Apollo.io vs. DiscoverOrg (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.4 out of 10
N/A
Apollo is a $1.6B AI-powered sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data. Boasting B2B database of more than 210 million contacts and 35 million companies, Apollo’s end-to-end platform helps businesses of all sizes unlock their full market potential with precision and ease. With users among 500,000+ companies, including Autodesk, Cyera, and DocuSign, Apollo offers a go-to-market platform to…
$59
per month per user
DiscoverOrg (discontinued)
Score 6.0 out of 10
N/A
Capabilities of the former DiscoverOrg product are now supplied by ZoomInfo, since the merger of DiscoverOrg and ZoomInfo into a single brand in 2019.N/A
Pricing
Apollo.ioDiscoverOrg (discontinued)
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
No answers on this topic
Offerings
Pricing Offerings
Apollo.ioDiscoverOrg (discontinued)
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
Apollo.ioDiscoverOrg (discontinued)
Considered Both Products
Apollo.io
Chose Apollo.io
It is more advanced than Outplay, better integrations, introduction of AI features. It was a better fit than Outplay for our business needs.
Chose Apollo.io
havent used many others, but, to me, Apollo.io seems to be the best,
Chose Apollo.io
I just did the trial so this question in not relevant.
Chose Apollo.io
Outreach is way better than Apollo.io
Chose Apollo.io
Apollo has a built-in customer and contact base. That was the major point.
Chose Apollo.io
less expensive and more comprehensive.
Chose Apollo.io
Apollo is much cheaper compared to the others. The filter options are much better in Apollo.
Chose Apollo.io
Apollo.io has all features of prospecting, outreach automation including email sequences, campaign tracking, lead scoring, and analytics in one interface which enables sales persons to manage their entire sales funnel without having any other extra tool. Another benefit is for …
Chose Apollo.io
In Outreach, when a Sequence ends, a pop-up automatically appears prompting you to add the person to the next Sequence. Apollo.io doesn’t have this feature. Outreach also allows you to run Sequences directly from the Extension, and the workflow is person-centric. For example, …
Chose Apollo.io
I think the platform is more user-friendly, and the data is more concise.
Chose Apollo.io
In terms of everything Apollo.io was very user friendly and was more accurate. The data received was on point and we did get more contact and email data from Apollo.io rather than Linkedin. The value for money was way better than the platforms we tried.
Chose Apollo.io
As of now Apollo definitely seems to be better than ZoomInfo.
Chose Apollo.io
So we have evaluated Seamless AI, Enrich AI, and Snov.io before finally deciding to settle for Apollo. These platforms have better UI and some, like Snov, have good email sending capability, but they all lag when it comes to their database; they do not match up to Apollo. …
Chose Apollo.io
Apollo is my favorite in terms of the quality for emails and phone . and i have been using so many other tools which unable to gave me that kind of data.
Chose Apollo.io
I have not used other products.
Chose Apollo.io
The main other product I've used is Hubspot but I used that as more of a CRM and where I wasn't focused on prospecting, generating leads, sequences, etc with it even though I know that is a possibility. So I can't necessarily compare the two given I used them for separate tasks
Chose Apollo.io
Apollo.io has a mid tier dialer that I was looking to replace. Ultimately, I never replaced Apollo.io's dialer because it was really nice to just have one single tool that everything worked through, and never had to transfer data or call logs between platforms.
Chose Apollo.io
Apollo.io stacks up against other interfaces because of its overall all in one prospecting tool capabilities right from account identification to end to end reachout to leads no other prospecting tool provides such wide range of features for a bd reachout. It's a …
Chose Apollo.io
Apollo.io is much faster in gathering data that I'm searching for and it's pretty simple to control. I can also save searches, lists, and export the data at whichever capacity I desire. Also, I like the new features that involve AI, Buying Intent, and LinkedIn data scraping. …
DiscoverOrg (discontinued)
Chose DiscoverOrg (discontinued)
datafox - has better company data, but no contacts, technology data was about the same
duns-bradstreet - good company data, ZoomInfo company data is not as accurate
Chose DiscoverOrg (discontinued)
ZoomInfo acquired DiscoverOrg and I believe legacy DiscoverOrg will phase out in the near future. ZoomInfo is 100x better than DiscoverOrg and are very pleased with it's functionality and easy of use. We only selected DiscoverOrg because we were on an auto-renewal contract and …
Chose DiscoverOrg (discontinued)
We evaluated ZoomInfo prior to them merging with DiscoverOrg and went with DiscoverOrg due to the UI/UX.
