Agency Analytics vs. Google Mobile-Friendly Test

Agency Analytics

Google Mobile-Friendly Test

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Agency Analytics	Score 9.9 out of 10	Mid-Size Companies (51-1,000 employees)	Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day…	$12 per month per client campaign (minimum 5 client campaigns)
Google Mobile-Friendly Test	Score 9.1 out of 10	N/A	Google Mobile-Friendly Test is a search engine optimization software solution offered by Google.	N/A

Pricing

Agency Analytics

Google Mobile-Friendly Test

Editions & Modules

Freelancer: $12
per month per client campaign (minimum 5 client campaigns)
Agency: $18
per month per client campaign (minimum 10 client campaigns)
Enterprise: contact for enterprise pricing

No answers on this topic

Offerings

Pricing Offerings
Agency Analytics	Google Mobile-Friendly Test
Free Trial
Yes	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Additional Details

What is a Client Campaign? A client campaign represents a client (their website and integrations).

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More Pricing Information

Community Pulse
	Agency Analytics	Google Mobile-Friendly Test
Considered Both Products	Agency Analytics Verified User Anonymous Chose Agency Analytics Agency Analytics is the best analytics platform for analyzing and reporting on multiple digital platforms under one roof. I haven't run into anything more powerful for analytics in my 10 years of marketing. Other platforms fall short on their list of integrations and what … Incentivized Helpful? Nathan Linkon Senior Software Engineer Chose Agency Analytics The software has a very professional format, which gives it an edge over other competitors. Agency Analytics also facilitates the black-link management for SEO purposes, which is again a good thing. My customers have seen the dashboard of Agency Analytics and because the depth … Incentivized Helpful? JM Johnston Mukwi IT Support Chose Agency Analytics Agency Analytics conducts site diagnostics, which is a complete evaluation means for traffic evaluation. Agency Analytics has done extra SEO features, through SERP tracking among other competitive approaches. Also, recommends the features to include in a site, to make it more … Incentivized Helpful? Sally Benson Digital Marketing Manager Chose Agency Analytics AgencyAnalytics is our preferred choice after using the above platforms and many others like them. Big or small, expensive or cheap, AgencyAnalytics takes the cake every time! Incentivized Helpful? Verified User Anonymous Chose Agency Analytics This is my first experience with a tool like Agency Analytics because I don't have a digital marketing background. My background is in sales, but I quickly realized that Agency Analytics is a selling point for prospective and existing clients. We also use Ahrefs and Semrush, … Incentivized Helpful? Charles Fashana, MBA COO (Chief Operating Officer) Chose Agency Analytics We identified Agency Analytics as the most well-rounded software for our agency’s needs. The platform was reasonably priced and included integrations for SEO, paid search, paid social, and organic social. Having reporting and tools for all major marketing channels will be … Incentivized Helpful? Verified User Anonymous Chose Agency Analytics Agency Analytics is a great value. It offers enough tools and features that are very useful, and it's a more affordable platform than other similar tools. It is missing some key depth in both SEO and reporting, which is a shame. It does do a much better job at bring digital … Incentivized Helpful? Vito Altamura SEO Strategist Chose Agency Analytics I've used Conductor Searchlight in the past and it's a great tool. Agency Analytics however includes many additional features that are considered premium features in Conductor Searchlight. Agency Analytics bundles features and third party integrations that come standard and the … Incentivized Helpful? Michael Stein Managing Partner Chose Agency Analytics Google Data Studio Incentivized Helpful? Sarah Nelson Customer Service Manager Chose Agency Analytics We still use BrightLocal to build citations and show our clients their Google My Business ranking placement. However, I like Agency Analytics better for their website ranking tool. I also like that Agency Analytics allows us to add clients as users to their campaign. Overall, I … Incentivized Helpful? Gene Sower Internet Marketing Agency Chose Agency Analytics We stopped using Raventools because the report rendering was ridiculously slow. Incentivized Helpful? Gerry Dapergolas Inbound Marketing Strategist Chose Agency Analytics Semrush for more detailed analysis Incentivized Helpful? Jason Montoya Servant Leader Chose Agency Analytics I've used MOZ fairly extensively and I've found Agency Anaytics overall is a better tool for managing and monitoring keywords and SEO improvement opportunities. It's easy to use, quick to set up and less expensive than MOZ. Incentivized Helpful?	Google Mobile-Friendly Test Raven Wheatley-Hawkins Digital Marketing Manager Chose Google Mobile-Friendly Test I think this is a great addition to other search tools and a really quick and easy way to check how your pages work on mobile to ensure your users have the best experience. Incentivized Helpful? Doug Walker Owner Chose Google Mobile-Friendly Test The competition does not specifically analyze mobile-friendliness or responsiveness, just overall desktop performance. It is vital to know if a website passes Google's Mobile-Friendly requirements in order to better your search rankings and search traffic. Incentivized Helpful? Verified User Anonymous Chose Google Mobile-Friendly Test It is the most simple tool to use, paired with Google Rich Test Results it will give you a heads up if you have the basic blocks for indexing in the SERP. It's free, takes a couple of seconds, and helps you to see if the page is ready or not. The other tools in the system are … Incentivized Helpful? Lindsay Halsey Co-Founder Chose Google Mobile-Friendly Test Google Mobile-Friendly Test is one tool that can be used alongside these other tools to help your SEO. Incentivized Helpful? .Kim Murphy Owner Chose Google Mobile-Friendly Test The Google Mobile-Friendly Test is much better than Bing Webmaster Tools to ensure our clients' websites are mobile friendly responsive. Google's tool is created specifically for most of the online searches from the internet, and most modern devices, modern browsers, and … Incentivized Helpful? Scott Walker Director of Digital Marketing Chose Google Mobile-Friendly Test PageSpeed Insights offers similar (though far more technical) insights for developing websites and testing their mobile performance. There's also a Mobile Friendliness measurement in the new Google Search Console. These tools all work together and are all useful when measuring … Incentivized Helpful?

