Basis DSP vs. Equativ
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Basis DSP | Score9 out of 10 | N/A | Basis from Basis Global Technologies (formerly Centro) is a programmatic ad buying platform supporting digital advertising buying and placement across varying channels. Since the acquisition of SiteScout the platform also contains technology from the SiteScout AdServer. | N/A |
 Equativ | Score10 out of 10 | N/A | Equativ (formerly Smart AdServer) is a French ad server provider with a large international presence. Customers tend to be European media outlets. | N/A |
| Basis DSP | Equativ | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Basis DSP | Equativ | ||||||||||||||||||||||
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| Ad Network Integration |
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| Ad Campaigns |
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| Ad Reporting & Analytics |
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| Basis DSP | Equativ | |
|---|---|---|
| Likelihood to Recommend | 9.0 | 8.0 |
| Likelihood to Renew | 10.0 | - |
| Usability | 9.0 | - |
| Support Rating | 10.0 | - |
| Implementation Rating | 9.0 | - |