Agency Analytics

Score9.9 out of 10

33 Reviews and Ratings

What is Agency Analytics?

Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations.

The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day trial.

Categories & Use Cases

Media

Screenshot of Digital marketing dashboard

Screenshot of Facebook analytics dashboard

1 / 5

Screenshot of Digital marketing dashboard

#1 most frequent

Professional, Scientific, and Technical Services

66.0%

140 installations of 212

#2 most frequent

Information

8.0%

17 installations of 212

#3 most frequent

Manufacturing

7.5%

16 installations of 212

Verified User

Strategist in Marketing (501-1000 employees employees)

Use Cases and Deployment Scope

We use Agency Analytics to keep track of all our digital campaigns, website activity, and social media activity. During our busy workdays, we need to be able to see everything in one place at a glance to know that our campaigns are running well and spot any disruptions or opportunities for growth. It helps save time and keeps digital initiatives organized.

Pros

Interactive, Beautiful User Interface
Data Connections
Reporting
Dashboards

Cons

New Integrations
Maintaining Channel Connectivity
Plans for Entities other than Marketing Agencies

Return on Investment

It has sped up our productivity and saved us hours of time each day.
Agency Analytics has allowed management to make better informed decisions about our company based on the data Agency Analytics has been able to display.
With Agency Analytics we've been able to organize our results into funnels and move our customers down it.

Alternatives Considered

Funnel.io and Google Analytics 360

Other Software Used

Simpli.fi, 360 View, iStock, from Getty Images

Tyson Downs View profile

Owner in Corporate at Titan Web Agency (1-10 employees employees)

Use Cases and Deployment Scope

At Titan Web Agency, we use Agency Analytics for client reporting. We will also use the dashboard to get a quick look at the campaign performance. Their customizable dashboard allows us to quickly look at Google Analytics Data, PPC information, Google Business Profile performance, etc.

Pros

Powerful Dashboard
Rank Tracking
Integrations with many services we use

Cons

Better pricing
Sometimes wildly inconsistent rankings that we are unable to duplicate

Most Important Features

Rankings
Reporting

Return on Investment

It allows us to automate reporting, and get the reporting done quickly
Allows us quick glances at the dashboard to see campaign performance

Nathan Linkon View profile

Senior Software Engineer in Information Technology at Swisscom (10,001+ employees employees)

Pros

It is one of the most reliable platforms with advanced services.
Agency Analytics has great customer service support which addresses all problems that clients face on a regular basis.
Agency Analytics has the capability of connecting with web analytical solutions.
Easy to use functions.

Cons

A limited customization feature on the imported data.
Secondly, some analysis tools are limited as compared to other platforms, such as goal tracking.
The conversion tracking from the application is a little inefficient and not up to the mark, which leaves an unfavorable impression on the user.

Most Important Features

The marketing channels are brought out together in one dashboard, which makes it easy to control them.
The software has a slick and easy-to-use interface, which makes it easy for me and other users to efficiently and effectively make the most out of the software.
Reliable support.

Return on Investment

There are more than 45 integrations that allow all users to connect to all marketing channels, all in one place.
Other than this, Agency Analytics brings all the available and digital marketing options together to make companies grow and become more popular.

Alternatives Considered

Conductor

Other Software Used

Planview Projectplace, Hopin, Freshdesk

Johnston Mukwi

IT Support in Information Technology at Home Assist Health (51-200 employees employees)

Pros

Agency Analytics has the capability of connecting with web analytical solutions.
Besides, the application conducts both local and global SEO, perfecting the ranking of our company.
The tool facilitates the black-link management for SEO purposes.
Lastly, the customer support addresses all problems that clients face daily.

Cons

Agency Analytics has a limited customization feature of the imported data.
Secondly, the conversion tracking from the application is quite inefficient.
Lastly, Agency Analytics is quite ordinary or basic, meaning, no advanced competencies.

Most Important Features

Agency Analytics has broader SEO features, where it conducts both local and global ranking.
Agency Analytics is quite basic, making the application quite easy to use and requires no exceptional coding knowledge.
Also, Agency Analytics is tracking or monitoring the competitive merits of other businesses, helping the management of the company to plan.

Return on Investment

Through site audit, we learn the market trends and clients desires.
Also, Agency Analytics fosters SEO, which is a strategic way to improve marketing and boost current revenues.
The simplistic nature of Agency Analytics eliminates anything that can require extra training.

Alternatives Considered

Zoho Analytics (formerly Zoho Reports)

Other Software Used

Zoho Projects, Abas ERP, Actian DataConnect

Sally Benson View profile

Digital Marketing Manager in Marketing at LuccaAM (1-10 employees employees)

Pros

Beautiful platform. Easy to use and view.
Transparent for us with clients as we can add our clients to give them live access to the dashboard.
Loads of integrations!
The company quickly adds new integrations and takes feedback seriously, often making changes from it within the same quarter.

Cons

There are always more integrations to create in our digital world. So this will be ongoing, but they do a stellar job in this area.

Most Important Features

A hub to have one platform to view most or all of each client's digital marketing investments with our agency.
Website audits.
Automatic reporting.

Return on Investment

The amount of time this platform saves is worth the cost.
Speaking of cost, it's very affordable compared to most competitors.

Alternatives Considered

UpCity and Semrush

Other Software Used

Semrush, SpyFu

Agency Analytics

What is Agency Analytics?

Categories & Use Cases

Media

Most Frequent Users

Professional, Scientific, and Technical Services

Information

Manufacturing

Reviews

Use Cases and Deployment Scope

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Alternatives Considered

Other Software Used

Use Cases and Deployment Scope

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Return on Investment

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Most Important Features

Return on Investment

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Other Software Used

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Alternatives Considered

Other Software Used

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Most Important Features

Return on Investment

Alternatives Considered

Other Software Used

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