Agency Analytics vs. Conductor

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Agency Analytics
Score 9.9 out of 10
Mid-Size Companies (51-1,000 employees)
Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day…
$12
per month per client campaign (minimum 5 client campaigns)
Conductor
Score 8.6 out of 10
N/A
Conductor is a Website Optimization and Intelligence platform. Conductor is designed to help brands increase visibility in AI and traditional search, generate high-performing content, and protect performance with 24/7, real-time website monitoring. With insights across AEO/SEO, content, and technical health, Conductor’s unified platform empowers cross-functional teams to turn their website into a growth engine.N/A
Pricing
Agency AnalyticsConductor
Editions & Modules
Freelancer
$12
per month per client campaign (minimum 5 client campaigns)
Agency
$18
per month per client campaign (minimum 10 client campaigns)
Enterprise
contact for enterprise pricing
No answers on this topic
Offerings
Pricing Offerings
Agency AnalyticsConductor
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsWhat is a Client Campaign? A client campaign represents a client (their website and integrations).
More Pricing Information
Community Pulse
Agency AnalyticsConductor
Considered Both Products
Agency Analytics
Chose Agency Analytics
Agency Analytics is the best analytics platform for analyzing and reporting on multiple digital platforms under one roof. I haven't run into anything more powerful for analytics in my 10 years of marketing. Other platforms fall short on their list of integrations and what …
Chose Agency Analytics
The software has a very professional format, which gives it an edge over other competitors. Agency Analytics also facilitates the black-link management for SEO purposes, which is again a good thing. My customers have seen the dashboard of Agency Analytics and because the depth …
Chose Agency Analytics
Agency Analytics conducts site diagnostics, which is a complete evaluation means for traffic evaluation. Agency Analytics has done extra SEO features, through SERP tracking among other competitive approaches. Also, recommends the features to include in a site, to make it more …
Chose Agency Analytics
AgencyAnalytics is our preferred choice after using the above platforms and many others like them. Big or small, expensive or cheap, AgencyAnalytics takes the cake every time!
Chose Agency Analytics
This is my first experience with a tool like Agency Analytics because I don't have a digital marketing background. My background is in sales, but I quickly realized that Agency Analytics is a selling point for prospective and existing clients. We also use Ahrefs and Semrush, …
Chose Agency Analytics

We identified Agency Analytics as the most well-rounded software for our agency’s needs. The platform was reasonably priced and included integrations for SEO, paid search, paid social, and organic social. Having reporting and tools for all major marketing channels will be …

