Crownpeak CMS vs. Salesforce CMS

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Crownpeak CMS
Score 7.2 out of 10
Enterprise companies (1,001+ employees)
Crownpeak CMS is a composable, enterprise-ready content management system that empowers global teams to seamlessly orchestrate personalized digital experiences across all content channels. Marketing teams can create, manage, and monitor inclusive, accessible, and transactional experiences fast without compromising on functionality, security, or service.N/A
Salesforce CMS
Score 8.4 out of 10
N/A
Salesforce Marketing Cloud Personalization (formerly Salesforce CMS) is a hybrid CMS allowing users to author content once and deliver it anywhere, in or out of Salesforce. Users create content, define content access, and define channels so they can share content and limit access to appropriate contributors. For an experience built with Salesforce, users can choose from two of the company's “what-you-see-is-what-you-get” (WYSIWYG) tools: Experience Builder and Commerce Page Designer. If the user…N/A
Pricing
Crownpeak CMSSalesforce CMS
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Crownpeak CMSSalesforce CMS
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Crownpeak CMSSalesforce CMS
Considered Both Products
Crownpeak CMS
Chose Crownpeak CMS
Crownpeak is the only true SAAS CMS on the market. All the others are either not/partially SAAS or providing it through other 3rd party vendors.
Chose Crownpeak CMS
I was not at this team within my organization during the evaluation period of Crownpeak. However, my previous team used Sitecore. Crownpeak is a bit easier to use from a UI perspective and has more creative options within the tool. Sitecore's clunky UI also was a reason I found …
Chose Crownpeak CMS
Easier to procure all aspects of DX including hosting and rapidly implement Lower total cost of ownership Independence from internal IT
Chose Crownpeak CMS
Crownpeak DXM is decoupled and easier to work with than Sitecore Experience Platform.
Chose Crownpeak CMS
Crownpeak DXM has a very robust product offering, balanced cost/value ratio, excellent support, and service.
Chose Crownpeak CMS
Have not used other products like Crownpeak DXM so far.
Chose Crownpeak CMS
Crownpeak DXM has a better total cost of ownership with a real and straightforward SaaS model for version updates. DXM has a better composable enterprise capability, allowing for easier and more effective API integrations. Crownpeak partner relationships are more open and …
Chose Crownpeak CMS
As an agency, we work with several different content / digital experience platforms. My clients who chose Crownpeak over other options did so primarily due to the lack of need to perform costly upgrades and the ability to support multiple development options (i.e., not just …
Chose Crownpeak CMS
CrownPeak’s DQM gives the entire CrownPeak suite a slight advantage because it’s so helpful in tracking functionality issues, typos and areas for SEO improvements.

The other competitive products I used had not had these features in such a robust way the last time I used them …
Chose Crownpeak CMS
WordPress,MS SharePoint,Custom Application
Salesforce CMS
Chose Salesforce CMS
Salesforce CMS is by far more capable to be tailored towards the need and critical aspects based on how our org is structured and work.

Integrations are also great! Critical data is easily being synced with other tools in tech stack.
Chose Salesforce CMS
Salesforce is magnificently more robust and functions much better when managing complex sales cycles with multiple individuals and products. With simple sales cycles and few products, Excel is a strong contender.
Chose Salesforce CMS
Salesforce CMS stacks up as a Customer management system because it has a more user friendly snd intuitive interface. The UX is better and more modern. It can be customised and extended. There are always learning opportunities and updates for the system so it keeps on …
Chose Salesforce CMS
Salesforce CMS is way better with both optimization and reporting both of which Sonar Scheduling lacked. Our ability to skill technician or prioritize was lacking with Sonar. The API was very delayed with Sonar so changes on the Gantt had a delay that would throw off other team …
Chose Salesforce CMS
I did not make the decision to use Salesforce. However, I am happy with its current implementation to manage our employees.
Chose Salesforce CMS
This fits into the mold with the other Salesforce services. Once you get used to the suite and the nuances of each platform, things become easy. Just read any documentation first, as jumping in will only get you so far, and the more connections with the other apps, the more …
Chose Salesforce CMS
We have only used Salesforce CMS in our organizations as we already use Salesforce CRM for sales, marketing and other purposes
Chose Salesforce CMS
Hubspot CSM is a bit easier to use, but not as strong for bigger markets like enterprise. Also, it's a bit annoying having to log into different platforms. Being able to do everything directly in Salesforce is pretty nice.
