Cision PRWeb aims to impact customer behavior by providing efficient communication tools to continuously engage with target audiences across multiple online channels including search, social media and with industry-specific partner websites, bloggers and influencers.
$99
per news release
Prowly
Score 10.0 out of 10
N/A
Prowly is an all-in-one platform for people looking to simplify their PR workflow and do powerful communication: find relevant journalists create visual press releases send targeted PR pitches and keep it all in a journalist-friendly online newsroom.
$479
per month
Pricing
Cision PRWeb
Prowly
Editions & Modules
Basic
$99
per news release
Standard
$205
per news release
Advanced
$305
per news release
Premium
$405
per news release
Essential
$479
per month
Professional Bundle
$649
per month
Professional Plus Bundle
$859
per month
Offerings
Pricing Offerings
Cision PRWeb
Prowly
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Cision PRWeb
Prowly
Considered Both Products
Cision PRWeb
Verified User
Anonymous
Chose Cision PRWeb
Better overall network and experience with Cision PR Web. The attention to the local media and their willingness to update the database on our request is what gave us the level of trust that we had in Cision PRWeb.
To be honest, there weren't that many options for media tracking and media databases. Cision was one of the biggest platforms and we got into a groove working with them.
It is not an "either-or" situation. If a company really wants to put a release out on the wire, one service might be better suited for it than the other. For when a company wants to target certain countries or vertical markets (e.g. Latin America), PR Newswire would be the …
As a whole Cision aligns with our business needs much better than the other platforms. Their media database is more robust and user-friendly. It has allowed or organization to better scale our media outreach.
I've used all these services. Which one to choose depends on the situation. It's good to have knowledge of all the options. Of course, there are many other services as well, and even free services that a very small business or nonprofit can use that do similar things.
I think you have to do what's best for your business needs. I know there are free news distributors but I'm not sure how good they are. There are also ones that are most expensive than PRWeb. If you primarily do business in the US then give PRWeb a try but if you have a lot of …
We have run several national PR campaigns over the past couple of years and Cision PRWeb makes it easy to distribute the releases and publications pick them up with is a testament to Cision's industry trust credibility. With just a few clicks, the release is set up and ready to deliver at a time of our choice.
Unlike other workflow management services, Prowly is generally more advanced when it comes to the process of modifying workflows according to the needs of the group, and therefore we recommend using it to work with large teams. This makes it easier to ensure that the right work is being done. Thanks to its editing facilities, it is also useful for press teams.
Prowly is a useful service in many areas that focus mostly on working remotely when it comes to groups, allowing to manage the workflow in the human resources area, or the management of these same workflows through manual configuration tools to focus on different departments.
I wish you didn't have to pay for every extra thing. Sometimes it comes off like the people with the most money will be the ones that get their news seen.
It would be nice to geo-target globally. Right now, PRWeb only lets you select certain major MSAs in the US.
Several of the functions that Prowly allows us to implement regarding public relations do not allow us to properly distribute the information through various channels, as in the case of its integration with some social networks, with which we can not even make mentions, which would be positive to work better in the area of community management.
We are unlikely to renew PRWeb because I feel that the costs outweigh the benefits of the service. For a company like ours (small business with about 60 employees) we don't have enough press that warrants monthly coverage. We may look at using PRWeb on an as needed basis, 3-4 times a year for single submissions, but that would be the extent of it. I could see PRWeb being much more beneficial for large companies that are constantly needing to issue press.
I have only required support from PRWeb on two separate occasions and they handled my issues without any problems. I was a bit confused at first not sure if they had received my requests but shortly after I received responses and was able to move forward with my press release.
To be honest, there weren't that many options for media tracking and media databases. Cision was one of the biggest platforms and we got into a groove working with them
I mentioned that a client of mine for which we used PRWeb is now in talks with a potential reselling partner - so that could have a major impact on their business.
It's always good to have the news out there to as wide an audience as possible. While pitching the news directly to reporters should be part of the PR plan for any announcement, issuing it via a service like PRWeb is usually a good idea.
PRWeb can help more reporters see your news. There are times when a reporter might see the press release via PRWeb and contact the company. Of course, news articles help add credibility and drive more traffic and more business.
If ROI is concerned, our group remains satisfied with the current earning capacity, so Prowly could turn out to be one of the software services with more guaranteed monetary benefits at different stages, depending mostly on the type of strategy we want to use to work with and the plan we choose.