Basis DSP vs. Broadlume
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Basis DSP | Score9 out of 10 | N/A | Basis from Basis Global Technologies (formerly Centro) is a programmatic ad buying platform supporting digital advertising buying and placement across varying channels. Since the acquisition of SiteScout the platform also contains technology from the SiteScout AdServer. | N/A |
 Broadlume | Score10 out of 10 | N/A | Built by 2 ex-Googlers, Broadlume (formerly AdHawk) promises to provide an easy way to manage the user's Google AdWords & Facebook Ad campaigns. The founders say that, after years of manually analyzing & optimizing Ad Accounts for thousands of businesses, they feel confident saying software automation makes the work of an advertiser incredibly efficient. The platform aims to help leverage data science and machine learning to optimize campaigns and help increase ROI. | N/A |
| Basis DSP | Broadlume | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
| |||||||||||||||
| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| Basis DSP | Broadlume | ||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ad Network Integration |
| ||||||||||||||||
| Ad Reporting & Analytics |
| ||||||||||||||||
| Basis DSP | Broadlume | |
|---|---|---|
| Likelihood to Recommend | 9.0 | 10.0 |
| Likelihood to Renew | 10.0 | - |
| Usability | 9.0 | 10.0 |
| Support Rating | 10.0 | - |
| Implementation Rating | 9.0 | - |