AWeber vs. Brevo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AWeber
Score 8.9 out of 10
N/A
AWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.
$15
per month Starting at
Brevo
Score 8.6 out of 10
N/A
Brevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform thanks to intuitive and scalable marketing and CRM tools such as Email, SMS, WhatsApp, Chat, Marketing Automation, Meetings, and much more.
$0
per month
Pricing
AWeberBrevo
Editions & Modules
AWeber Lite
$15
per month Starting at
AWeber Plus
$30
per month Starting at
Done For You Email
$30
per month Starting at
Unlimited
$899
per month
Free
$0
per month
Lite
$25
per month
Premium
$65
per month
Enterprise
Contact sales team
Offerings
Pricing Offerings
AWeberBrevo
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$79 one-time feeNo setup fee
Additional DetailsAWeber offers usage-based pricing starting at $15/month. Plans scale based on the number of subscribers and features needed. Options include: Lite Plan – Core tools like email automation, landing pages, sign-up forms, and AI Writing Assistant. Plus Plan – Advanced features including split automation paths, behavioral triggers, analytics, A/B testing, ecommerce, and custom branding. Done For You – A fully built email marketing system (emails, landing pages, and automations) delivered in 7 days, with 30 days of unlimited edits. All plans include 24/7 support. 14-day free trial available.SendinBlue pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try SendinBlue with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 40,000 emails per month for just $7.37 -- or send even more emails at great prices.
More Pricing Information
Community Pulse
AWeberBrevo
Considered Both Products
AWeber
Chose AWeber
If you are evaluating an email marketing or email broadcast software that is easy to use, at a reasonable price and does the makes sure the emails get delivered in the inboxes and not in the spam folders and has all the necessary reporting functionality then try AWeber. …
Chose AWeber
The reason we [opted for] AWeber over others is for its email delivery rates. AWeber is great for freelancers, large enterprises, mid-zize business, etc. A 14% discount is available if you pay quarterly and more if you pay annually. AWeber is priced roughly in the middle of …
Chose AWeber
It is easier of a solution to work with when compared to other alternatives such as SendinBlue or MailChimp. Ultimately what I valued is the deliverability and quality to be able to deliver our emails. If you are seeking a more robust enterprise-level solution I would then …
Brevo
Chose Brevo
The TLDR version: Brevo outcompetes AWeber in almost every possible way: content editor quality and ease-of-use, general usability, cost, effectiveness, reliability, customer service, understanding needs of clients (ie. budgets), small business focus, etc. etc. etc. Brevo for …
Chose Brevo
Sendinblue is less expensive than ActiveCampaign and HubSpot, but also has fewer features and less automation. Sendinblue has some easy-to-use email templates that are easier to design than AWeber or HubSpot, but also difficult to size correctly. Sendinblue's reporting is on …
Chose Brevo
AWeber was getting old and clunky but there were fewer problems with them. That said, they're quite a bit more expensive than Sendinblue and they don't handle transactional emails.
Chose Brevo
SendinBlue is more affordable and has nearly the same amount of features when using it just for email/SMS marketing including triggers, analytics, custom templates and more. SendinBlue does not yet have an RSS to Email offerings like AWeber, or a direct broadcast of the …
Chose Brevo
SIB offers a simple interface that helps you create great emails that get into the right inbox, every time. If you want a flashy interface that is only that, seek another provider. If you want a serious and top-notch email marketing program, SIB delivers in a big way. I have …
Chose Brevo
SendInblue is clearly cheaper than all other marketing solutions. It is also more technical and may not suit every user. For us it s a good enhancement of our previous in house solution.
