TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    BenchmarkONE

    Score3.3 out of 10
    Small Businesses (1-50 employees)
    BenchmarkONE (formerly Hatchbuck) is an all-in-one sales and marketing software that includes CRM, marketing automation, and email marketing tools. Users can build online forms, manage and segment contacts, engage prospects with relevant follow-up, manage tasks, and track their pipeline.

    $0

    per month

    Keap

    Score6 out of 10
    N/AKeap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.

    $199

    per month

    Pricing
    BenchmarkONEKeap
    Editions & Modules
    Lite
    $0
    per month
    Pro
    $0
    Agencies
    Special Pricing for Qualifying Agencies
    Pro
    $199.00
    per month
    Max
    $289.00
    per month
    Max Classic
    Contact Us
    per year
    Offerings
    Pricing Offerings
    BenchmarkONEKeap
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsAll plans with 1 user and 500 contacts. The price is $30.00 for each additional user.
    More Pricing Information
    Community Pulse
    BenchmarkONEKeap
    Considered Both Products
    BenchmarkONE
    Chose BenchmarkONE
    For very basic CRM, email and marketing automation, Hatchbuck is a clear winner on feature set, price and ease of use. Lots of bells and whistles are great if you use them. But many of our clients don't want to learn, maintain and pay for that much technology. However, more …
    Incentivized
    Chose BenchmarkONE
    Hatchbuck is in a class by itself.

    Hubspot and Infusionsoft are awesome, but, there is too much to understand and layers of tools which sometimes end up taking up more time than the typical small business owner has to invest.
    Chose BenchmarkONE
    ACT - used to use - Hatchbuck is a much better solution for me. Marketing automation, ease of use, responsiveness of staff
    Infusionsoft - tested. Chose Hatchbuck because it is simple and easy to use and meets my needs
    Salesforce.com - tested - Chose Hatchbuck because of its …
    Keap
    Chose Keap
    Zoho- too difficult to set up. Currently using Hatchbuck which is very user friendly
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    BenchmarkONEKeap
    Email & Online Marketing
    Comparison of Email & Online Marketing features of BenchmarkONE and Keap
    Feature
    BenchmarkONE
    5.2
    29 Ratings
    Keap
    7.0
    150 Ratings
    WYSIWYG email editor5.126 Ratings9.050 Ratings
    Dynamic content4.221 Ratings8.947 Ratings
    Ability to test dynamic content4.121 Ratings00 Ratings
    Landing pages4.016 Ratings5.9134 Ratings
    A/B testing8.910 Ratings6.410 Ratings
    Mobile optimization8.912 Ratings6.3124 Ratings
    Email deliverability reporting3.328 Ratings7.5149 Ratings
    List management4.329 Ratings8.4147 Ratings
    Triggered drip sequences4.310 Ratings9.049 Ratings
    Lead Management
    Comparison of Lead Management features of BenchmarkONE and Keap
    Feature
    BenchmarkONE
    4.0
    29 Ratings
    Keap
    7.3
    151 Ratings
    Lead nurturing automation3.229 Ratings7.5146 Ratings
    Lead scoring and grading4.329 Ratings6.2128 Ratings
    Data quality management4.327 Ratings6.7129 Ratings
    Automated sales alerts and tasks4.327 Ratings7.3138 Ratings
    Automated follow-ups00 Ratings9.11 Ratings
    Campaign Management
    Comparison of Campaign Management features of BenchmarkONE and Keap
    Feature
    BenchmarkONE
    7.5
    13 Ratings
    Keap
    7.7
    89 Ratings
    Calendaring7.99 Ratings8.388 Ratings
    Event/webinar marketing7.110 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of BenchmarkONE and Keap
    Feature
    BenchmarkONE
    3.9
    22 Ratings
    Keap
    -
    Ratings
    Social sharing and campaigns6.49 Ratings00 Ratings
    Social profile integration1.422 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of BenchmarkONE and Keap
    Feature
    BenchmarkONE
    3.7
    28 Ratings
    Keap
    5.2
    148 Ratings
    Dashboards3.327 Ratings7.255 Ratings
    Standard reports1.019 Ratings3.6144 Ratings
    Custom reports6.814 Ratings4.7136 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of BenchmarkONE and Keap
    Feature
    BenchmarkONE
    5.5
    22 Ratings
    Keap
    5.5
    142 Ratings
    API2.015 Ratings4.7126 Ratings
    Role-based workflow & approvals8.013 Ratings6.4108 Ratings
    Customizability2.621 Ratings5.4138 Ratings
    Integration with Salesforce.com6.74 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM6.95 Ratings00 Ratings
    Integration with SugarCRM6.95 Ratings00 Ratings
    Third-party software integrations00 Ratings7.31 Ratings
    Mobile app for sales & marketing automation00 Ratings5.51 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of BenchmarkONE and Keap
    Feature
    BenchmarkONE
    -
    Ratings
    Keap
    7.7
    29 Ratings
    Task management00 Ratings8.820 Ratings
    Billing and invoicing management00 Ratings7.416 Ratings
    Reporting00 Ratings7.127 Ratings
    Automated CRM activity logging00 Ratings6.41 Ratings
    Sales pipeline management00 Ratings9.11 Ratings
    User Ratings
    BenchmarkONEKeap
    Likelihood to Recommend
    3.0
    (32 ratings)
    7.2
    (209 ratings)
    Likelihood to Renew
    8.7
    (23 ratings)
    9.0
    (40 ratings)
    Usability
    8.2
    (4 ratings)
    9.0
    (26 ratings)
    Availability
    8.5
    (4 ratings)
    9.1
    (6 ratings)
    Performance
    6.4
    (1 ratings)
    9.1
    (6 ratings)
    Support Rating
    9.1
    (3 ratings)
    9.0
    (26 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (6 ratings)
    Online Training
    -
    (0 ratings)
    8.6
    (7 ratings)
    Implementation Rating
    8.2
    (2 ratings)
    8.0
    (8 ratings)
    Configurability
    -
    (0 ratings)
    2.0
    (1 ratings)
    Ease of integration
    8.1
    (2 ratings)
    1.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (3 ratings)
    Vendor post-sale
    -
    (0 ratings)
    6.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    1.0
    (1 ratings)