Conductor vs. SpyFu

Conductor

Conductor

370 Reviews and Ratings

SpyFu

SpyFu

131 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Conductor	Score 8.6 out of 10	N/A	Conductor is a Website Optimization and Intelligence platform. Conductor is designed to help brands increase visibility in AI and traditional search, generate high-performing content, and protect performance with 24/7, real-time website monitoring. With insights across AEO/SEO, content, and technical health, Conductor’s unified platform empowers cross-functional teams to turn their website into a growth engine.	N/A
SpyFu	Score 7.0 out of 10	N/A	SpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche…	$39 per month

Pricing

Conductor

SpyFu

Editions & Modules

No answers on this topic

Basic: $39
per month
Professional: $79
per month
Team: $299
per month

Offerings

Pricing Offerings
Conductor	SpyFu
Free Trial
Yes	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

Optional

No setup fee

Additional Details

—

—

More Pricing Information

Community Pulse
	Conductor	SpyFu
Considered Both Products	Conductor LS Leah Starin SEO Marketing Manager Chose Conductor I looked at several other platforms but Conductor won me over by the people I interacted with and their commitment to product updates. Incentivized Helpful? Andrew Chambers Global Web Marketing Strategist Chose Conductor Semrush Incentivized Helpful? Verified User Anonymous Chose Conductor We tried Surfer SEO before Conductor. It just felt like it didn't have enough to offer in comparison to Conductor. There was a shortage on everything that you could do in the platform and it felt like the lack of in-depth tools caused us to miss out on making sure our content … Incentivized Helpful? Verified User Anonymous Chose Conductor I have used SEMRush in the past. I particularly like Conductor because of its versatility and ability to drill down to specifics. Incentivized Helpful? Guus Witjes Online Marketing Coordinator Chose Conductor We used SEMRush before - but that was hard to scale. Conductor did a better job in that Incentivized Helpful? Verified User Anonymous Chose Conductor Our company has only used Conductor for the past 2 years. Incentivized Helpful? Verified User Anonymous Chose Conductor Semrush, Siteimprove, Similarweb, Moz Link Explorer and Screaming Frog SEO Spider Incentivized Helpful? Melissa Carrier Sr. Digital Media Lead Chose Conductor BrightEdge Incentivized Helpful? Carlos Fernando Morales Sr Manager of Opportunity Generation Chose Conductor Our entire team tested the above and some others I can't recall at this time. They all had their pros and cons. We preferred to go with Conductor because of its ease of use, ease of deployment, and lowered costs. Incentivized Helpful? Joe Preston SEO Lead Chose Conductor I have used many SEO campaign platforms like Conductor. Conductor UX leads to a good SEO workflow for me. I don't really even understand why. I have used SEMRush a lot, AHrefs an awful lot, and BrightEdge a little, and I love doing SEO analysis in Conductor and spend way more … Incentivized Helpful? Verified User Anonymous Chose Conductor We didn't use another product previously, we used an agency that did everything for us, so bringing Organic SEO in-house was why we went with Conductor. I have used other products in other roles and at other companies and each has its strengths. Conductor is good for large … Incentivized Helpful? Verified User Anonymous Chose Conductor We have looked at a few other competitors or other SAAS options but none of them offered the number and quality of tools and resources that Conductor offered especially for the flexible pricing we found with Conductor. Incentivized Helpful? Nathan Richardson SEO Manager Chose Conductor We moved to Conductor because the functionality matched what we were looking for. Price was not as much of a factor, thankfully, because Conductor is expensive. Incentivized Helpful? Christopher Johnston 👨‍💻 Search Engine Optimization Specialist Chose Conductor We switched to Conductor from Brightedge because the team at Brightedge didn't seem very helpful during our weekly calls, and the platform was tough to use. The features were not laid out in a very logical or user-friendly fashion, and it was often difficult to accomplish even … Incentivized Helpful? Scott Eagle Manager SEO/SEM Chose Conductor SEMRush was targeted for the small/medium business and fell short with the number of accounts and projects we needed to run. I feel it also has a cumbersome pricing structure. Botify, albeit an amazing technical auditing tool wasn't