Chose DiscoverOrg (discontinued)
Better service with the filters and email append. And also cheaper than other services we have considered.
Chose DiscoverOrg (discontinued)
We have recently switched over to ZoomInfo and I believe that Zoominfo is the superior sales intelligence tool. They have a larger database with more accurate data as well as additional features, such as form complete and websites.
Chose DiscoverOrg (discontinued)
Our firm specializes in working with advertising/marketing agencies, where Winmo is a dominant sales intelligence tool. DiscoverOrg has more extensive company and prospect data, especially in B2B and pharma industries. However, Winmo has more extensive CPG data, and partnership …
Chose DiscoverOrg (discontinued)
We looked at a few other providers like Seamless.ai and Dun & Bradstreet but no one really had the [breadth] of info.
Chose DiscoverOrg (discontinued)
DiscoverOrg stand at top and ZoomInfo is also good, but the recent acquisition of it by DiscoverOrg doesn't leave any doubt not to use DiscoverOrg. DiscoverOrg has the best data in terms of companies and also with different locations( depends on which country/territory your …
Chose DiscoverOrg (discontinued)
DiscoverOrg is enterprise-level ready - from its detailed filtering, sales-minded UI/UX, amazing CSM's and AM's, easy SFDC integration, to automatically updating your sales databases with better contact information.
Chose DiscoverOrg (discontinued)
data.com and Zoom Info have integrated with DiscoverOrg. Now DiscoverOrg is much more expensive, but the data is very similar to data.com/Zoom Info. What you are paying for is the ease of use and some perks like having some LinkedIn URLs available in DiscoverOrg. When all is …
Chose DiscoverOrg (discontinued)
Previously, DiscoverOrg fell behind LeadIq on the user-friendliness and breadth of the information side. After merging with Zoominfo, I must say that Zoominfo plus DiscoverOrg cannot be beaten. They have a very slick user interface, contact information for companies as small as …
Chose DiscoverOrg (discontinued)
We reviewed one of their competitors but DiscoverOrg's user interface, their amount of contact and account data, and their overall ease of use were all reasons we went with them. They were a little more expensive but having access to intent keyword data and org charts is what …
Chose DiscoverOrg (discontinued)
I would say that DiscoverOrg had the most extensive database by far and was the most accurate of the three.
Chose DiscoverOrg (discontinued)
We use Lead Forensics for tracking site visits and have seen contact data available in the LF system. Not sure how to validate the data LF is providing, so we've elected to stick with DiscoverOrg with regard to data sources, and are interested in site visit tracking as well.
Chose DiscoverOrg (discontinued)
So we switched from ZoomInfo to DiscoverOrg before they merged into one company. Now both solutions are combined, so there is not a multitude of vendors in the data/sales intelligence space. Originally we switched off ZoomInfo because we didn't like their "tokens for lead" …
Chose DiscoverOrg (discontinued)
DiscoverOrg has significantly more contact information, organizational charts and more insightful data that the sales team can use.
Chose DiscoverOrg (discontinued)
Depending on the field you are in that is why you choose DiscoverOrg. For HR department information, DiscoverOrg definitely had the best content and information but if you are looking for more healthcare based then Definitive might be the way to go. I would recommend getting a …
Chose DiscoverOrg (discontinued)
Moot point now that DiscoverOrg purchased ZoomInfo.
