Chorus by ZoomInfo vs. Invoca

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Chorus by ZoomInfo
Score 8.5 out of 10
N/A
Chorus by ZoomInfo is an AI-powered Conversation Intelligence platform that captures & analyzes all customer engagements across phone calls, video meetings, and email, to help teams hit their number.N/A
Invoca
Score 9.6 out of 10
N/A
The Invoca platform delivers the inbound call intelligence required for marketers to capture and optimize customer engagement and sales beyond the click. From attribution to intent, marketers gain a complete understanding of the customer's journey across digital, mobile and offline touchpoints so they can optimize their marketing spend, drive quality inbound calls and deliver a better customer experience.N/A
Pricing
Chorus by ZoomInfoInvoca
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Chorus by ZoomInfoInvoca
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Chorus by ZoomInfoInvoca
Considered Both Products
Chorus by ZoomInfo
Chose Chorus by ZoomInfo
Not applicable for me.
Chose Chorus by ZoomInfo
It provided a wider solution that fit our sales funnel process
Chose Chorus by ZoomInfo
Pretty good features built in.
Chose Chorus by ZoomInfo
Better in translating French to English, other than that, really similar tools.
Chose Chorus by ZoomInfo
We stayed with Chorus by ZoomInfo because of the superior way it recaps our calls. Depending on the length of the call and what is being discussed, Chorus by ZoomInfo will usually provide 10 key points in clear detail. When we used Gong, we were finding it was only providing …
Chose Chorus by ZoomInfo
It works well with the ability to find contacts as these are typically the ppl i engage and will then have on my own calls. Being able to find new contacts and then see how the interaction is with them has provided me with direction in deals and works well to get things moving …
Chose Chorus by ZoomInfo
We have evaluated Gong, but have yet to use it. Mainly, we are in a three year contract with ZoomInfo, and aren't able to remove one part of the contract in favor of another. Gong seems like a decent product, but I am unable to determine if it is better, worse, or the same as …
Chose Chorus by ZoomInfo
Nothing to report here
Chose Chorus by ZoomInfo
I used google analytics with Primerica. I payed for it myself to see how my team I was managing was holding up to other teams in the region. Chorus works so much better and if it would have been in my capability to use chorus I would have.
Chose Chorus by ZoomInfo
We prefer Gong compared to Chorus because it offers a more robust set of features, better integrations, more automated workflows, and world-class customer support.
Chose Chorus by ZoomInfo
Gong is a great tool but too expensive for small to mid sized companies to afford. Chorus is more balanced in its pricing and feature offerings
Chose Chorus by ZoomInfo
I have not used similar products
Chose Chorus by ZoomInfo
Chorus.ai stacks up against Salesloft, Zoom, and Aircall because none of these tools provide a way to analyze what occurred during the meeting or create a transcript that prevents you from having to take notes.
Chose Chorus by ZoomInfo
I know our director has evaluated Chorus.ai and Gong before opting to work with Chorus.ai, but I am not sure what was it that made him decide to go with Chorus.ai and not with Gong.
Chose Chorus by ZoomInfo
It was a night and day difference. I like all the bells and whistles you get with Chorus.ai. To me, Chorus.ai is the "Lincoln Navigator" of call recording tools.
Chose Chorus by ZoomInfo
I have not used or evaluated any other products like Chorus.ai before.
Chose Chorus by ZoomInfo
I loved Truly as a work phone (to keep my personal life separate) but there was no coaching aspect and it was harder for teammates to see each other's calls.
Chose Chorus by ZoomInfo
None. I have not used a tool like this before. I have only used teleconference and video conference tools to record up until we were introduced to Chorus.ai.