the right software for what we need right … Incentivized Helpful? Verified User Anonymous Chose Conductor My company needed a full end-to-end solution and not just keyword data. Moz wasn't robust enough, and BrightEdge was lacking ease of usability. Incentivized Helpful? BC Beth Chelotti Manager, Digital & Web Chose Conductor We used Moz to introduce SEO to the organization. Once we had executive buy-in, the natural next step was to move to an advanced enterprise platform. Conductor offers an easier interface and more options in terms of competitor analysis, reporting, support, research, content … Incentivized Helpful? Verified User Anonymous Chose Conductor We switched from BrightEdge mainly due to my recommendation based on my past experience with Conductor. The main reason was the advancements in technology that Conductor had demonstrated during our initial conversations. We were certain that the tool simply had more to offer … Incentivized Helpful? Verified User Anonymous Chose Conductor . Incentivized Helpful? CD Cheryl Daniels Digital Marketing Manager Chose Conductor BrightEdge Incentivized Helpful? Verified User Anonymous Chose Conductor We were using another company. Do not feel comfortable giving the name but our Conductor Searchlight teams know who it is. We were just left to figure everything out on our own. With Conductor Searchlight, they are always helping. Incentivized Helpful? Verified User Anonymous Chose Conductor We dealt with an agency that made custom recommendations. Conductor is easier to use, and the recommendations are easier to put into practice. Also, I don't have to wait until the weekly meeting to get answers and insights. Incentivized Helpful? Verified User Anonymous Chose Conductor We switched to Conductor for several reasons: Explorer is a feature that other tools do not have. It is very helpful to be able to see how your website is working as a whole vs. just the keywords you are tracking. Content research was something that was missing from our … Incentivized Helpful? Verified User Anonymous Chose Conductor I have been in SEO for over a decade, and in that time, I have used just about every tool on the market. Conductor is the tool we get the most useful insights from in the easiest way. The support and help we get from the Conductor team are one of the main reasons we ignore the … Incentivized Helpful? Verified User Anonymous Chose Conductor We liked that Conductor offered many different tools in one easier-to-use platform. The price point was right for us. I had experience with other tools but had never used Conductor, and I liked what I saw in the demos we were given. It hasn't disappointed me yet! Incentivized Helpful?	SpyFu Verified User Anonymous Chose SpyFu SpyFu is a good tool and it certainly provides a good starting point for any basic PPC or SEO campaign. I dont believe it has the comprehensive features that a tool like Ahrefs has, as it doesnt have the granular data these tools possess. However, it is still well worth using … Incentivized Helpful? Verified User Anonymous Chose SpyFu I use Ahrefs for Site audit, Keyword Research, Backlink analysis, and some parts of competitor analysis. SpyFu I always wanted to keep primary, but it's not doable with the limitation of their database, which forces me to use Ahrefs for that reason. Incentivized Helpful? Verified User Anonymous Chose SpyFu It's a great little tool that offers pretty much everything you can get from Moz or Semrush at a fraction of the cost. My company uses a few different tools but I always come back to SpyFu because it is so easy to use and their build-in reporting is great. Incentivized Helpful? Rohit Langde Marketing Manager Chose SpyFu SpyFu is more cost-effective than both (Ahrefs and SEMRush), but we have to compromise on the data's accuracy. However, the data reporting and user interface of SpyFu make it easy to decipher. For Paid Ads keyword lookup, we prefer SpyFu to any other tool maybe, because it's … Incentivized Helpful? Verified User Anonymous Chose SpyFu Hootsuite and Google Analytics Incentivized Helpful? Verified User Anonymous Chose SpyFu I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I … Incentivized Helpful? Verified User Anonymous Chose SpyFu I've used SEMRush as well. SEMRush does organic SEO analysis better than SpyFu and backlink research. I find the data more intuitive. I much prefer SpyFu for their advertising/PPC analysis and use SpyFu when researching competitors' advertising campaigns. These are the main two … Incentivized Helpful? Lisa Arrington Digital Marketing Manager Chose