Brokermint is a real estate back office platform focused on ease of use. The product can be integrated withyour MLS and CRM to streamline all listings, transactions, and contacts for your business in one system. Brokermint provides agents, office administrators, and brokers true visibility into each real estate transaction via email reminders and instant notifications for each step of the process. By creating custom commission plans, Brokermint users can automatically…
$99
per month
Entrata
Score 7.2 out of 10
N/A
The Entrata Platform, from the company of the same name headquartered in Lehi, is a property management platform designed for leasing management of multifamily properties and tenants. The Entrata platform features a general ledger and accounting management, invoice management, as well as lead management with in-built marketing suite.
Brokermint is best for smaller brokerages which are growing their full-time staff. It is simple, easy to use, less frustrating than most, and will please agents because the interface is logical and well thought out. Skyslope is more for very large brokerages, which need …
I have not used any other program than Brokermint. I know that our transaction coordinators love the program and use this program exclusively each and every day.
The one competitor with whom I have significant experience is OneSite. Simply put, Entrata is better at every single thing. It has a cleaner, more aesthetically pleasing interface. It is more intuitive. It functions better in more browsers. It has more property management tools …
Entrata is completely cloud-based and provides much more integrated functionality, but fewer custom features. Also, Entrata's UI could be greatly improved. Overall, Entrata's API is more open and allows for more third-party integrations and ILS connectivity over time than its …
Entrata is the one stop shop for property management CRM! It has so many functions that make leasing periods efficient and effective while making resident management easy to handle.
As a transaction manager, I think it's awesome. I think feeding the financial info into Quickbooks is less appropriate. That was complex for me, and I don't use Quickbooks - so I track all of my money flow with a spreadsheet - duplicitous - Maybe I just need training :-)
As an all-in-one solution (website, email marketing, SMS, online inventory management, leasing data, renter management), Entrata is very effective and provides solid integration with ILS (internet leasing services like Apartments.com and Zillow) for pushing out data updates. However, Entrata's website solution is turnkey, and lacks customization features standard in any generic CMS, requiring a redesign and new site template to just add new content.
I send customer communications almost exclusively through Entrata because everything ports into a customer activity log. It's simple and great for record keeping.
Invoices and payments can be handled from start to finish within Entrata. Expenses port directly into the property budget, allowing users to make informed buying decisions.
Within Entrata, a prospective customer can move from expressing initial interest to applying, signing a lease, and eventually renewing a lease. All documents and activity are housed within that customer's profile. It is the cleanest and most efficient method of leasing that I've encountered.
The user interface could be much more user-friendly and intuitive. Tools are disjointed, and some reports and integrations are several click-layers deep and not as accessible as they should be.
The integration with Google Analytics and Google Tag Manager for event tracking on-site is severely limited and lacking.
Brokermint is awesome. I would recommend it to any broker who is below 200 agents, who has a need for a transaction management and commission management software. The staff does not have to be large to have a great ROI and be able to teach and require agents to do what they are required to be compliant with FREC and government agencies.
I've used Entrata with three companies, all of whom have had an in-house liaison to the company. Consequently, I haven't had to work directly with Entrata support on very many occasions. However, I have personally seen feature requests added to the platform in a timely manner. That kind of service is rare in this industry.
Brokermint is best for smaller brokerages which are growing their full-time staff. It is simple, easy to use, less frustrating than most, and will please agents because the interface is logical and well thought out. SkySlope is more for very large brokerages, which need algorithmic multi-phasic functions. Great for large teams, with multiple types of agents, support staff, and administrators.
The one competitor with whom I have significant experience is OneSite. Simply put, Entrata is better at every single thing. It has a cleaner, more aesthetically pleasing interface. It is more intuitive. It functions better in more browsers. It has more property management tools and more functions available to customers.