Amazon Pinpoint vs. Google Analytics
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Amazon Pinpoint | Score8 out of 10 | N/A | Amazon Pinpoint (formerly Amazon Mobile Analytics) allows users to measure app usage and app revenue. It tracks key metrics like new vs. returning users, app revenue, user retention, and in-app behavior/events. The goal is to enable users to make data-driven decisions to increase engagement and monetization for their app(s). Users can view key charts in the console and automatically export app event data to Amazon S3 and Amazon Redshift to run custom analysis. Amazon Pinpoint is free up to… | N/A |
Google Analytics | Score7.9 out of 10 | N/A | Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap. | $0 per month |
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| Editions & Modules | No answers on this topic |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Amazon Pinpoint | Google Analytics | |
|---|---|---|
| Likelihood to Recommend | 10.0 | 8.3 |
| Likelihood to Renew | - | 9.0 |
| Usability | - | 7.5 |
| Availability | - | 10.0 |
| Performance | - | 10.0 |
| Support Rating | - | 7.0 |
| Online Training | - | 10.0 |
| Implementation Rating | - | 9.0 |
| Configurability | - | 6.0 |
| Ease of integration | - | 10.0 |
| Product Scalability | - | 10.0 |
| Vendor post-sale | - | 10.0 |
| Vendor pre-sale | - | 9.0 |