SpyFu Compared to SEMRush or Ahrefs, neither of the competitors stacks up against SpyFu in terms of competitor insight of paid ad performance. It can even identify specific ad copy changes, which can be crucial for high-demand periods like Black Friday. In my opinion, SpyFu is an … Incentivized Helpful? Verified User Anonymous Chose SpyFu Spyfu fails to hit the mark at least when it comes to SEO since both Ahrefs and Semrush has a bigger directory and fetches data from more countries than Spyfu does, however Spyfu offers a great deal when it comes to cost effective solution to almost every digital marketing … Incentivized Helpful? Verified User Anonymous Chose SpyFu SpyFu has what we needed from SEMrush, and Spyfu is more reasonably priced. Spyfu does not have some of the higher level and specific tools, but is great for the price. Incentivized Helpful? Tyler Heaps Director of Marketing Chose SpyFu SpyFu offers the best keyword research platform out there. I have used this for many companies that are still using this tool today. It's always been one of my first marketing software recommendations to companies I work with. For those who understand digital marketing such as … Incentivized Helpful? EV Elias Van Son Sr. Paid Search Specialist Chose SpyFu I spent years exclusively using SEMrush for this kind of competitor PPC data, and have used Moz in the past on several occasions. I feel that SpyFu is more well-rounded and provides deeper insights than these other products, and honestly, it's just more updated as well. Easier … Incentivized Helpful? JK Jonathan Kagan VP Chose SpyFu Currently we actively use SEMRush and Similar Web, along side SpyFu. To be honest, the platforms are fairly interchangeable. Each one has one or two unique things that the other doesn't have. None of it is totally earth shattering. So often it comes down to price, and SpyFu is … Incentivized Helpful? KJ Kathleen Jasper CEO (Chief Executive Officer) Chose SpyFu Better price. Much easier to use. Incentivized Helpful? Kathryn Johnson Marketing Specialist Chose SpyFu I haven't used other platforms because our webmaster suggested it. Incentivized Helpful? Jake Hundley CEO (Chief Executive Officer) Chose SpyFu When it comes to assessing the competition, SpyFu is fantastic. I prefer its competitor analysis features much more than SEMRush or any other platform out there. That is what I use SpyFu for. Regarding reporting and integrations, it doesn't quite seem like it's the best option … Incentivized Helpful? George Louvis Owner Chose SpyFu I haven't checked any competitors. SpyFu was the one I found first and it works so well that I never needed to look for an alternative. I can't imagine trying to do my job without it. It's that good. Incentivized Helpful? Verified User Anonymous Chose SpyFu It isn't fair to compare these two tools overall. They have a few shared pieces, but SEMrush is much more expensive but includes many more tools making it a full SEO suite. When looking strictly at the shared tools from both companies (the competitor keyword tools), they stack … Incentivized Helpful? BM Bill Martin Director of Search Chose SpyFu It is comparable with SemRush and others Incentivized Helpful? Ruben Diaz SEM Campaign Manager- Independent Contractor Chose SpyFu I've only used SpyFu. Incentivized Helpful? Verified User Anonymous Chose SpyFu We use Moz for tracking Keywords monthly, and we also use it more for backlink research. We like the keyword research available in SpyFu better than Moz. Incentivized Helpful? Verified User Anonymous Chose SpyFu Personally, the only tool I use as often as SEMRush. If you have the SEMrush paid version, I personally choose to use that over SpyFu. SpyFu is the best free search analytics tool online though. It has the greatest offerings in its free pack and allows you to have the most … Incentivized Helpful? Verified User Anonymous Chose SpyFu They both give me great value, I use them together to get the best results. SimilarWeb gives me a holistic view of a website's traffic - it includes both organic and paid traffic, while SpyFu gives only organic traffic results. Incentivized Helpful? Verified User Anonymous Chose SpyFu We looked at SEM Rush, but for the price, we decided to give SpyFu a chance. SpyFu is very affordable compared to other similar tools. I think that I can overlook some of the lack of intuitiveness of the platform given the low monthly price. Incentivized Helpful? Frank Watson CEO Chose SpyFu On keyword insights, SpyFu wins - Other elements covered Screaming Frog has better information. Incentivized Helpful?