Invoca
Chose Invoca
We used Convirza for a long time and had a pathetic experience as we were paying a high price for nothing special. Convirza was not so good in call tracking and had fewer features as compared to Invoca, and Invoca’s price is also amazing. It has all the essential features that …
Chose Invoca
We've used other tracking systems, and in general, they are either not as powerful in terms of functionality, or have far worse user interface than incova has. Invoca is more expensive, but it does seem that the development and design investments have paid off in creating a …
Chose Invoca
Invoca's ease of implementation through Google Tag Manager and its integrations with Google Ads and Salesforce Marketing Cloud have made it a preferred choice for call tracking solutions.
Chose Invoca
Vivint has evaluated other call tracking platforms, such as Retreaver and Call Dialogue. These entities have great call tracking features, and they certainly merit consideration from prospective clients. Invoca's long-standing history in call tracking instilled significant …
Chose Invoca
Invoca is very user-friendly. It was easy to learn how to navigate and has a very user-friendly interface. It's hard to compare it against SaaS solutions like Five9 because their functions are different. Originally we selected Invoca because we were unaware of any SaaS …
Chose Invoca
Invoca is far more advanced than CallRail, but my favorite product (which isn't listed here) is by far Ringba. Ringba is the most sophisticated call-tracking platform and provides more customization & detailed reporting dashboards.
Chose Invoca
Invoca is the only platform that I have used. I will not be able to provide a comparison to other call platforms.
Chose Invoca
Invoca's reporting is nicer; however, it's nice that LeadsPedia centralizes call and form tracking.
Chose Invoca
No other products like Invoca have I used yet.
Chose Invoca
Invoca is the best call tracking system I have used. It works, is easy to use, and doesn't have many issues.
Chose Invoca
Invoca is way easier to use. It has always been the easiest to use and the most simple to get campaigns started with quickly. I like the reporting functionality as well.
Chose Invoca
Marchex is the old school company that offers similar solutions. Invoca has more and better technologies with which to track call data.
Features
Chorus by ZoomInfoInvoca
Conversation Intelligence Software Features
Comparison of Conversation Intelligence Software Features features of Product A and Product B
Chorus by ZoomInfo
8.6
Ratings
7% above category average
Invoca
-
Ratings
Speech-to-Text Transcription9.10 Ratings00 Ratings
Keyword Detection9.10 Ratings00 Ratings
Sentiment Analysis7.60 Ratings00 Ratings
Speaker Diarization7.90 Ratings00 Ratings
Call Recording Playback9.50 Ratings00 Ratings
Call Summarization9.70 Ratings00 Ratings
Conversion Metrics9.00 Ratings00 Ratings
Keyword Search & Retrieval7.30 Ratings00 Ratings
Call Tagging7.90 Ratings00 Ratings
Integration with CRM Systems8.90 Ratings00 Ratings
Best Alternatives
Chorus by ZoomInfoInvoca
Small Businesses
Clari Copilot
Clari Copilot
Score 8.7 out of 10
ServiceTitan
ServiceTitan
Score 5.7 out of 10
Medium-sized Companies
Clari
Clari
Score 9.8 out of 10
Revenue.io
Revenue.io
Score 7.8 out of 10
Enterprises
Clari
Clari
Score 9.8 out of 10
Revenue.io
Revenue.io
Score 7.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Chorus by ZoomInfoInvoca
Likelihood to Recommend
9.0
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
6.1
(0 ratings)
-
(0 ratings)
Usability
5.0
(0 ratings)
-
(0 ratings)
Support Rating
8.2
(0 ratings)
8.2
(0 ratings)
Implementation Rating
7.3
(0 ratings)
-
(0 ratings)
Ease of integration
6.8
(0 ratings)
-
(0 ratings)
User Testimonials
Chorus by ZoomInfoInvoca
Likelihood to Recommend
As someone who is involved in many calls with CIOs or administrators discussing ERP or EMR integrations, compliance workflows, or digital transformation initiatives, these conversations involve complex technical discussions, multiple stakeholders, and long sales cycles where capturing detailed requirements and follow-up commitments is crucial. Having sales intelligence benefits the complexity of the buying process.