Chose DiscoverOrg (discontinued)
In my previous position (not at this company) I exclusively used Raiser's Edge (and Raiser's Edge NXT). I still work within the nonprofit world and find both of these tools useful. In my current position however, it makes more sense to use Hubspot CRM and DiscoverOrg rather …
Chose DiscoverOrg (discontinued)
DiscoverOrg stacks up well against both tools as it is much faster to download lists, more accurate information, easier to use interface as it relates to accessing the lists that come through. With this tool compared to InsideView we were able to save the most time and saw the …
Chose DiscoverOrg (discontinued)
DiscoverOrg has always been a favorite of mine, I am daily on the tool to prospect to contact and to call into or email. Finding out budget or scoop (since the acquisition of Ranking is very good, even though I feel that the integration is not as good as when the tools were …
Chose DiscoverOrg (discontinued)
Quite frankly, based on my usage, the information at ZoomInfo was typically more accurate than the information at DiscoverOrg. Now that DiscoverOrg has acquired ZoomInfo, perhaps the accuracy of the data will improve.
Chose DiscoverOrg (discontinued)
They're for different use cases. As I explained before, DiscoverOrg has the most information in general. So if you are looking for leads in a wide set of industries, and a wide set of roles and levels within a company, DiscoverOrg is the best bet for that. If you have a …
Features
Apollo.ioDiscoverOrg (discontinued)
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
7.9
Ratings
2% above category average
DiscoverOrg (discontinued)
8.1
Ratings
5% above category average
Advanced search7.50 Ratings8.60 Ratings
Identification of new leads7.80 Ratings8.40 Ratings
List quality7.70 Ratings7.60 Ratings
List upload/download8.30 Ratings8.40 Ratings
Ideal customer targeting7.80 Ratings7.30 Ratings
Load time/data access8.30 Ratings8.50 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
7.8
Ratings
1% above category average
DiscoverOrg (discontinued)
8.1
Ratings
4% above category average
Contact information7.80 Ratings8.60 Ratings
Company information8.20 Ratings8.00 Ratings
Industry information7.50 Ratings7.70 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.7
Ratings
4% above category average
DiscoverOrg (discontinued)
7.8
Ratings
5% above category average
Lead qualification process7.80 Ratings6.40 Ratings
Smart lists and recommendations7.60 Ratings7.00 Ratings
Salesforce integration8.30 Ratings8.90 Ratings
Company/business profiles7.70 Ratings7.80 Ratings
Alerts and reminders7.00 Ratings7.70 Ratings
Data hygiene7.20 Ratings7.80 Ratings
Automatic data refresh7.30 Ratings8.10 Ratings
Tags7.70 Ratings7.80 Ratings
Filters and segmentation8.50 Ratings8.40 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
6.9
Ratings
8% below category average
DiscoverOrg (discontinued)
5.0
Ratings
39% below category average
Sales email templates6.80 Ratings5.00 Ratings
Append emails to records7.00 Ratings5.00 Ratings
Best Alternatives
Apollo.ioDiscoverOrg (discontinued)
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioDiscoverOrg (discontinued)
Likelihood to Recommend
8.8
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
7.0
(0 ratings)
Usability
8.7
(0 ratings)
9.0
(0 ratings)
Support Rating
9.0
(0 ratings)
9.0
(0 ratings)
User Testimonials
Apollo.ioDiscoverOrg (discontinued)
Likelihood to Recommend
The automatic email feature is extremely helpful for quickly contacting more potential clients. It is user-friendly and easy to access all buttons, which helps you navigate the task efficiently. It could greatly help to acquire more clients for a project to be successful. I cannot see anything less appropriate for me to achieve the goal I am aiming for.
Read full review
Uses [of DiscoverOrg] include searching for prospects in accounts. Getting all of the relevant contact information in one place. Using the export button saves time by allowing you to select one or more leads to import into CRM. Sophisticated search allows for you to build lists, and export as above. Good support with various experts available to help you get started and get better at using it.
Read full review
Pros
  • Consolidates tool and packs in a lot of functionality
  • Keeps up with the industry trends for prospecting and data enrichment
  • Offers the basics you need to get going
  • Account mapping to Salesforce - reps can prospect in Apollo and can easily toggle on views to only see their own accounts.