Chose Agency Analytics
Agency Analytics is a great value. It offers enough tools and features that are very useful, and it's a more affordable platform than other similar tools. It is missing some key depth in both SEO and reporting, which is a shame. It does do a much better job at bring digital …
Chose Agency Analytics
I've used Conductor Searchlight in the past and it's a great tool. Agency Analytics however includes many additional features that are considered premium features in Conductor Searchlight. Agency Analytics bundles features and third party integrations that come standard and the …
Chose Agency Analytics
We still use BrightLocal to build citations and show our clients their Google My Business ranking placement. However, I like Agency Analytics better for their website ranking tool. I also like that Agency Analytics allows us to add clients as users to their campaign. Overall, I …
Chose Agency Analytics
We stopped using Raventools because the report rendering was ridiculously slow.
Chose Agency Analytics
I've used MOZ fairly extensively and I've found Agency Anaytics overall is a better tool for managing and monitoring keywords and SEO improvement opportunities. It's easy to use, quick to set up and less expensive than MOZ.
Conductor
Chose Conductor
I looked at several other platforms but Conductor won me over by the people I interacted with and their commitment to product updates.
Chose Conductor
We tried Surfer SEO before Conductor. It just felt like it didn't have enough to offer in comparison to Conductor. There was a shortage on everything that you could do in the platform and it felt like the lack of in-depth tools caused us to miss out on making sure our content …
Chose Conductor
I have used SEMRush in the past. I particularly like Conductor because of its versatility and ability to drill down to specifics.
Chose Conductor
We used SEMRush before - but that was hard to scale. Conductor did a better job in that
Chose Conductor
Our company has only used Conductor for the past 2 years.
Chose Conductor
Semrush, Siteimprove, Similarweb, Moz Link Explorer and Screaming Frog SEO Spider
Chose Conductor
Our entire team tested the above and some others I can't recall at this time. They all had their pros and cons. We preferred to go with Conductor because of its ease of use, ease of deployment, and lowered costs.
Chose Conductor
I have used many SEO campaign platforms like Conductor. Conductor UX leads to a good SEO workflow for me. I don't really even understand why. I have used SEMRush a lot, AHrefs an awful lot, and BrightEdge a little, and I love doing SEO analysis in Conductor and spend way more …
Chose Conductor
We didn't use another product previously, we used an agency that did everything for us, so bringing Organic SEO in-house was why we went with Conductor. I have used other products in other roles and at other companies and each has its strengths. Conductor is good for large …
Chose Conductor
We have looked at a few other competitors or other SAAS options but none of them offered the number and quality of tools and resources that Conductor offered especially for the flexible pricing we found with Conductor.
Chose Conductor
We moved to Conductor because the functionality matched what we were looking for. Price was not as much of a factor, thankfully, because Conductor is expensive.
Chose Conductor
We switched to Conductor from Brightedge because the team at Brightedge didn't seem very helpful during our weekly calls, and the platform was tough to use. The features were not laid out in a very logical or user-friendly fashion, and it was often difficult to accomplish even …
Chose Conductor
SEMRush was targeted for the small/medium business and fell short with the number of accounts and projects we needed to run. I feel it also has a cumbersome pricing structure. Botify, albeit an amazing technical auditing tool wasn't the right software for what we need right …
Chose Conductor
My company needed a full end-to-end solution and not just keyword data. Moz wasn't robust enough, and BrightEdge was lacking ease of usability.
Chose Conductor
We used Moz to introduce SEO to the organization. Once we had executive buy-in, the natural next step was to move to an advanced enterprise platform. Conductor offers an easier interface and more options in terms of competitor analysis, reporting, support, research, content …
Chose Conductor
We switched from BrightEdge mainly due to my recommendation based on my past experience with Conductor. The main reason was the advancements in technology that Conductor had demonstrated during our initial conversations. We were certain that the tool simply had more to offer …
Chose Conductor
We were using another company. Do not feel comfortable giving the name but our Conductor Searchlight teams know who it is. We were just left to figure everything out on our own. With Conductor Searchlight, they are always helping.
Chose Conductor
We dealt with an agency that made custom recommendations. Conductor is easier to use, and the recommendations are easier to put into practice. Also, I don't have to wait until the weekly meeting to get answers and insights.
Chose Conductor
We switched to Conductor for several reasons: Explorer is a feature that other tools do not have. It is very helpful to be able to see how your website is working as a whole vs. just the keywords you are tracking. Content research was something that was missing from our …
Chose Conductor
I have been in SEO for over a decade, and in that time, I have used just about every tool on the market. Conductor is the tool we get the most useful insights from in the easiest way. The support and help we get from the Conductor team are one of the main reasons we ignore the …
Chose Conductor
We liked that Conductor offered many different tools in one easier-to-use platform. The price point was right for us. I had experience with other tools but had never used Conductor, and I liked what I saw in the demos we were given. It hasn't disappointed me yet!
Features
Agency AnalyticsConductor
SEO
Comparison of SEO features of Product A and Product B
Agency Analytics
-
Ratings
Conductor
8.7
Ratings
12% above category average
Keyword analysis00 Ratings9.70 Ratings
Backlink management00 Ratings8.30 Ratings
SERP ranking tracking00 Ratings9.00 Ratings
Page grader00 Ratings9.50 Ratings
Competitive analysis00 Ratings8.00 Ratings
Site audit / diagnostics00 Ratings9.90 Ratings
Site recommendations00 Ratings7.50 Ratings
Task management00 Ratings8.20 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Agency Analytics
-
Ratings
Conductor
8.2
Ratings
8% above category average
Local SEO00 Ratings9.10 Ratings
Social SEO00 Ratings5.50 Ratings
Mobile SEO00 Ratings9.90 Ratings
Global SEO00 Ratings8.30 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Agency Analytics
-
Ratings
Conductor
9.8
Ratings
15% above category average
Multi-domain support00 Ratings9.70 Ratings
Integration with web analytics tools00 Ratings9.80 Ratings
Best Alternatives
Agency AnalyticsConductor
Small Businesses
Supermetrics
Supermetrics
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Supermetrics
Supermetrics
Score 10.0 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Alteryx Platform
Alteryx Platform
Score 8.9 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Agency AnalyticsConductor
Likelihood to Recommend
10.0
(0 ratings)
8.4
(0 ratings)
Likelihood to Renew
-
(0 ratings)
8.7
(0 ratings)
Usability
-
(0 ratings)
6.4
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
Performance
-
(0 ratings)
7.0
(0 ratings)
Support Rating
9.8
(0 ratings)
8.9
(0 ratings)
