Contently vs. PromoRepublic

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Contently
Score 9.9 out of 10
N/A
Contently is a SaaS content marketing platform from the company of the same name headquartered in New York, containing features a collaboration space, calendar, and workflow controls, engagement metrics, and rapid access to a high volume of original content from freelance creative talent, researchers, and journalists. Contently has received approximately $12.3 million in funding since its founding in 2010.N/A
PromoRepublic
Score 7.5 out of 10
Small Businesses (1-50 employees)
PromoRepublic is a social media marketing solution with content distribution workflows for small businesses, agencies, franchise and multi-location brands. Their products allow users to distribute editable content, schedule it based on AI, manage multiple clients or locations, run local ads, and stay on top of the results. According to the vendor, key capabilities include: AI-driven scheduling to the main social media networks Library with 100,000 posts…
$9
monthly
Pricing
ContentlyPromoRepublic
Editions & Modules
No answers on this topic
Solo
$9
monthly
Standard
$49
monthly
Professional
$99
monthly
Business
$599
monthly
Enterprise
Custom
monthly
Offerings
Pricing Offerings
ContentlyPromoRepublic
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
ContentlyPromoRepublic
Considered Both Products
Contently
Chose Contently
I also opened an account with Skyword in 2019, which is a similar service. The person that recommended it was a travel writer, and since I've done that as well, I thought it might be a better fit. To this point, I've received no work from it either, and don't hold out a lot of …
Chose Contently
They are a much better product and offer more analytics and customizations for us, but they are about twice the price as Taboola is.
Chose Contently
I haven't found a comparable product.
Chose Contently
I'd been aware of the company for several years. We've not used any of their competitors.
Chose Contently
Contently's sweet spot is their network of writers. I have tried a few other platforms but saw much lower writing quality. The tool is handy, especially if you produce multiple pieces of content every week.
PromoRepublic
Chose PromoRepublic
I don't think there is a huge difference between the both, PromoRepublic and NapoleanCat. PromoRepublic takes that edge by having more social media networks, where NapoleanCat has only a few social media networks.
Chose PromoRepublic
Radaars basic functionality does the same thing but it’s more robust than PromoRepublic because it has such features as ability to manage chats across several platforms. Further, Radaar offers the ability to post directly to Tik Tok which PromoRepublic does not do. And given …
Chose PromoRepublic
We primarily use Promo Republic for clients who have smaller budgets as the cost for PromoRepublic is less than some of the competing platforms.

