO …
Chose BuzzStream
BuzzStream is more of an in-depth system while BuzzSumo is great to use for finding topics and influencers in certain industries. BuzzStream keeps accurate records while BuzzSumo is merely a side tool to use when searching online does not suffice. BuzzSumo does help more than …
Chose BuzzStream
BuzzStream is the only tool that I've used. However, it is the only one that I need to use. It accomplishes all of my needs and does a great job. If there's something better I haven't heard of it. I would recommend this to anyone that asks about it.
Chose BuzzStream
The only other competitor I can think of is Gmail/mail merge/Boomerang. While Gmail can't find contact info, you can use it in conjunction with mail merge to create templated messages along with Boomerang to remind you to follow up in a couple days. This is definitely a less …
Features
Agency AnalyticsBuzzStream
SEO
Comparison of SEO features of Product A and Product B
Agency Analytics
-
Ratings
BuzzStream
8.1
Ratings
5% above category average
Keyword analysis00 Ratings9.00 Ratings
Backlink management00 Ratings9.00 Ratings
SERP ranking tracking00 Ratings8.00 Ratings
Page grader00 Ratings9.00 Ratings
Competitive analysis00 Ratings7.00 Ratings
Site audit / diagnostics00 Ratings7.00 Ratings
Site recommendations00 Ratings8.00 Ratings
Task management00 Ratings8.00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Agency Analytics
-
Ratings
BuzzStream
8.5
Ratings
11% above category average
Local SEO00 Ratings7.00 Ratings
Social SEO00 Ratings9.00 Ratings
Mobile SEO00 Ratings9.00 Ratings
Global SEO00 Ratings9.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Agency Analytics
-
Ratings
BuzzStream
8.0
Ratings
6% below category average
Multi-domain support00 Ratings8.00 Ratings
Integration with web analytics tools00 Ratings8.00 Ratings
Best Alternatives
Agency AnalyticsBuzzStream
Small Businesses
Supermetrics
Supermetrics
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Supermetrics
Supermetrics
Score 10.0 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Alteryx Platform
Alteryx Platform
Score 8.9 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Agency AnalyticsBuzzStream
Likelihood to Recommend
10.0
(0 ratings)
7.6
(0 ratings)
Usability
-
(0 ratings)
9.2
(0 ratings)
Support Rating
9.8
(0 ratings)
8.1
(0 ratings)
User Testimonials
Agency AnalyticsBuzzStream
Likelihood to Recommend
Agency Analytics has made marketing procedure effective, where all the approaches have been brought in a single dashboard, for easy functionality. Also, the back link tracking or monitoring has been efficiently handled by the application. The SEO procedure from Agency Analytics perfects the ranking of what we market and we secure more audiences. Finally, the competitive analysis from Agency Analytics captures the exact information concerning the opponents and the services or products they offer.
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This is [well-suited] for a smaller agency or a small team. I feel that our team (around 5 people) is the perfect size, as we are all on the same page regarding what everyone is working on. When there are more people and more projects/communications going out, it can become a little chaotic to use.
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Pros
  • Beautiful platform. Easy to use and view.
  • Transparent for us with clients as we can add our clients to give them live access to the dashboard.
  • Loads of integrations!
  • The company quickly adds new integrations and takes feedback seriously, often making changes from it within the same quarter.
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  • Get access to data of prospects such as domain authority that can guide you on whether to pursue the website or not.
  • Create templates for outreach communication.
  • Automates your email communication with prospects through sequences.
  • Schedule outreach and email responses to maximize interaction with prospects.
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Cons
  • Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
  • Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
  • Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
  • Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.
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  • Sometimes BuzzStream can have glitches but the BuzzStream team is super responsive and receptive to helping you resolve any issues.
  • There are a lot of clicks and stages you have to get through to save a contact or change a status. It would be nice if BuzzStream developed an autosave option whereby you didn't have to click 'save'every time you change something or update a contact.
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Usability
No answers on this topic
Buzzstream is great to help identify sites to get links from, and it makes this process so efficient, easy and personal to all, the ones who are using it and the ones that are receiving. Flawless navigation, good outlook, 10/10!
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Support Rating
They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance.
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Support is one of the best aspects of BuzzStream. I know their support team is small and somehow they are able to get back to us right away in a super helpful, friendly fashion. I've had many questions - sometimes they release a new feature, sometimes a feature isn't working correctly and they are quick to answer but also help explain it in a way that makes sense.
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Alternatives Considered
The software has a very professional format, which gives it an edge over other competitors. Agency Analytics also facilitates the black-link management for SEO purposes, which is again a good thing. My customers have seen the dashboard of Agency Analytics and because the depth of information is so powerful and impactful, it convinced them to hire us as their marketing team. Agency Analytics also comes up with substantial SEO and other competitive analysis solutions that make it more preferable for the end-users.
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I evaluated a few different software solutions before settling on BuzzStream. What made me choose BuzzStream? It was easy--I found that BuzzStream was the easiest of the bunch to get a template and campaign started. Their Chrome extension was easy to use and the customization features were something that (at the time) the competitors did not have. Finally, the cost of BuzzStream was a lot less than the competitors, but it didn't sacrifice features. I actually had a subscription to SpyFu and after using BuzzStream for a few months, canceled it because I found that I never logged in or used SpyFu.
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Return on Investment
  • It's a selling point. A major client saw that we were giving access to AA to her, and LOVED it.
  • We can identify issues and solve for them before we lose clients
  • It's an integral part of our sales process. We gain clients by being able to visually show the impact we've had on other similar businesses
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  • It's had a positive impact in keeping our entire agency organized. Especially when employees leave, all of their communication is in one place, so it's pretty easy to have someone take over the process.
  • You can test different messaging for prospects and then determine the most successful.
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ScreenShots

Agency Analytics Screenshots

Screenshot of Digital marketing dashboardScreenshot of Facebook analytics dashboardScreenshot of Google Analytics reportScreenshot of Integration pageScreenshot of White label page