Aperture Spaces vs. Quid

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Aperture Spaces
Score 0.0 out of 10
N/A
Aperture is an innovation analytics and software firm focused on helping marketers, researchers, and other innovation leaders rapidly identify compelling, data-driven opportunities for growth and innovation. For the price of a market report, Aperture Spaces provide a customized, data-driven, and fully-explorable view of unmet market needs in areas relevant to the organization.N/A
Quid
Score 9.9 out of 10
Enterprise companies (1,001+ employees)
Quid supports AI-driven consumer and market intelligence. Their Generative AI provides organizations with a holistic insight into customer context. Beyond capturing data, Quid enables organizations to see data through the lens of the future. By moving beyond data analysis, Quid predicts future trends, bridging data collection with predictive accuracy. Quid states its customers currently include companies like Ogilvy, T-Mobile, Lufthansa, and Walmart, who use Quid for an in-depth understanding of…N/A
Pricing
Aperture SpacesQuid
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Aperture SpacesQuid
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
Aperture SpacesQuid
User Ratings
Aperture SpacesQuid
Likelihood to Recommend
-
(0 ratings)
7.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
8.1
(0 ratings)
Usability
-
(0 ratings)
9.0
(0 ratings)
Performance
-
(0 ratings)
9.5
(0 ratings)
Support Rating
-
(0 ratings)
9.1
(0 ratings)
Implementation Rating
-
(0 ratings)
9.6
(0 ratings)
Configurability
-
(0 ratings)
8.5
(0 ratings)
User Testimonials
Aperture SpacesQuid
Likelihood to Recommend
No answers on this topic
In my use of [NetBase] Quid, I found the tool particularly suitable for curating pertinent content. It allowed me to develop more comprehensive analysis at a larger scale, all while substantially reducing the amount of research time needed. It is also a plus that [NetBase] Quid is delivered as a web app. I did some of my [NetBase] Quid work on a low-end Chromebook without issues.
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Pros
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  • Natural Language Processing: If the point of social media analysis is to understand large volumes of text that you can't read yourself, then the automated analysis is key to this. Netbase is the best that we have seen in the market, and this is the cornerstone of the product for us.
  • Dashboard design: Past tools we have used have involved pulling data from the tool, analysing and charting in (typically) Excel, then putting together into a Powerpoint presentation to share with clients & colleagues. Netbase's dashboard tools enable reports to be templated and generated as PDFs. Cutting out large chunks of manual administrative work means that more reports can be delivered more frequently with no added time/cost at our and.
  • Customer support - although we are UK-based and the Netbase support staff are primarily US-based, we have found their support staff to be fast, responsive and very helpful.
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Cons
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  • NetBase has implemented many changes recently, but did not keep us informed. A newsletter or something like that would help.
  • I noticed a couple of problems with the data, but I was told they were due to "glitches" which was not very helpful.
  • We find a lot of repeats of the same exact posts, which seems odd and skews the data.
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Likelihood to Renew
No answers on this topic
We've had a good experience using the tool and have invested quite a bit of time training the internal team on how to get the most benefit out of it. There would need to be a compelling reason or business case to port over all of our existing topics and tool know-how to another platform.
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Usability
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Very simple to use, quick to pick up on the key principles, and a task-centric design (ie. Topics to set up what you want to analyze, Analysis to do the exploration/analysis, and Dashboards to pull results and findings together to generate reports.) All intuitive, drag & drop etc.
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Performance
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NetBase constantly updates the platform with features. The platforms ability to analyze complex social listening topics is exceptional. Its fast and gives you the ability to create standardized reports for a quick topic analysis. Additionally, the standard overview tab provides the topic at a glance and assists in quickly identifying areas to further analyze. Great product with excellent support behind it!
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Support Rating
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Our support contact is always available and will spend all of the time required to make sure our questions are answered.
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Implementation Rating
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We had an internal implementation meeting with the NetBase team as well as a business seat implementation for one of our clients. I would highly recommend having all stakeholders attend an implementation meeting as they can understand the power of this platform.
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Alternatives Considered
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NetBase provides a higher degree of accuracy and more flexibility to control the analysis (filtering, etc) in the platform. The platform is also very user-friendly and doesn't have a steep learning curve. The NLP is powerful and provides deeper insights into sentiment, behaviors and opinions compared to other platforms that are very topical and less user-friendly.
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Return on Investment
No answers on this topic
  • Positive - NetBase allows us to quickly gather a high level over view of a topic, which helps for new business pitch and being able to inform the account teams of basic information.
  • Negative - We have to use other tools to gather news, which affects our budget.
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