Craftly.AI vs. VerticalResponse

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Craftly.AI
Score 10.0 out of 10
N/A
Craftly.AI is an artificial intelligence copywriting tool that generates original content in seconds. Powered by the technology of machine learning, and trained by experts in SEO, copywriting, and AI, it delivers content that's high quality and sounds human while being completely computer-generated! Craftly.AI will produce content for all needs - web copy, blog posts, articles, social media posts, advertising campaigns, newsletters, conferences and more. The vendor says there is no need for…N/A
VerticalResponse
Score 10.0 out of 10
N/A
VerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.
$11
per month
Pricing
Craftly.AIVerticalResponse
Editions & Modules
No answers on this topic
Basic
$11.00
per month
Pro
$16.00
per month
Pro Plus
$196.00
per month
Offerings
Pricing Offerings
Craftly.AIVerticalResponse
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Craftly.AIVerticalResponse
Considered Both Products
Craftly.AI
Chose Craftly.AI
The similarity that these three tools have is the ease with which you can create texts and reports with excellent grammar through the best artificial intelligence technology and with better neurolinguistic programming that helps you create all your content with a natural …
VerticalResponse
Chose VerticalResponse
In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform …
Chose VerticalResponse
Vertical Response is most akin to Constant Contact. No frills, agile, easy to use. The one advantage that it has over Constant Contact is that you don't need to be locked into a month-to-month plan, which is what I needed. Salesforce and HubSpot aren't fair comparisons--these …
Chose VerticalResponse
This was the first bulk emailing system that I tried. I looked into Constant Contact.
Chose VerticalResponse
I think Vertical Response is a lot more user-friendly than Constant Contact and allows for more features that constant contact does not. I like the email WYSIWYG feature better on here and it allows us to preview our emails before we send them out to our entire customer base.
Chose VerticalResponse
Vertical Response was already in use when I joined the organization. It was selected for affordability. In comparison to other email marketing platforms, it was harder to use for an end user, but we were able to hire a developer to create some custom templates, and that worked …
Chose VerticalResponse
Pardot is a good tool but with the cost you will get a better value from Vertical Response and easier design capabilities. MailChimp is a widely used tool but I found the list segmentation and general template at Vertical Response to be better.
Chose VerticalResponse
I am a true believer in Vertical Response. So much so, that this is the first and only software I have used for this type of marketing. When this program was first launched it was a godsend - truly innovative for its time. And in the years since, I have continued to implement …
Chose VerticalResponse
VR, MailChimp and Constant Contact all provide similar experience and provide the same function. I use many different tools.
Chose VerticalResponse
Marketo covered more scope than we needed at the time.
Chose VerticalResponse
ExactTarget, MailChimp. I liked VerticalResponse's integration with Salesforce. We used MailChimp before and it says on their website they have integration with Salesforce, but we were never able to find it on the Force.com website.

For ExactTarget, we used that in the past and …
Chose VerticalResponse
Constant Contact, MailChimp. Vertical Response covered our basic needs - contacts management, newsletter and marketing email activity analysis, templates/wizards, etc. and was free for non-profits up to 10,000 contacts/month.
