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Amazon Marketing Cloud vs. Parse.ly

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Amazon Marketing Cloud

    Score9.1 out of 10
    N/ATo help advertisers understand how their marketing performs across media such as search, display, video, and audio, Amazon Advertising is introducing Amazon Marketing Cloud (AMC)—a holistic measurement and analytics solution currently in beta for eligible advertisers. AMC is built on Amazon Web Services (AWS).N/A

    Parse.ly

    Score7.8 out of 10
    N/AParse.ly is a content optimization platform for online publishers. It provides in-depth analytics and helps maximize the performance of the digital content. It features a dashboard geared for editorial and business staff and an API that can be used by a product team to create personalized or contextual experiences on a website.

    $499

    per month

    Pricing
    Amazon Marketing CloudParse.ly
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Amazon Marketing CloudParse.ly
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details
    More Pricing Information
    Features
    Amazon Marketing CloudParse.ly
    Web Analytics
    Comparison of Web Analytics features of Amazon Marketing Cloud and Parse.ly
    Feature
    Amazon Marketing Cloud
    -
    Ratings
    Parse.ly
    7.6
    7 Ratings
    Lead Conversion Tracking00 Ratings6.23 Ratings
    Bounce Rate Measurement00 Ratings6.85 Ratings
    Device and Browser Reporting00 Ratings8.36 Ratings
    Pageview Tracking00 Ratings8.26 Ratings
    Event Tracking00 Ratings7.85 Ratings
    Reporting in real-time00 Ratings8.46 Ratings
    Referral Source Tracking00 Ratings7.66 Ratings
    Customizable Dashboards00 Ratings7.66 Ratings
    User Ratings
    Amazon Marketing CloudParse.ly
    Likelihood to Recommend
    -
    (0 ratings)
    7.8
    (82 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.7
    (32 ratings)
    Usability
    -
    (0 ratings)
    7.7
    (35 ratings)
    Support Rating
    -
    (0 ratings)
    7.8
    (35 ratings)