Features

Conductor

SpyFu

SEO

Comparison of SEO features of Product A and Product B
	Conductor 8.7 Ratings 12% above category average	SpyFu 6.6 Ratings 16% below category average
Keyword analysis	9.70 Ratings	7.00 Ratings
Backlink management	8.30 Ratings	6.00 Ratings
SERP ranking tracking	9.00 Ratings	6.00 Ratings
Page grader	9.50 Ratings	7.80 Ratings
Competitive analysis	8.00 Ratings	7.00 Ratings
Site audit / diagnostics	9.90 Ratings	7.20 Ratings
Site recommendations	7.50 Ratings	6.00 Ratings
Task management	8.20 Ratings	6.10 Ratings

SEO Channels

Comparison of SEO Channels features of Product A and Product B
	Conductor 8.2 Ratings 8% above category average	SpyFu 5.8 Ratings 27% below category average
Local SEO	9.10 Ratings	5.00 Ratings
Social SEO	5.50 Ratings	5.00 Ratings
Mobile SEO	9.90 Ratings	8.00 Ratings
Global SEO	8.30 Ratings	5.00 Ratings

SEO Platform & Account Management

Comparison of SEO Platform & Account Management features of Product A and Product B
	Conductor 9.8 Ratings 15% above category average	SpyFu 7.2 Ratings 16% below category average
Multi-domain support	9.70 Ratings	6.00 Ratings
Integration with web analytics tools	9.80 Ratings	8.50 Ratings

Best Alternatives
	Conductor	SpyFu
Small Businesses	Nozzle Score 10.0 out of 10	Nozzle Score 10.0 out of 10
Medium-sized Companies	Advanced Web Ranking Score 8.2 out of 10	Advanced Web Ranking Score 8.2 out of 10
Enterprises	Dupli Checker (DupliChecker.com) Score 8.5 out of 10	Dupli Checker (DupliChecker.com) Score 8.5 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Conductor	SpyFu
Likelihood to Recommend	8.4 (0 ratings)	7.0 (0 ratings)
Likelihood to Renew	8.7 (0 ratings)	10.0 (0 ratings)
Usability	6.4 (0 ratings)	7.0 (0 ratings)
Availability	10.0 (0 ratings)	- (0 ratings)
Performance	7.0 (0 ratings)	- (0 ratings)
Support Rating	8.9 (0 ratings)	7.6 (0 ratings)
In-Person Training	10.0 (0 ratings)	- (0 ratings)
Implementation Rating	3.7 (0 ratings)	- (0 ratings)
Configurability	9.0 (0 ratings)	- (0 ratings)
Ease of integration	9.0 (0 ratings)	- (0 ratings)
Product Scalability	9.0 (0 ratings)	- (0 ratings)
Vendor post-sale	9.6 (0 ratings)	- (0 ratings)
Vendor pre-sale	7.8 (0 ratings)	- (0 ratings)

