Bloomerang CRM vs. GoFundMe Pro

I can't speak to Bloomerang's functionality for a very large organization, but for a small-to-midsize non-profit, I don't know what else you'd need! Need to register volunteers, or sell tickets, or generate e- or print communications, or pull donor data? Bloomerang does it. Bloomerang is my third CRM tool in my current organization and it is vastly superior in almost every way to the others that came before.

Incentivized

Well suited for organizations with large fundraising programs or many recurring donors, especially those who have the staffing to devote to reporting and fundraising data analysis. Variety of payment options is good for mobile-first or younger audiences who may be taking more frequent advantage of payment methods like Venmo and Apple Pay. Most useful if it is used in tandem as an event registration/event hosting platform (Classy Event Registration or Classy Live) as attendee data and fundraising is kept in a single place. Less appropriate for smaller organizations, or folks that will not be doing crowdfunding/peer-to-peer/events. There are other platforms that do standard donation pages well that have fewer bells and whistles but are accordingly cheaper.

Incentivized

• Website integration for online donations is awesome! It makes it so much easier to raise money online. We've tripled the amount of money we raise online, mainly because of this and the ability to send emails through the system.
• Emails are tracked directly in a donor's record, so we can see instantly their engagement with our content.
• Integration with DonorSearch is awesome and seems to be improving often.
• They listen to their customers' needs. If enough customers request a feature, they'll get it for us. We feel like the development of this software is always happening and it's a partnership, rather than a transaction.

Incentivized

• The Classy platform is easy to use, both for the staff and our volunteer fundraisers
• It's easy to build a great looking fundraising page
• Classy support (particularly chat and phone) are attentive and responsive. Every one there is smart and nice!

Incentivized

• Some of the searches did not bring up the expected results. It would be good to see the logic be a little more "fuzzy".
• More pre-set reports would be helpful for small organizations who do not understand the logic behind how to get the results they are seeking.
• An ability to just page through donor records would be nice. Sometimes you just want to browse the data to get inspired.

Incentivized

• Campaigns lack customization options which can be limiting- while you can add code to make some changes, there is a basic framework that you can't always override.
• Slow to roll out some donor payment options like Venmo.
• Not inexpensive price point and on an annual contract, so the software is definitely an investment.

Incentivized

#1 - I am very happy with the product and support so far.
#2 - With significant data migration costs, I wouldn't even consider another option for at least 3 years no matter how much better it might be.

Incentivized

Data and settings are very customizable to fit the needs of our organization. We are able to not only keep track of donations, but also other interactions we may have with a constituent. Support is extremely helpful when issues arise.

Incentivized

VERY easy to use, but lacks flexibility. But very easy to learn and master, even for someone with technical skills. They offer live chat which is a great help for on-demand support. At higher call volumes, you may wait 10 minutes, but I’ve never waited for more than that and the support if 90% of the time very helpful.

Incentivized

Any time i had a problem or question it has been easy to find an answer or tutorial. When I cannot find an answer, it is easy to email or live chat with support and they resolve my problems very quickly.

Classy's team was very helpful as we transitioned over, and helped us get everything set up quite easily. The few times we've had issues or questions, their online chat feature has been a quick way to get answers. On Giving Tuesday last year, the site went down, but Classy was quick with communication to its clients and had the problem resolved in about an hour. I know that if we have any problems or questions, the company and its team will be responsive and helpful. That makes a difference to me and our small team. We don't have time to troubleshoot or stay on hold for a long time waiting for support.

Incentivized

Salesforce is infinitely customizable, but Bloomerang is pretty straightforward and works out of the box. It is simple enough that folks who are not familiar with the robust features of something like Salesforce can hit the ground running. Even as it is simple it is powerful as far as showing visuals that can help fundraising staff more clearly understand where the organization is and what donors they can next target for upcoming campaigns.

Incentivized

I have not used any other platforms like Classy. Given I came into this organization after Classy was already chosen, I was pleased with how easy it was to learn the platform and how user-friendly the entire thing is. Although I haven't used any other platforms like it, I would highly recommend it.

• Because my organization has been using Bloomerang for only one year, we haven't yet studied what impact it has had on our ROI. We have, however, noted that we are able to more efficiently and more rapidly communicate with constituents now than we were able to before we had Bloomerang. We can quickly and efficiently generate acknowledgements and tax receipts - and do so - better than we ever did before.

Incentivized

• This has been nothing but positive. We use the basic version so there is no fee associated with it other than a percentage of each transaction. So everything that comes in is added revenue where the only investment is staff time, but there is no monetary investment.

Incentivized