In-Person Training
-
(0 ratings)
10.0
(0 ratings)
Implementation Rating
-
(0 ratings)
3.7
(0 ratings)
Configurability
-
(0 ratings)
9.0
(0 ratings)
Ease of integration
-
(0 ratings)
9.0
(0 ratings)
Product Scalability
-
(0 ratings)
9.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.6
(0 ratings)
Vendor pre-sale
-
(0 ratings)
7.8
(0 ratings)
User Testimonials
Agency AnalyticsConductor
Likelihood to Recommend
Agency Analytics has made marketing procedure effective, where all the approaches have been brought in a single dashboard, for easy functionality. Also, the back link tracking or monitoring has been efficiently handled by the application. The SEO procedure from Agency Analytics perfects the ranking of what we market and we secure more audiences. Finally, the competitive analysis from Agency Analytics captures the exact information concerning the opponents and the services or products they offer.
Read full review
Conductor has proven to be an effective tool for tracking our organic search visibility, researching trends and content topics, and beginning our optimization journey in the new AI-driven world of search. The platform is exceptional for collaboration and is easy to use. Having deeper integration of search-related AI data and tools, organic shopping, schema tracking, and suggestions would further improve an already excellent product offering.
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Pros
  • Beautiful platform. Easy to use and view.
  • Transparent for us with clients as we can add our clients to give them live access to the dashboard.
  • Loads of integrations!
  • The company quickly adds new integrations and takes feedback seriously, often making changes from it within the same quarter.
Read full review
  • Keyword research (includes related terms, types of terms, high ranking pages, search volume, and more)
  • Content guidance and briefs (you can use built in tools to get specific optimization steps and create content briefs within the tool)
  • Competitor research (compare how competition is ranking and track organic market share)
  • Support (dedicated team support, regular check-ins, built-in requests for deliverables/support items, options for requesting work with partner organizations, excellent training materials, and live chat within the platform)
Read full review
Cons
  • Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
  • Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
  • Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
  • Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.
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  • I would like to see a feature to manage the backlink disavow list through search console. If Conductor is able to add this, we may be able to drop one of our other tools and save some money in that area.
  • Conductor has a lot of features and can be a bit overwhelming. It is a strength and a weakness, as it takes time to learn all that is available.
  • Another feature I would like to see is more integration with GA, we leverage creating annotations in GA and it would be great to have those pulled into the Conductor dashboard automatically.
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Likelihood to Renew
No answers on this topic
Conductor enables high-value SEO activity. There are a lot of moving parts in SEO and I'm always open to products that fit our requirements, but Conductor has built a stronger argument for its value after we subscribed than it had when we subscribed -- that's rare.
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Usability
No answers on this topic
I check features like the InsightStream every Monday to monitor any major losses or gains in performance. These are easily digested and save me tons of time searching for these insights manually. If there's anything "worth calling home about" I can easily add insights into a workspace and create a report to communicate these results. It's super easy to use Conductor with a team and across departments.
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Reliability and Availability
No answers on this topic
Always works when I've needed it
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Performance
No answers on this topic
Sometimes reports can take some time to load
Read full review
Support Rating
They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance.
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It's been sort of off and on in the 2 years I've used it. The live chat has been really helpful many times, and they're quick to respond. We had different support contacts but they've all been good. I think they've recently changed the way they provide support that I believe will be more dedicated and hands-on
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In-Person Training
No answers on this topic
Our in house SEO manager trained everyone. It was easy to learn and he was well versed with the product. Any questions we had he was able to answer or reach out to support to find the answer
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Implementation Rating
No answers on this topic
I definitely recommend their professional services for getting started. It got our account 90% of the way to where we needed to be in order to gain value from it. In fact, I'd suggest that with few exceptions (such as, you have a staff that is already familiar with the platform and doesn't need any help), the quick start services over the first 30-90 days should be a standard part of onboarding with any new client. It definitely got us to the point of gaining ROI from the solution and, in turn, will make it easier to justify renewal and continued investment in it.
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Alternatives Considered
The software has a very professional format, which gives it an edge over other competitors. Agency Analytics also facilitates the black-link management for SEO purposes, which is again a good thing. My customers have seen the dashboard of Agency Analytics and because the depth of information is so powerful and impactful, it convinced them to hire us as their marketing team. Agency Analytics also comes up with substantial SEO and other competitive analysis solutions that make it more preferable for the end-users.
Read full review
We tried Surfer SEO before Conductor. It just felt like it didn't have enough to offer in comparison to Conductor. There was a shortage on everything that you could do in the platform and it felt like the lack of in-depth tools caused us to miss out on making sure our content that we're putting out is the best it could possibly be.
Read full review
Scalability
No answers on this topic
Many features
Read full review
Return on Investment
  • It's a selling point. A major client saw that we were giving access to AA to her, and LOVED it.
  • We can identify issues and solve for them before we lose clients
  • It's an integral part of our sales process. We gain clients by being able to visually show the impact we've had on other similar businesses
Read full review
  • The Live Edit feature in Content King has given me the ability to make changes on the fly without having to wait for developer time to make simple edits.
  • I have been able to gain back hours of time that I previously spent on aggregating data across tools when preparing on-the-fly reports for management.
  • Every morning my dashboard provides me with a new insight or answers a question I may not have even thought to ask. This has added to my workload, but it's also helped to become better at my job.
Read full review
ScreenShots