User Testimonials
	Conductor	SpyFu
Likelihood to Recommend	Conductor has proven to be an effective tool for tracking our organic search visibility, researching trends and content topics, and beginning our optimization journey in the new AI-driven world of search. The platform is exceptional for collaboration and is easy to use. Having deeper integration of search-related AI data and tools, organic shopping, schema tracking, and suggestions would further improve an already excellent product offering. Incentivized Verified User Anonymous Read full review	If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on. Incentivized Verified User Anonymous Read full review
Pros	Keyword research (includes related terms, types of terms, high ranking pages, search volume, and more) Content guidance and briefs (you can use built in tools to get specific optimization steps and create content briefs within the tool) Competitor research (compare how competition is ranking and track organic market share) Support (dedicated team support, regular check-ins, built-in requests for deliverables/support items, options for requesting work with partner organizations, excellent training materials, and live chat within the platform) Incentivized BC Beth Chelotti Manager, Digital & Web Read full review	Keeping a tab on competitors organic and inorganic activities Helps identify where the competitor is getting the backlinks from. Identify competitors top content and the keywords that's bringing them traffic Get proper information of their current and past ADS run on Google. Incentivized Verified User Anonymous Read full review
Cons	I would like to see a feature to manage the backlink disavow list through search console. If Conductor is able to add this, we may be able to drop one of our other tools and save some money in that area. Conductor has a lot of features and can be a bit overwhelming. It is a strength and a weakness, as it takes time to learn all that is available. Another feature I would like to see is more integration with GA, we leverage creating annotations in GA and it would be great to have those pulled into the Conductor dashboard automatically. Incentivized Jacob Giberson Sr. Web Developer - - SEO Manager, Security Champion Read full review	As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture. When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to. Incentivized Verified User Anonymous Read full review
Likelihood to Renew	Conductor enables high-value SEO activity. There are a lot of moving parts in SEO and I'm always open to products that fit our requirements, but Conductor has built a stronger argument for its value after we subscribed than it had when we subscribed -- that's rare. Joe Preston SEO Lead Read full review	Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers. Chris Romero SEM Manager Read full review
Usability	I check features like the InsightStream every Monday to monitor any major losses or gains in performance. These are easily digested and save me tons of time searching for these insights manually. If there's anything "worth calling home about" I can easily add insights into a workspace and create a report to communicate these results. It's super easy to use Conductor with a team and across departments. Verified User Anonymous Read full review	SpyFu is an easy to use tool, and has a self -explanatroy dashborad to generate the data needed to provide insights into any B2B SEO and PPC campaign. It is not comprehensive, but it certainly provides good enough insight to make it a valuable part of any agency tool stack Incentivized Verified User Anonymous Read full review
Reliability and Availability	Always works when I've needed it Incentivized Verified User Anonymous Read full review	No answers on this topic
Performance	Sometimes reports can take some time to load Incentivized Verified User Anonymous Read full review	No answers on this topic
Support Rating	It's been sort of off and on in the 2 years I've used it. The live chat has been really helpful many times, and they're quick to respond. We had different support contacts but they've all been good. I think they've recently changed the way they provide support that I believe will be more dedicated and hands-on Incentivized Verified User Anonymous Read full review	SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise. Incentivized George Louvis Owner Read full review
In-Person Training	Our in house SEO manager trained everyone. It was easy to learn and he was well versed with the product. Any questions we had he was able to answer or reach out to support to find the answer Incentivized Verified User Anonymous Read full review	No answers on this topic
Implementation Rating	I definitely recommend their professional services for getting started. It got our account 90% of the way to where we needed to be in order to gain value from it. In fact, I'd suggest that with few exceptions (such as, you have a staff that is already familiar with the platform and doesn't need any help), the quick start services over the first 30-90 days should be a standard part of onboarding with any new client. It definitely got us to the point of gaining ROI from the solution and, in turn, will make it easier to justify renewal and continued investment in it. Incentivized Chris Hall Senior Manager, Technology and Online Media Read full review	No answers on this topic
Alternatives Considered	We tried Surfer SEO before Conductor. It just felt like it didn't have enough to offer in comparison to Conductor. There was a shortage on everything that you could do in the platform and it felt like the lack of in-depth tools caused us to miss out on making sure our content that we're putting out is the best it could possibly be. Incentivized Verified User Anonymous Read full review	I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing. Incentivized Verified User Anonymous Read full review
Scalability	Many features Incentivized Verified User Anonymous Read full review	No answers on this topic
Return on Investment	The Live Edit feature in Content King has given me the ability to make changes on the fly without having to wait for developer time to make simple edits. I have been able to gain back hours of time that I previously spent on aggregating data across tools when preparing on-the-fly reports for management. Every morning my dashboard provides me with a new insight or answers a question I may not have even thought to ask. This has added to my workload, but it's also helped to become better at my job. Incentivized Christopher Johnston 👨‍💻 Search Engine Optimization Specialist Read full review	Helping us track our ranking. It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear. You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place! Incentivized Verified User Anonymous Read full review
ScreenShots	Conductor Screenshots