Brandle vs. Sprinklr Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brandle
Score 9.0 out of 10
N/A
Brandle is a social media management platform focused on governance, compliance and minimizing the brand risks involved in social media.N/A
Sprinklr Social
Score 9.2 out of 10
N/A
Sprinklr Social’s platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. Content planning and scheduling using an editorial calendar, with a digital asset manager and the ability to publish across channels at AI…
$359
per month per seat
Pricing
BrandleSprinklr Social
Editions & Modules
No answers on this topic
Self-Serve SMM and Customer Service Solution
$359
per month per seat
Enterprise Custom Social Media Management Solution
Contact Sales
Offerings
Pricing Offerings
BrandleSprinklr Social
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsDiscount available for annual pricing.
More Pricing Information
Community Pulse
BrandleSprinklr Social
Considered Both Products
Brandle
Chose Brandle
Brandle stacks up against other apps and software because it offers many different options. You can choose between different packages and you are able to keep track of the status of your social media websites. Brandle is able to help promote your brand in a multitude of ways …
Sprinklr Social
Chose Sprinklr Social
Infinitely better and more resourceful
Chose Sprinklr Social
The social insights from Sprinklr is a powerful tool, gives us an edge when it comes to understanding what is being said about the products and services we offer.
It also helps us understand the various conferences we participate globally.
The marketing module helps us boost our …
Chose Sprinklr Social
Sprinklr Social has the most amount of features and is always updating
Chose Sprinklr Social
Sprinklr appears to be priced between the 2 however, this is no support (apart from logging support tickets/issues) so it's not like for like.
Chose Sprinklr Social
Sprinklr Social provides exceptional customer support services and comprehensive training sessions, enabling us as users to fully maximize the capabilities of its tools. Also, the way Sprinklr Social can be adapted according to each client makes it one of the best social media …
Chose Sprinklr Social
Khoros Marketing, Khoros Care, Hootsuite and Salesforce Marketing Cloud Social Studio
Chose Sprinklr Social
Hootsuite, is good and has good content management analytics in it. Sprinklr has better organization features and content review management flows.
Chose Sprinklr Social
Sprinklr met our needs as well as seemed to be a better fit with our directions for the year.
Chose Sprinklr Social
Sprinklr is a lot more compatible across multiple platforms and reporting is significantly more streamlined. This helps prevent agent overlap and the ability to add approved responses within the tool saves time and revenue. The ability to create listening queues is very helpful …
Chose Sprinklr Social
Sprinklr Modern Sales & Engagement stacks up [well] against its competitors because it has all the features and functionality [a] team could expect from this application. And not just that, it has been updating the application and deploying the latest features frequently that
Chose Sprinklr Social
I have used Spark Central in the past, but when compared with Sprinklr [Modern Sales & Engagement], it should be more developed and match the expectations of the end users of the tool. I have seen Sprinklr doing a great job when compared to Spark Central as soon as my …
Chose Sprinklr Social
I personally have not engaged with other companies like Sprinklr.
Chose Sprinklr Social
We like the interface and the options to add additional modules to Sprinklr. We are happy with the product and will continue to use it. Out of all the social CMS options out there, it truly is best in class. If budget allows one day, we would love to layer on Social Listening.
Chose Sprinklr Social
Sprinklr is a far superior tool that has more breadth and more tools under a unified platform. The listening, reporting, account management, advertising, content management was a lot more developed than the other companies we vetted. I spent weeks talking with various companies …
Chose Sprinklr Social
I am only working on the system, I don't control the contract, but Sprinklr is a very good system that does the job well.
Chose Sprinklr Social
At the time, Sprinklr was cutting edge, plus Sprout gets pretty pricey the more accounts you need to update and doubly so, the more people you need to give access to.
Chose Sprinklr Social
Sprout Social and Hootsuite are both MUCH more user-friendly. The Sprout reps have been amazing and help with everything!
Chose Sprinklr Social
Sprout Social, Radian6, Brandwatch and Germin8 Social Listening
Chose Sprinklr Social
As I mentioned earlier, I enjoyed SproutSocial best, however, you are forced to use the publishing module if you want the paid module. I don't think the modern engagement module is bad, but it is not user-friendly and makes it difficult to engage with users. Plus, you can't …
Chose Sprinklr Social
Sprinklr has all the features and more integrated into one platform and with API access to all platforms and superior data visualization. Sprinklr is the best tool for enterprise-level clients.