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We are able to reduce non-sales calls by being able to attribute [the source of incoming calls]. But it needs patience and a long time to get the benefits of its AI capabilities. So RoI could be a longer run. It is expensive if we needed a simple call tracking solution only.
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Pros
  • Great job on putting the conversion metrics. It's a big help knowing our metrics in every meeting.
  • We learned what areas need to be improved and also the strength we had during that conversation.
  • It also provides the length of speech of each participants.
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  • From an accounting perspective, Invoca makes it easy for us to determine where our call revenue is coming from and what call type generated the paid call.
  • Their dashboard is very user-friendly. I like how you can see everything from the top level and see total call volume, commission paid, and conversion rate. But you can easily drill down into each campaign level too.
  • Lastly, you can easily create call campaigns and create individual phone numbers. I especially like how we're able to create a ring pool that allows us to track exactly where the call is coming from, and it's not difficult to setup.
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Cons
  • Languages, as I usually take calls in Spanish and/or French and Chorus doesn't always gets the right language
  • The transcript isn't always optimal, but that's in rare cases
  • I speak with a French accent when I make calls in English, and the system might not like it
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  • Learning Invoca can be a bit of a challenge, as many items are hidden in various views.
  • It does lack the ability to speak with 3rd party software with Zapier
  • In certain ways, too much functionality for basic campaign setup.
  • They do not try to take a business development role with their users to help them grow their business.
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Likelihood to Renew
It's hard for me to give anything more than a 5 at this point. The primary reason is that we have only used it for a few months and I'm still getting a feel for the level of value it provides both to me and the team. In 4 or 5 months I'll have a better understanding of its value long term
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No answers on this topic
Usability
This was sold internally as something that would help us be more efficient. I had high hopes that the speech-to-text feature would be useful for getting call notes/next steps, etc documented. But due to the limitations of the software, these things would take longer using Chorus than if I just write things down manually - disappointing.
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No answers on this topic
Support Rating
I personally have not had too many major issues with Chorus, but the times that I have reached out to their customer support team I have always received great responses in a very timely manner. Their support team is trained in a very polite way and cares about resolving your issue. They are knowledgeable and helpful and the customer service line does not take long to connect to a real individual.
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Invoca's client success team is great to work with, which is a nice value proposition for their business (many SaaS providers struggle with this). Their support team is very talented and fully capable of addressing the vast majority of questions that they receive. I haven't encountered any negative experiences when requesting assistance.
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Implementation Rating
Like I noted in the other category, it has been smooth for the most part. But we really do enjoy the hard work of our CSM and everything he has been able to provide us in terms of support.
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No answers on this topic
Alternatives Considered
We looked at Gong but went with Chorus by ZoomInfo because it felt more practical for our team. Gong has great analytics, but Chorus by ZoomInfo fit better into our existing tech stack and budget. The deal notifications, scorecards, and integrations with Zoom and Salesforce made it the smarter pick. Overall, Chorus by ZoomInfo gives us the insights we need without feeling like overkill or another heavy lift.
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We used Convirza for a long time and had a pathetic experience as we were paying a high price for nothing special. Convirza was not so good in call tracking and had fewer features as compared to Invoca, and Invoca’s price is also amazing. It has all the essential features that we were looking for, like call scheduling and call recording, that are essential for marketing campaigns too. Its reporting dashboard is our least favorite thing about it.
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Return on Investment
  • Increased confidence in those who interact with clients 1:1.
  • Improved turnaround time for deliverables thanks to clearly defined expectations pulled directly from the transcripts and summaries.
  • Improved ability of the marketing team to review client calls and determine client needs to target in future marketing materials.
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  • It is really useful to set a price you will pay for inbound calls, and let Invoca manage that tracking system.
  • We were able to run campaigns that could not have run otherwise because we had the call tracking for those calls.
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ScreenShots

Chorus by ZoomInfo Screenshots

Screenshot of deal and account visibility.Screenshot of a post-meeting brief.Screenshot of team analytics.