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Audiense vs. Talkwalker by Hootsuite

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Audiense

    Score10 out of 10
    N/AAudiense is a social marketing platform focused on Twitter analytics. The company and product was formerly called SocialBro, and rebranded in 2015. Capabilities include social listening, social marketing, and Twitter advertising.

    $99

    per month

    Talkwalker by Hootsuite

    Score9.1 out of 10
    N/ATalkwalker is a consumer intelligence company that bring sin data from 30+ social networks, 150 million websites, and 100 data partners to give customers a unified view of their consumers. Talkwalker is a Hootsuite solution since the 2024 acquisition.N/A
    Pricing
    AudienseTalkwalker by Hootsuite
    Editions & Modules
    Twitter Marketing (formerly Socialbro)
    $39
    per month (billed annually)
    Audience Insights
    $696
    per month (billed annually)
    No answers on this topic
    Offerings
    Pricing Offerings
    AudienseTalkwalker by Hootsuite
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    AudienseTalkwalker by Hootsuite
    Considered Both Products
    Audiense
    Chose Audiense
    I have used a few audience insight tools but I find Audiense has a large mix of data within one platform. For instance, IBM Watson, Demos, Social Listening, Hashtags. It is great to have a lot of insights about an audience in one place to have a holistic understanding.
    Incentivized
    Chose Audiense
    I am not aware of any other tool that allows me to study as well subscriber bases.
    Incentivized
    Hootsuite
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    User Ratings
    AudienseTalkwalker by Hootsuite
    Likelihood to Recommend
    7.3
    (23 ratings)
    8.3
    (13 ratings)
    Likelihood to Renew
    5.8
    (4 ratings)
    9.1
    (1 ratings)
    Usability
    8.0
    (1 ratings)
    9.1
    (1 ratings)
    Availability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    9.0
    (1 ratings)
    Support Rating
    9.5
    (2 ratings)
    8.0
    (4 ratings)
    Online Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.5
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    -
    (0 ratings)
    8.0
    (1 ratings)