PromoRepublic does make it easier to track separate locations/pages that may fall under one company. This can be great for an …
Chose PromoRepublic
I enjoy PromoRepublic and would probably choose it over any of the other scheduling tools I've tried, because of the quick support, ease of use, and other benefits I've spoken about in this review. It definitely makes working with freelancers easier, as creating notes for them, …
Chose PromoRepublic
PromoRepublic is more built for agencies and was also more affordable than Hootsuite and Buffer. Price was a factor in my search, but usability was just as important. PromoRepublic created ease by separating each of my clients' accounts. Can save posts so I could reuse at …
Chose PromoRepublic
Ultimately I selected PR because I was able to get it for a one-time cost rather than a subscription, but now that I'm used to it I couldn't imagine life without it. I've only used the free versions of the other platforms, so my experience with PR is obviously superior. …
Chose PromoRepublic
The post ideas and creator definitely make PromoRepublic more of a one-stop shop. I can create, post, and study analytics all in one spot.
Chose PromoRepublic
Hootsuite is what my office primarily uses and it's good. I just prefer the way you can see all the posts in the calendar dashboard on PromoRepublic and I like that it has fresh curated content for me to peruse.
Features
ContentlyPromoRepublic
Content Creation
Comparison of Content Creation features of Product A and Product B
Contently
9.6
Ratings
18% above category average
PromoRepublic
-
Ratings
Ideation10.00 Ratings00 Ratings
Approval workflows9.50 Ratings00 Ratings
Content collaboration10.00 Ratings00 Ratings
Content calendar8.50 Ratings00 Ratings
Network for content licensing/production10.00 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Contently
9.6
Ratings
17% above category average
PromoRepublic
-
Ratings
Content hub10.00 Ratings00 Ratings
Forms / Gated content9.00 Ratings00 Ratings
Embedded CTAs10.00 Ratings00 Ratings
Content distribution9.50 Ratings00 Ratings
Content promotion10.00 Ratings00 Ratings
Content automation9.00 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Contently
9.6
Ratings
20% above category average
PromoRepublic
-
Ratings
Audience profiling and targeting10.00 Ratings00 Ratings
Closed-loop tracking and reporting9.00 Ratings00 Ratings
Content performance analytics10.00 Ratings00 Ratings
Campaign optimization dashboard9.00 Ratings00 Ratings
Competitive analytics10.00 Ratings00 Ratings
Best Alternatives
ContentlyPromoRepublic
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CoSchedule Marketing Suite
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Score 10.0 out of 10
Growave
Growave
Score 9.7 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Echobox Social
Echobox Social
Score 9.7 out of 10
Enterprises
Vyond
Vyond
Score 8.7 out of 10
Sprout Social
Sprout Social
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ContentlyPromoRepublic
Likelihood to Recommend
9.5
(0 ratings)
7.5
(0 ratings)
Usability
-
(0 ratings)
8.0
(0 ratings)
Support Rating
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
ContentlyPromoRepublic
Likelihood to Recommend
It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together. I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
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PromoRepublic is excellent for collaboration, such as working with freelancers, or clients who want to leave notes and be responsible for final approval. It's also good for brands who need ideas about what to post on a daily basis, as their idea library is quite extensive. The image creation tool is also good for beginners, with plenty of templates, though it isn't as extensive as Canva. It's definitely a solid option for social media management. Can't think of a situation where it wouldn't be appropriate.
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Pros
  • Consolidating my work in one place to make my work life easier
  • Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
  • You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.
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  • Generates post ideas and curated content. If I'm out of ideas on content for the week/month I can usually peruse their prepared content to generate ideas.
  • Timed posting based on our current engagement rates. Helps me to decide the ideal times to post to ensure the greatest amount of engagement.
  • Easy post editor. Has a plethora of images and fonts I can use to make an eye-catching copy for our social media.
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Cons
  • There are only two layouts you can choose from. I wish there were a few more choices for this, as the options are simple, but lacking.
  • Sometimes when I paste a link, it doesn't pull the correct picture or description from the page. It has pulled weird things I've never seen before and I have to go back in and manually fix them.
  • The option to purchase a domain without the .contently at the end?
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  • I'd like to be able to drag and drop posts to different dates and times from the calendar view.
  • I'd like to be able to duplicate an entire post from the calendar view and drag it to another date and time.
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Usability
No answers on this topic
The user interface is very straight forward and easy to use. They also make it incredibly simple edit premade post ideas as well as create your own. You can connect all of the basic social media platforms which makes it great for individuals looking to streamline their scheduling process to get more content out
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Support Rating
I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
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No answers on this topic
Alternatives Considered
I also opened an account with Skyword in 2019, which is a similar service. The person that recommended it was a travel writer, and since I've done that as well, I thought it might be a better fit. To this point, I've received no work from it either, and don't hold out a lot of hope. As previously mentioned, where I think Contently does well is by giving you an online portfolio, additional resources like a blog for learning, and a rates database for publications.
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I don't think there is a huge difference between the both, PromoRepublic and NapoleanCat. PromoRepublic takes that edge by having more social media networks, where NapoleanCat has only a few social media networks.
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Return on Investment
  • Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
  • The amount of time Contently has saved our internal creative writing staff has more than paid for itself!
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  • Has made our social channels come alive
  • PR allows us to get away without needing a dedicated SMM on staff
  • Has increased our online profile and credibility
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ScreenShots

PromoRepublic Screenshots

Screenshot of Content planning & social media calendarScreenshot of Graphics editor to edit ready-made templates or create your ownScreenshot of Ads and retargeting automation for Facebook & InstagramScreenshot of Social Media CalendarScreenshot of Content OrganizerScreenshot of Work Coordinator