Criteo vs. Google Campaign Manager 360
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Criteo | Score8.4 out of 10 | N/A | Criteo Commerce Growth (formerly Criteo Marketing Solutions) helps users to achieve customer acquisition and retention objectives with simple yet powerful automated advertising for the open internet. It features an open commerce dataset to target continuously refreshed, high-intent audiences. The user's first-party datais enriched with commerce data from 22k advertisers & thousands of publishers to up-level how to engage existing customers. The solution enables users to… | $1 per month |
 Google Campaign Manager 360 | Score9 out of 10 | N/A | Replacing DoubleClick, Google Campaign Manager 360 is a web-based ad management system for advertisers and agencies, used to manage digital campaigns across websites and mobile. This includes features for ad serving, targeting, verification, and reporting. | N/A |
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| Editions & Modules |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | Pricing is based on a CPC model and is dependent on traffic generated to a site | — | ||||||||||||||
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| Ad Network Integration |
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| Criteo | Google Campaign Manager 360 | |
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| Likelihood to Recommend | 8.4 | 9.0 |
| Likelihood to Renew | 10.0 | 8.0 |
| Usability | 8.4 | 8.0 |
| Support Rating | 9.1 | 9.0 |
| Online Training | - | 8.0 |
| Implementation Rating | - | 6.0 |