Coremetrics / IBM Digital Analytics (discontinued) vs. Hotjar
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Coremetrics / IBM Digital Analytics (discontinued) | Score7.9 out of 10 | N/A | Based on the former Coremetrics, IBM Digital Analytics is a discontinued analytics product. IBM acquired Coremetrics in 2010, and re-branded the platform to the IBM Digital Marketing Optimization Solution. Product support was ultimately provided by Acoustic, but the product is not a part of the company's plans going forward. | N/A |
 Hotjar | Score8.3 out of 10 | N/A | Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing. The tool is used by digital analysts, UX designers, web developers and product marketers. Hotjar was acquired by Contentsquare September 2021, and is now a Contentsquare brand. | $39 per month 100 daily sessions |
| Coremetrics / IBM Digital Analytics (discontinued) | Hotjar | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | Discount available for annual pricing. | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| Coremetrics / IBM Digital Analytics (discontinued) | Hotjar | |
|---|---|---|
| Likelihood to Recommend | 7.0 | 10.0 |
| Likelihood to Renew | 5.8 | 5.1 |
| Usability | 9.0 | 9.7 |
| Availability | 10.0 | - |
| Performance | 8.0 | - |
| Support Rating | 2.3 | 9.6 |
| Online Training | 7.1 | - |
| Implementation Rating | 9.9 | - |
| Configurability | 8.0 | - |
| Ease of integration | - | 9.0 |
| Product Scalability | 9.0 | - |