Features
AWeberBrevo
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
AWeber
7.7
Ratings
3% below category average
Brevo
7.9
Ratings
1% below category average
WYSIWYG email editor8.90 Ratings6.20 Ratings
Dynamic content7.00 Ratings8.70 Ratings
Landing pages6.00 Ratings6.00 Ratings
A/B testing8.00 Ratings6.50 Ratings
Mobile optimization7.00 Ratings7.80 Ratings
Email deliverability reporting8.00 Ratings9.50 Ratings
List management8.00 Ratings9.30 Ratings
Triggered drip sequences8.90 Ratings8.70 Ratings
Ability to test dynamic content00 Ratings8.80 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
AWeber
8.6
Ratings
11% above category average
Brevo
8.0
Ratings
4% above category average
Dashboards8.90 Ratings8.00 Ratings
Standard reports8.90 Ratings9.40 Ratings
Custom reports7.90 Ratings6.80 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
AWeber
7.6
Ratings
5% below category average
Brevo
8.6
Ratings
7% above category average
URL Validation7.70 Ratings00 Ratings
Link Tracking8.40 Ratings8.60 Ratings
Image Validation7.10 Ratings00 Ratings
Inbox Display7.10 Ratings00 Ratings
Spam Testing7.10 Ratings00 Ratings
Email Previews8.40 Ratings00 Ratings
Best Alternatives
AWeberBrevo
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 9.4 out of 10
Emma by Marigold
Emma by Marigold
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AWeberBrevo
Likelihood to Recommend
8.0
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
6.8
(0 ratings)
10.0
(0 ratings)
Usability
8.0
(0 ratings)
8.3
(0 ratings)
Availability
-
(0 ratings)
9.1
(0 ratings)
Performance
-
(0 ratings)
9.1
(0 ratings)
Support Rating
10.0
(0 ratings)
10.0
(0 ratings)
Implementation Rating
-
(0 ratings)
9.1
(0 ratings)
Product Scalability
-
(0 ratings)
9.1
(0 ratings)
User Testimonials
AWeberBrevo
Likelihood to Recommend
AWeber is an excellent email marketing solution for small to mid-sized businesses, especially those that are just starting with email marketing campaigns. AWeber is also good for bloggers. But it's not perfect for an affiliate marketer who wants to make a landing page on AWeber. Businesses that require advanced segmentation options may need to consider other email marketing platforms.
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Brevo is an excellent email subscriber service provider for startups, small businesses, and budget-conscious users. BUT it's real strength is that as your business scales, so too does Brevo's services. As mentioned in my review, when compared to over-hyped, and super-expensive AWeber, Brevo wins out in every singly department. Not every 1000, 10000, etc. sub list generates thousands in revenue. So why do other companies charge as if it's a large profitable corporation based on the sub number thresholds? Brevo is reasonably priced without sacrificing solid service. HIGHLY recommended.
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Pros
  • Aweber's email deliverability is among the best in the industry. I have used other email services and Aweber is superior in deliverability.
  • It is easy to setup an autoresponder sequence, a series of time delayed emails delivered over a period of time. This makes it super easy to follow up with leads and customers.
  • Aweber's blog broadcast features makes it easy to notify subscribers of new content on your blog. It can be setup to broadcast when ever you make a new post or summarize posts on a periodic basis.
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  • Sendinblue allows you to send emails that do not arrive in spam
  • Sendinblue, through its security measures and filters, helps keep contact databases well organized and up to date
  • Sendinblue offers an easy-to-use newsletter creation tool and, in case of lack of inspiration, many templates
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Cons
  • Double opt-in requirements. While I understand the rationale for double opt-in, I wish Aweber did not require double opt-in when importing email addresses from the client's existing client database as I feel we end up losing a good number of people who are existing customers and have given the business permission to email them but who either don't notice or don't take the extra step to confirm their subscription to the Aweber list.
  • The user interface when designing and setting up html newsletters is not as clearcut and obvious as Constant Contact; it takes more time to get the newsletters to "look right" using Aweber's existing templates.
  • I wish Aweber made it easier to embed a video message simply by inserting the video link or embed code into the email body. The process it seems to require (the last time I tried) was to create a screenshot of the video or insert the video thumbnail image and then link to the video in the right column link section .. it's a 2 step process and would be nice if it were a one click process. Not a deal breaker but I just feel like it could be faster and more efficient to embed video messages in an email.
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  • not easy to move/duplicate sections. much easier to just drag and drop. still working this out.
  • don't like the logo or text included with the newsletter sign up form. have now upgraded, but think this should not be included for lower pricing plans
  • not getting issues completely answered by support team. currently have an issue with email sign up not working on mobile. have been told it is not working, but not given any suggestions on how to fix this.
  • have had unusual issue come up with a link. On 2 separate occasions, with 2 separate newsletters that went out, and 2 different images/articles/links, the link was wrong. Even though we checked it, previewed it and sent test email before we sent out these newsletters and these links were correct. It is the section at the bottom of our current newsletter. On both these occasions, when the customer has forwarded the email they received to us, the link was was to an old link - and it was the same old link on both occasions. We have asked for this to be looked into and are waiting on reply. We are going to try to delete this section this week and re-create. It is not a good look for us.
  • We have another issue with how our newsletter is previewing in Outlook. The images and the text are not lining up - not on every section, but on 2 sections out of the 5 sections. Also, the Read Full Article text in the button is not showing properly. Again, not a professional look for us which we are not happy with.
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Likelihood to Renew
AWeber is easy and intuitive for me use. I really like the simplicity and the structure of the work flow as it saves me time. AWeber also integrates with all the other programs, systems and gateways that I use on a daily basis (WordPress, Paypal, LeadPages, Facebook and more) and if I have any questions or have trouble the AWeber customer service technicians are very helpful.