Read full review
  • DiscoverOrg is very good at account and contacts information. Their detail information are very accurate and relevant. This is the strength of DiscoverOrg.
  • DiscoverOrg is great at providing direct phone numbers of your target contacts with ultimate accuracy, this is also a strength of DiscoverOrg.
  • DiscoverOrg dashboards and reports features are just amazing and very informative. This is also a strength of DiscoverOrg.
Read full review
Cons
  • I thought the AI email-generating function was weak. The email sounded way too robotic.
  • I wish there were a split-screen option that allowed me to view my lists and leads simultaneously.
  • I wish putting contacts into lists wouldn't cost any credits.
Read full review
  • Speed - it can be quite slow at times.
  • Improvement on the search capabilities - since there is so much to search (which is a plus) it makes it harder to do this in a timely manner. You have to dedicate a certain amount of time to be able to pull a proper, useful and clean list.
  • Make it more user friendly - there are so many different tabs, search buttons, pull down, etc. I think it can be quite confusing to a new user.
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Likelihood to Renew
Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
Read full review
The tool is simply better than most other lead/company data repositories, and they are dedicated to keeping their data clean, even if they are far from accomplishing this task at present. The tool works, and it is relatively easy to use. Overall, DiscoverOrg provides the level of lead/contact, customer, and even industry level data the sales orgs have come to expect from this sort of tool in a format that is fairly easy to use. They do also provide support for sales teams looking to use the tool effectively, which is great!
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Usability
Apollo.io has an amazing amount of features. It's great being able to complete so many tasks in one space but it's also overwhelming. It took me a few days to work through all of the options when searching for a company or person. After a few days it started to provide companies for me which was confusing before I understood what was happening. At first, I was also confused about what a "sequence" was so maybe some of the jargon can be confusing. I think with time I will become more comfortable once I understand all of the options offered.
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Straight forward
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Support Rating
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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Great customer service and support team.
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Alternatives Considered
Apollo.io has all features of prospecting, outreach automation including email sequences, campaign tracking, lead scoring, and analytics in one interface which enables sales persons to manage their entire sales funnel without having any other extra tool. Another benefit is for pricing related which has been understand from our management team.
Read full review
ZoomInfo acquired DiscoverOrg and I believe legacy DiscoverOrg will phase out in the near future. ZoomInfo is 100x better than DiscoverOrg and are very pleased with it's functionality and easy of use. We only selected DiscoverOrg because we were on an auto-renewal contract and did not unsubscribe in time. We did not plan to renew DiscoverOrg. But since then we have been upgraded to ZoomInfo and are finding much more value in that platform than we did in DiscoverOrg.
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Return on Investment
  • Increased # of booked meetings from outbound email outreach.
  • Our sales team's productivity has improved when prospecting/doing outreach (which has a monetary value, given our salaried status). This makes us more productive, enabling us to accomplish more and reach a greater number of people in a day.
  • We've only recently implemented this, so we're still waiting to close, but leads are on their way to doing so.
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  • DiscoverOrg has had a positive impact on prospecting for the sales teams. It's increased efficiencies to be able to create a list of 1000s in less than 2 mins. It's been able to increase our number/rate of outreach, reduce time to prospect & increased our sales velocity to generate opportunities at a faster rate.
  • The negative impact it has had on our team is that the sale team cannot use DiscoverOrg and it has to be used through our sales ops team because of permission issues/access issues.
  • The ability to reach a large list of prospects has provided an ROI. We are getting a Return on Investment. I just am not the one who manages the costs so don't know to what extent it's paid for itself.
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.

DiscoverOrg (discontinued) Screenshots

Screenshot of Customizable Dashboard with WidgetsScreenshot of Continuous Data RefreshScreenshot of Arial ViewScreenshot of Technology Stack InsightScreenshot of Buying TriggersScreenshot of Org Charts with direct dials, email addresses, and reporting hierarchy.