Basis DSP vs. Roku Ad Manager
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Basis DSP | Score9 out of 10 | N/A | Basis from Basis Global Technologies (formerly Centro) is a programmatic ad buying platform supporting digital advertising buying and placement across varying channels. Since the acquisition of SiteScout the platform also contains technology from the SiteScout AdServer. | N/A |
 Roku Ad Manager | N/A | N/A | Roku Ad Manager is presented as a simple and cost-effective way to manage advertising campaigns and increase viewership. With over 14,000 channels on the Roku platform ranging from local news to fitness to fishing, the vendor states 54% of Roku streamers don’t know what to watch next, and so Roku Ad Manager helps run campaigns to ensure audiences chooses the advertiser's content. | N/A |
| Basis DSP | Roku Ad Manager | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
| |||||||||||||||
| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| Basis DSP | Roku Ad Manager | |
|---|---|---|
| Likelihood to Recommend | 9.0 | - |
| Likelihood to Renew | 10.0 | - |
| Usability | 9.0 | - |
| Support Rating | 10.0 | - |
| Implementation Rating | 9.0 | - |