Features

Agency Analytics

Google Mobile-Friendly Test

SEO

Comparison of SEO features of Product A and Product B
	Agency Analytics - Ratings	Google Mobile-Friendly Test 8.5 Ratings 9% above category average
Keyword analysis	00 Ratings	8.00 Ratings
Backlink management	00 Ratings	8.00 Ratings
SERP ranking tracking	00 Ratings	9.00 Ratings
Page grader	00 Ratings	8.70 Ratings
Competitive analysis	00 Ratings	7.00 Ratings
Site audit / diagnostics	00 Ratings	9.60 Ratings
Site recommendations	00 Ratings	8.90 Ratings
Task management	00 Ratings	9.00 Ratings

SEO Channels

Comparison of SEO Channels features of Product A and Product B
	Agency Analytics - Ratings	Google Mobile-Friendly Test 8.5 Ratings 11% above category average
Local SEO	00 Ratings	8.00 Ratings
Social SEO	00 Ratings	9.00 Ratings
Mobile SEO	00 Ratings	10.00 Ratings
Global SEO	00 Ratings	7.00 Ratings

SEO Platform & Account Management

Comparison of SEO Platform & Account Management features of Product A and Product B
	Agency Analytics - Ratings	Google Mobile-Friendly Test 9.2 Ratings 8% above category average
Multi-domain support	00 Ratings	8.90 Ratings
Integration with web analytics tools	00 Ratings	9.50 Ratings

Best Alternatives
	Agency Analytics	Google Mobile-Friendly Test
Small Businesses	Supermetrics Score 10.0 out of 10	Nozzle Score 10.0 out of 10
Medium-sized Companies	Supermetrics Score 10.0 out of 10	Advanced Web Ranking Score 8.2 out of 10
Enterprises	Alteryx Platform Score 8.9 out of 10	Dupli Checker (DupliChecker.com) Score 8.5 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Agency Analytics	Google Mobile-Friendly Test
Likelihood to Recommend	10.0 (0 ratings)	9.2 (0 ratings)
Likelihood to Renew	- (0 ratings)	10.0 (0 ratings)
Support Rating	9.8 (0 ratings)	- (0 ratings)

User Testimonials
	Agency Analytics	Google Mobile-Friendly Test
Likelihood to Recommend	Agency Analytics has made marketing procedure effective, where all the approaches have been brought in a single dashboard, for easy functionality. Also, the back link tracking or monitoring has been efficiently handled by the application. The SEO procedure from Agency Analytics perfects the ranking of what we market and we secure more audiences. Finally, the competitive analysis from Agency Analytics captures the exact information concerning the opponents and the services or products they offer. Incentivized JM Johnston Mukwi IT Support Read full review	It is a single-use tool: it tests mobile usability of a website or code snippet. This is useful before, during, and after the development process. So, if you are developing a website, then the mobile-friendliness tool is a necessity. Its also useful (in conjunction with Page Speed Insights and Search Console) in developing a full idea of site performance and how it relates to SEO. Incentivized Scott Walker Director of Digital Marketing Read full review
Pros	Beautiful platform. Easy to use and view. Transparent for us with clients as we can add our clients to give them live access to the dashboard. Loads of integrations! The company quickly adds new integrations and takes feedback seriously, often making changes from it within the same quarter. Incentivized Sally Benson Digital Marketing Manager Read full review	Tests site to see if it passes Google's mobile friendly requirement. Helps troubleshoot any mobile friendly issues. Suggest changes to make the site more mobile friendly. Incentivized Doug Walker Owner Read full review
Cons	Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously. Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor. Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only. Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner. Incentivized Vito Altamura SEO Strategist Read full review	Google does not cross-check the results from other search engines in the creation of the tool. Bing and Yahoo might not consider your website mobile-friendly, even if Google does. Some devices and screen resolutions were not thought of when Google created the tool. The output of the tool is not specific enough, at times, for web developers. Incentivized .Kim Murphy Owner Read full review
Likelihood to Renew	No answers on this topic	It is free, so I woule likely renew it. Incentivized Verified User Anonymous Read full review
Support Rating	They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance. Incentivized Verified User Anonymous Read full review	No answers on this topic
Alternatives Considered	The software has a very professional format, which gives it an edge over other competitors. Agency Analytics also facilitates the black-link management for SEO purposes, which is again a good thing. My customers have seen the dashboard of Agency Analytics and because the depth of information is so powerful and impactful, it convinced them to hire us as their marketing team. Agency Analytics also comes up with substantial SEO and other competitive analysis solutions that make it more preferable for the end-users. Incentivized Nathan Linkon Senior Software Engineer Read full review	The Google Mobile-Friendly Test is much better than Bing Webmaster Tools to ensure our clients' websites are mobile friendly responsive. Google's tool is created specifically for most of the online searches from the internet, and most modern devices, modern browsers, and screen resolution settings. Bing is not as technically advanced as Google and not as specific in their tools, to ensure the creation of mobile-friendly responsive devices. Incentivized .Kim Murphy Owner Read full review
Return on Investment	It's a selling point. A major client saw that we were giving access to AA to her, and LOVED it. We can identify issues and solve for them before we lose clients It's an integral part of our sales process. We gain clients by being able to visually show the impact we've had on other similar businesses Incentivized Verified User Anonymous Read full review	Our websites pages are a hundred percent mobile friendly. Detects almost all mobile usability issues. Robust test tools extending up to detectors for incompatible plugins. Incentivized Verified User Anonymous Read full review
ScreenShots	Agency Analytics Screenshots