Chose Salesforce CMS
Salesforce more so compliments these products, rather than stacks against them. We don't have any products similar to Salesforce CMS, so in lieu of that, these are the products we were using that mesh the easiest with Salesforce CMS in terms of proceeding through the …
Chose Salesforce CMS
In my opinion, Salesforce CMS is the most complex of these offerings, and probably the most complex platform of its kind. It was selected by another stakeholder - I would likely have chosen something less expensive and more intuitive to use. The robust feature set is amazing, …
Chose Salesforce CMS
Salesforce CMS is way beyond the other tools in its performamce also
Chose Salesforce CMS
This is really the first time we had a platform such as SF, so we have nothing to which to compare it.
Chose Salesforce CMS
We used the Catalyst product of Totango. It was not great as it was hard to navigate, and it did not offer any reporting capabilities at all, nor did it speed up our day-to-day tasks.
Chose Salesforce CMS
As our business heavily relies on Sales Cloud, Service Cloud, and Marketing Cloud, we need a CMS that works natively with our existing Salesforce Data. Other platforms would require third-party connectors or custom API development, making integration more complex and expensive. …
Chose Salesforce CMS
Works well with others and I like the newer deployments which continue to make it even more useful and promotes efficiency and transparency.
Chose Salesforce CMS
Does everything I need in one place, so I don't have to use anything else, it integrates with everything I need as well.
Chose Salesforce CMS
I would say Zoho seemed very remedial when compares with the functionality of Salesforce CMS. Zoho might be better for those just starting out and don't need the full functionality of what Salesforce CMS is capable of. Used Zoho at a previous employment and I didn't think it …
Chose Salesforce CMS
I was uninvolved in my organization's CMS selection, but I used Freshdesk at another organization and generally prefer Salesforce CMS due to greater functionality and wider use cases. Unlike Freshdesk, Salesforce CMS is built for processes besides customer support ticketing, …
Chose Salesforce CMS
I have not researched other products. The last two companies I have worked for both used Salesforce CMS and had no intention of changing providers. I cannot think of a time where someone told me they did not like Salesforce CMS. When you have a solid solution like Salesforce …
Chose Salesforce CMS
Our company left Salesforce CMS for PipeDrive due to pricing for licenses.
Chose Salesforce CMS
Pulls data from Sales Cloud, Service Cloud, and Marketing Cloud to dynamically update content, we didn't want to use too many 3rd party tools that would expose our busines to threats
Chose Salesforce CMS
I used to use WebWave at my previous firm and felt like it was more for website creation rather than content sharing internally. I was also in a different role so I meant my needs at my last firm. My focus has changed and now Salesforce CMS is the best product for my team to …
Chose Salesforce CMS
Integration between the two is easy and superb
Chose Salesforce CMS
Integration with this tool are immensely incredible it make us efficient whenever we need to see the data of our client. It helps us to make our lives easier in terms of sending rates, follow-ups, Outbound call and more importantly constant assurance that we have our process on …
Features
Crownpeak CMSSalesforce CMS
Security
Comparison of Security features of Product A and Product B
Crownpeak CMS
8.9
Ratings
10% above category average
Salesforce CMS
10.0
Ratings
21% above category average
Role-based user permissions8.90 Ratings10.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Crownpeak CMS
8.0
Ratings
5% above category average
Salesforce CMS
10.0
Ratings
27% above category average
API7.80 Ratings10.00 Ratings
Internationalization / multi-language8.10 Ratings10.00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Crownpeak CMS
8.1
Ratings
5% above category average
Salesforce CMS
10.0
Ratings
26% above category average
WYSIWYG editor7.70 Ratings10.00 Ratings
Code quality / cleanliness7.60 Ratings10.00 Ratings
Admin section8.30 Ratings10.00 Ratings
Page templates8.40 Ratings10.00 Ratings
Mobile optimization / responsive design8.40 Ratings10.00 Ratings
Publishing workflow8.50 Ratings10.00 Ratings
Form generator7.80 Ratings10.00 Ratings
Library of website themes00 Ratings10.00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Crownpeak CMS
7.9
Ratings
7% above category average
Salesforce CMS
10.0
Ratings
31% above category average
Content taxonomy7.70 Ratings10.00 Ratings
SEO support8.50 Ratings10.00 Ratings
Bulk management8.10 Ratings10.00 Ratings
Availability / breadth of extensions7.30 Ratings10.00 Ratings
Community / comment management00 Ratings10.00 Ratings
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Crownpeak CMSSalesforce CMS
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Enterprises