Agency Analytics Screenshots

Screenshot of Digital marketing dashboardScreenshot of Facebook analytics dashboardScreenshot of Google Analytics reportScreenshot of Integration pageScreenshot of White label page

Conductor Screenshots

Screenshot of Keyword Rank Tracking:
Conductor's keyword reporting features provide an overview of important keywords, and access to the latest rank and MSV data. Viewers can track rankings over time and filter across multiple dimensions like location, device, search engine, result type, traffic and rank trends to gain actionable insights to address opportunities and stabilize performance.Screenshot of Performance Reporting:
Conductor provides a holistic view of content performance with integrated analytics (e.g., GA4, Adobe, custom), keyword visibility, Google Search Console data, and technical insights to identify the opportunities driving traffic and to measure organic marketing ROI. These analytics will connect team effort to impact with automated change detection, including content and metadata changes, custom events, and industry updates that may have affected performance.Screenshot of AI Content Workflow:
From researching high-converting topics with Conductor's keyword index to surfacing AI-powered content recommendations while writing, Conductor enables teams to create and optimize content faster and easier. The feature includes SEO guidance across everything from keyword insights and content attributes to page health, and offers AI-generated suggestions personalized to specific objectives, audience, and journey stage.Screenshot of Website Health Dashboard:
Conductor Website Monitoring helps protect and maximize performance at scale with 24/7 monitoring and real-time alerts with up-to-date site health and performance data across all websites in one command center. Automatic prioritization of issues by impact and unlimited customization across page segments, alerts, and issues make it easy to focus on the most relevant data needed for any specific growth goals.Screenshot of SEO Competitor Tracking: 
This produces a head-to-head comparison of any competitor's organic channel performance to survey top traffic-driving pages, identify what keywords they rank for, and see recent gains and losses. Viewers can search market share by category, result type, rank position, location, and device type to discover where a brand can win against its both direct and indirect competitors.Screenshot of Issues Management:
Customizable, real-time alerting used to catch and fix issues before traffic and revenue are impacted, including the ability to track any custom page element across a website to manage not only technical health but also content, product pages, brand standards, and legal compliance. It is used to support decisions, track progress, and check implementation with a full changelog of every website.