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SendinBlue is providing an excellent value to my business by simplifying and speeding up the way that we interact with our customers
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Usability
See previous answers ... the design / customization interface could be more intuitive and elegant .. for example, for me it has been difficult to easily figure out how to place pictures / images to the right, left or center of text.
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Very user-friendly. I don't know how to code, but the program allows me to create visually appealing things with numerous options. Fairly intuitive. I have used it for a few years and have been happy. Works well for what we need.
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Reliability and Availability
No answers on this topic
I have never had any planned outages in the time I have been using the software and have had no issues with accessing it.
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Performance
No answers on this topic
Everything loads very quickly, it saves as you go along so you're unlikely to loose work if your computer fails. Reports are there immediately too so you're able to act quickly on customer engagement.
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Support Rating
I have always received prompt phone or live chat support that has resolved my issues on the first call in a competent, knowledgeable and friendly manner. By contrast MailChimp offers no live chat or phone support; they only offer email support and the response time for MailChimp is slow by comparison to AWeber.
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These people helped me identify errors when setting up DKIM and were more than helpful in trying to diagnose low open rates with a few campaigns identifying where improvement can be made and how to more effectively manage contact lists. The support is excellent.
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Implementation Rating
No answers on this topic
If you follow all the steps of the setup process they give you, any one can set this up in about 1 - 2 hours.
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Alternatives Considered
MailChimp is a great "starter" email service, especially for consumer businesses. AWeber offers a bit more power and sophistication, especially for B2B companies, while still being easy to use and price competitive. Constant Contact had seemed to lag in features for a while though it has now largely caught up. However, it's got a more complex pricing model and is less attractive for users who send multiple messages per month to a smaller list.
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On the outbound campaign side, Brevo is pretty no-frills, but it's more than good enough if you want to be out of the Intuit ecosystem and don't want to fuss with Constant Contact's legacy vibe. Brevo is superlative email with marketing tacked on rather than vice versa. If you don't need a lot of marketing support, they're a fine option.
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Scalability
No answers on this topic
They have multiple options for upgrading bigger senders or if you need more emails sent in a month.
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Return on Investment
  • Aweber has been a great way to introduce clients to the process of online marketing and publishing. Many of them have never used the web or email to truly nurture their customer relationships. The combination of dependable features and low price make Aweber a good "toe in the water" of internet marketing.
  • Aweber has helped my clients raise awareness of their products and services through targeted email campaigns and regular publishing. It's a great way to deliver coupons and special offers directly to a customer's inbox.
  • Awber has helped me teach my clients that a collection of names and email addresses is only worthwhile if you use it to communicate what matters to your customers. Many businesses collect contact information at live events or through other means, but rarely do they actually do anything with it. By using Aweber to reach out to their customer base, they are able to see through the analytics how valuable that conversation can be.
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  • The ROI has been very positive - We have been able to bring the entire process in-house to the marketing department
  • We are saving time and money by not involving outside contractors
  • We save resources by not involving I.T.
  • The amount of time we save by being able to create the email from concept to completion, all by one person, is astronomical.
  • We save some cost by using the Sendinblue stock image options
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ScreenShots

AWeber Screenshots

Screenshot of an example of email sequences triggered by actions like purchases or sign-ups to nurture leads, re-engage customers, or onboarding new subscribers. Use tags and behavior-based logic to send the right message at the right time, in the subscriber’s time zone.Screenshot of AWeber's interface for building on-brand email graphics and social content. Built-in Canva access lets users create custom visuals for headers, announcements, and promotions in just a few clicks.Screenshot of where to create and send professional emails used to promote products and drive more sales. Built-in tools like content blocks, saved templates, and branded elements make it easy to stay consistent and launch campaigns faster.Screenshot of where to launch product pages, event signups, or lead capture forms in minutes. Every landing page includes built-in forms, payment collection, and automated follow-ups.Screenshot of the editor used to sell digital products directly from an email or landing page. The checkout experience can be customized with pricing and real-time purchase tracking, while automating confirmation emails and follow-ups to boost customer satisfaction.Screenshot of the editor to write emails faster using built-in AI. This offers help brainstorming content, refining text tone, or generating subject lines to improve open rates, ideal for creators and small teams looking to save time without sacrificing quality.

Brevo Screenshots

Screenshot of Marketing Automation - DashboardScreenshot of Marketing Automation - Sample WorkflowScreenshot of Sample Email Campaign ReportScreenshot of Integrations and Plugins