BrandMuscle, headquartered in Chicago, provides integrated local and channel marketing, boasting over brands with 700 professionals in seven offices globally as customers. The BrandMuscle Integrated Local Marketing Platform aims to enable brands and their local marketing partners to deliver the greatest marketing impact to each individual customer. BrandMuscle scales digital and physical marketing execution to enable brands to acquire and retain the best customers, build loyalty, enhance…
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BrightLocal
Score 10.0 out of 10
N/A
BrightLocal is a search engine optimization tool that tracks search rankings, builds citations, and monitors online reviews and stresses local search performance.
$39
per month
Pricing
BrandMuscle
BrightLocal
Editions & Modules
No answers on this topic
Track Plan
$39
per month
Manage Plan
$49
per month
Grow Plan
$59
per month
Offerings
Pricing Offerings
BrandMuscle
BrightLocal
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
BrightLocal offers custom enterprise plans for businesses with more than 50 locations.
More Pricing Information
Community Pulse
BrandMuscle
BrightLocal
Features
BrandMuscle
BrightLocal
SEO
Comparison of SEO features of Product A and Product B
BrandMuscle
-
Ratings
BrightLocal
6.7
Ratings
14% below category average
Keyword analysis
00 Ratings
7.00 Ratings
Backlink management
00 Ratings
4.00 Ratings
SERP ranking tracking
00 Ratings
7.70 Ratings
Page grader
00 Ratings
7.50 Ratings
Competitive analysis
00 Ratings
7.60 Ratings
Site audit / diagnostics
00 Ratings
9.90 Ratings
Site recommendations
00 Ratings
6.60 Ratings
Task management
00 Ratings
3.50 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
BrandMuscle
-
Ratings
BrightLocal
8.6
Ratings
12% above category average
Local SEO
00 Ratings
8.60 Ratings
Social SEO
00 Ratings
7.90 Ratings
Mobile SEO
00 Ratings
10.00 Ratings
Global SEO
00 Ratings
7.70 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
I recently broke away from corporation gyms and decided to start my own personal training business in Plano, TX. Looking to expand my visibility in order to bring in new clients, I signed up for BrightLocal after taking a Udemy class on optimizing my Google Business Page. I have not even had BrightLocal for a week and I have already seen a tripling increase in views on my Google Business Page and an increase in the number of people who have reached out to me. I signed up for the citation builder campaign and the campaign isn't even finished. BrightLocal also set me up with a customer service executive named Becki who was absolutely lovely! She gave me lots of things to think about and action steps to take to further expand the reach of my business. I haven't even been with BrightLocal for a month and I'm already so grateful for them! I highly recommend them and their services to help you grow your business!
When we use BrightLocal's citation building service, I know that we're getting quality citations done right. Their staff will email you with any questions and always double check the information before creating inaccurate citations.
I love that BrightLocal is very quick about making changes when requested. For example, if we can't find a city on the drop-down list, you can chat them and they'll add it. Or if a report is pulling incorrectly, they'll re-run it within a reasonable timeframe.
BrightLocal has a lot of different reports that are easy to send to your clients. You can even add them to a web-viewable dashboard so that your client can simply bookmark a link and view their reports when they please.
BrightLocal can very difficult to communicate with, especially when it comes to reporting bugs / defects, and also when it comes to finding out whether they are working on those bugs.
BrightLocal's reports, other then the ranking reports, have far too many bugs and they seem to either have little QA or poor QA practices, considering how many defects there are.
Although their customer support has always contacted me, they have not always been helpful. Many times I've had reports or information disappear with them telling me they had no record of it, even when I had reports that the information was in there. There are times when their system did have bugs and the support was able to help me there. Overall, the support staff is there but they cannot always do much and need to wait for their development team to get back to them which often takes a long time.
We used to use RavenTools but left several years ago as we needed a software platform more geared towards Local SEO, which is exactly what BrightLocal specializes in. Both of these have multiple features and great reporting options, but in the end, BrightLocal offered more features for Local SEO and also offered better reporting for clients as the reports were very easy to read and understand.