Features
BrandleSprinklr Social
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Brandle
8.3
Ratings
7% above category average
Sprinklr Social
9.5
Ratings
21% above category average
Boolean keyword searches8.00 Ratings10.00 Ratings
Filtering out noise/spam10.00 Ratings8.00 Ratings
Sentiment analysis9.00 Ratings10.00 Ratings
Broad channel coverage6.00 Ratings10.00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Brandle
9.0
Ratings
11% above category average
Sprinklr Social
10.0
Ratings
22% above category average
Audience targeting10.00 Ratings10.00 Ratings
Content optimization9.00 Ratings10.00 Ratings
Workflow management8.00 Ratings10.00 Ratings
Content planning and scheduling00 Ratings10.00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Brandle
8.7
Ratings
9% above category average
Sprinklr Social
9.7
Ratings
20% above category average
Automated routing and prioritization9.00 Ratings9.00 Ratings
Customer interaction histories8.00 Ratings10.00 Ratings
Bulk actions9.00 Ratings10.00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Brandle
9.3
Ratings
18% above category average
Sprinklr Social
10.0
Ratings
25% above category average
Lead generation9.00 Ratings10.00 Ratings
Content marketing9.00 Ratings10.00 Ratings
Paid media management9.00 Ratings10.00 Ratings
Campaigns and promotions10.00 Ratings10.00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Brandle
10.0
Ratings
17% above category average
Sprinklr Social
10.0
Ratings
17% above category average
Twitter10.00 Ratings10.00 Ratings
Facebook10.00 Ratings10.00 Ratings
LinkedIn10.00 Ratings10.00 Ratings
Google+10.00 Ratings10.00 Ratings
Instagram10.00 Ratings10.00 Ratings
Pinterest10.00 Ratings10.00 Ratings
YouTube10.00 Ratings10.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Brandle
8.7
Ratings
10% above category average
Sprinklr Social
10.0
Ratings
23% above category average
Campaign success analytics8.00 Ratings10.00 Ratings
Real-time tracking9.00 Ratings10.00 Ratings
Competitor analysis9.00 Ratings10.00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Brandle
9.0
Ratings
12% above category average
Sprinklr Social
9.5
Ratings
17% above category average
Role-based user permissions & privileges9.00 Ratings10.00 Ratings
Mobile access9.00 Ratings9.00 Ratings
Best Alternatives
BrandleSprinklr Social
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrandleSprinklr Social
Likelihood to Recommend
9.0
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(0 ratings)
Usability
-
(0 ratings)
10.0
(0 ratings)
Availability
-
(0 ratings)
9.1
(0 ratings)
Performance
-
(0 ratings)
8.2
(0 ratings)
Support Rating
-
(0 ratings)
10.0
(0 ratings)
In-Person Training
-
(0 ratings)
7.0
(0 ratings)
Online Training
-
(0 ratings)
8.4
(0 ratings)
Implementation Rating
-
(0 ratings)
9.0
(0 ratings)
Product Scalability
-
(0 ratings)
8.2
(0 ratings)
User Testimonials
BrandleSprinklr Social
Likelihood to Recommend
Brandle is great for any company that doesn't get a lot of exposure. You are able to use this software as a tool in order to expand your sights on the internet. People are more easily able to access social media, websites, and apps. It also is great to use in scenarios where you want to put your company out there and be more visible to others. It may be less appropriate when companies already have a lot of exposure. It would really just be better for statistical purposes at that point.
Read full review
Any large organization that is looking to have an effective social media presence and achieve outcomes through advertising would be benefited by using Sprinklr [Modern Sales & Engagement]. The system allows a streamlined way to see how your audience is responding to your posts and advertisements online. It would not be well suited for a company that is not engaged with a social media presence.
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Pros
  • Helping to govern what we do for our social media presence.
  • Keeps track of ratings and viewing of our social media, websites, and apps.
Read full review
  • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
  • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
  • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
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Cons
  • Sometimes it can glitch on you.
  • There aren't many templates.
Read full review
  • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
  • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
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Likelihood to Renew
No answers on this topic
I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
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Usability
No answers on this topic
The user interface, training via Sprinklr university and detailed articles on almost every topic in the knowledge portal make Sprinklr a complete package. This is also GDPR compliant, helping us stay good with the info security. The layout of the navigation is easy and anyone new to the tool won't be overwhelmed
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Reliability and Availability
No answers on this topic
Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
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Performance
No answers on this topic
Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
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Support Rating
No answers on this topic
Sprinklr Modern Engagement is great for workflow and approvals, especially between teams or in-house/agency relationships. It is not well suited for smaller businesses or companies that have one account per platform. It seems like the functions would be too robust for a small business to handle. If there was an SMB version that would have got a 10 from me.
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In-Person Training
No answers on this topic
I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
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Online Training
No answers on this topic
Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
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Implementation Rating
No answers on this topic
The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
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Alternatives Considered
Brandle stacks up against other apps and software because it offers many different options. You can choose between different packages and you are able to keep track of the status of your social media websites. Brandle is able to help promote your brand in a multitude of ways and places which is why it stacks up against other brand making apps and software.
Read full review
Sprinklr Modern Sales & Engagement stacks up [well] against its competitors because it has all the features and functionality
[a] team could expect from this application. And not just that, it has been
updating the application and deploying the latest features frequently that
helps us a lot in our day-to-day operations. I am really happy with it.
Read full review
Scalability
No answers on this topic
Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
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Return on Investment
  • It has enabled more traffic to come across our website.
  • It has brought more follows to our social media.
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  • Assisted with integrating global social media marketing departments together
  • Has resulted in some delayed customer support responses due to technical issues with Facebook integration
  • Lack of ability to message people on Instagram has led to poor community management on this platform.
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ScreenShots