Features
Craftly.AIVerticalResponse
Content Creation
Comparison of Content Creation features of Product A and Product B
Craftly.AI
10.0
Ratings
22% above category average
VerticalResponse
-
Ratings
Ideation10.00 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Craftly.AI
9.7
Ratings
18% above category average
VerticalResponse
-
Ratings
Embedded CTAs9.00 Ratings00 Ratings
Content promotion10.00 Ratings00 Ratings
Content automation10.00 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Craftly.AI
9.0
Ratings
14% above category average
VerticalResponse
-
Ratings
Audience profiling and targeting9.00 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Craftly.AI
-
Ratings
VerticalResponse
9.9
Ratings
22% above category average
WYSIWYG email editor00 Ratings10.00 Ratings
Dynamic content00 Ratings10.00 Ratings
Ability to test dynamic content00 Ratings10.00 Ratings
Landing pages00 Ratings10.00 Ratings
A/B testing00 Ratings10.00 Ratings
Mobile optimization00 Ratings10.00 Ratings
Email deliverability reporting00 Ratings10.00 Ratings
List management00 Ratings10.00 Ratings
Triggered drip sequences00 Ratings9.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Craftly.AI
-
Ratings
VerticalResponse
10.0
Ratings
26% above category average
Dashboards00 Ratings10.00 Ratings
Standard reports00 Ratings10.00 Ratings
Custom reports00 Ratings10.00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Craftly.AI
-
Ratings
VerticalResponse
10.0
Ratings
22% above category average
URL Validation00 Ratings10.00 Ratings
Link Tracking00 Ratings10.00 Ratings
Image Validation00 Ratings10.00 Ratings
Inbox Display00 Ratings10.00 Ratings
Email Accessibility Tools00 Ratings10.00 Ratings
Spelling and Grammar Check00 Ratings10.00 Ratings
Spam Testing00 Ratings10.00 Ratings
Email Previews00 Ratings10.00 Ratings
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Craftly.AIVerticalResponse
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User Ratings
Craftly.AIVerticalResponse
Likelihood to Recommend
10.0
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
8.6
(0 ratings)
Usability
-
(0 ratings)
9.0
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
Performance
-
(0 ratings)
10.0
(0 ratings)
Support Rating
-
(0 ratings)
8.0
(0 ratings)
Online Training
-
(0 ratings)
9.0
(0 ratings)
Implementation Rating
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
Craftly.AIVerticalResponse
Likelihood to Recommend
I have been using this platform for my online marketing campaigns, and I have achieved great results, it has helped me achieve the best in my online marketing campaigns, because it allows me to create content that is 100% original, and I do not have to worry about any spelling errors or grammatical errors.
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For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
Read full review
Pros
  • One of the most excellent tools is the ease with which our organization can create content for the improvement of the marketing of our company.
  • allows you to make your texts and reports with excellent grammar and the best artificial intelligence technology.
  • This platform has exceptional programming that allows you to create your projects in a natural language.
  • Craftly.AI helps you create a better style when writing all your work.
Read full review
  • The tools that they provide you with for building out emails are particularly easy to use. I love the drag and drop ability that gives anyone the opportunity to build professional looking emails without any extensive experience.
  • With the majority of people checking emails on mobile, it is necessary to have highly responsive designs and this tool does all the work for you, no developer is needed and that is a MAJOR plus.
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Cons
  • Free version is to short.
  • Little expensive for startups.
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  • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
  • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
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Likelihood to Renew
No answers on this topic
Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
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Usability
No answers on this topic
I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
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Reliability and Availability
No answers on this topic
Never had an issue with uptime
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Performance
No answers on this topic
No issues
Read full review
Support Rating
No answers on this topic
At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
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Online Training
No answers on this topic
Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
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Implementation Rating
No answers on this topic
Salesforce integration never worked right. We had to abandon.
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Alternatives Considered
The similarity that these three tools have is the ease with which you can create texts and reports with excellent grammar through the best artificial intelligence technology and with better neurolinguistic programming that helps you create all your content with a natural language. Our company prefers Craftly.AI for its ease when making any text, it has helped our organization to create marketing through emails, content for your blog and improve the writing in your reports.
Read full review
I am a true believer in Vertical Response. So much so, that this is the first and only software I have used for this type of marketing. When this program was first launched it was a godsend - truly innovative for its time. And in the years since, I have continued to implement this software at three other winery properties because there is nothing else I want to use
Read full review
Return on Investment
  • Increase productivity.
  • Helps our marketers and contact writer to generate unique ideas.
Read full review
  • We were able to blast out promotions our company was having to customers which created an increase in business.
  • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
  • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
Read full review
ScreenShots