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User Ratings
Crownpeak CMSSalesforce CMS
Likelihood to Recommend
8.6
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
-
(0 ratings)
Usability
8.2
(0 ratings)
10.0
(0 ratings)
Availability
8.6
(0 ratings)
-
(0 ratings)
Performance
8.2
(0 ratings)
-
(0 ratings)
Support Rating
7.6
(0 ratings)
8.0
(0 ratings)
In-Person Training
9.1
(0 ratings)
-
(0 ratings)
Online Training
8.2
(0 ratings)
-
(0 ratings)
Implementation Rating
8.6
(0 ratings)
-
(0 ratings)
Configurability
8.2
(0 ratings)
-
(0 ratings)
Ease of integration
9.1
(0 ratings)
-
(0 ratings)
Product Scalability
8.6
(0 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(0 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(0 ratings)
-
(0 ratings)
User Testimonials
Crownpeak CMSSalesforce CMS
Likelihood to Recommend
Crownpeak DXM is a great solution if you are looking for a flexible platform that allows engineers to quickly develop while also making it easy for content authors to work especially in scenarios where you need multi-language support. It is also good for scenarios where you want a cloud-based solution and are looking for just one vendor to handle hosting and offer the CMS.
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If you have a large customer base and a large amount of data on each of your customers, it is really strong in creating personalized content that your salespeople can use in their pitch meetings—and then setting up workflows for automated for lifecycle journey creations to automatically go out to customers.
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Pros
  • Seamless upgrades and enhancements. In true Saas fashion, you don't have to worry about what version your software is on, as you are always on the latest.
  • Highly performant. Allows you to create extremely lightweight applications that have no load time and snappy performance.
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  • Easy to use, just like Salesforce's other products. Many users can sit down and figure it out in no time, and with a little training become power users.
  • Fast and secure - Salesforce is a leader in the cloud world so you get consistently fast results and security that is top notch in the industry.
  • Accessible from anywhere - if you use cloud CMS already this is a no-brainer, but for those that do in-house CMS still, this is a major difference. Mobile access from anywhere on the planet without a VPN is something you just can't do without the cloud.
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Cons
  • Searching for a particular asset is almost unusable, you have to know exact name of the asset you are looking for.
  • Pages with many assets or dependencies take a long time to load.
  • Set up a way to automatically migrate content - API or automation tools.
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  • Organizations that are new to Salesforce need to be prepared for report building and other configurations. Customization is a great feature, but it can be overwhelming if not impossible for a brand new user.
  • Salesforce Trailhead is robust but can be confusing and overwhelming.
  • I'm currently comfortable with only using Salesforce CMS or any iteration on a desktop.
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Likelihood to Renew
Because overall, it's a good product and we are familiar with it.
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It will be too difficult to change to a different software. We are fully integrated, and if things are not working well, it would be way worse to try to move to a different platform.
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Usability
Crownpeak DXM is a flexible easy to use CMS platform speaking to the most challenging localization scenarios. Crownpeak users have the freedom to integrate DXM platform with their existing technology at no cost. Moving from legacy systems to the Saas platform is painless and cost-effective. Extensive targeting and personalization options are something that users will benefit from.
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Strengths: - Intuitive for Salesforce Users – If you’re already working within the Salesforce ecosystem, the Salesforce CMS is easy to navigate, with a clean UI, drag-and-drop content management, and reusable assets for quick updates. - Seamless Integration – Since it connects natively with Experience Cloud, Marketing Cloud, and CRM, it allows for efficient multi-channel content distribution without needing extra third-party tools. - AI-Powered Personalization – The ability to deliver dynamic content based on user profiles and engagement data is a huge plus, making content delivery more relevant and impactful. Challenges: - Learning Curve for New Users – If you're not already familiar with Salesforce, the interface can feel overwhelming, requiring training to fully leverage all features. - Limited Customization & Workflow Automation – While it works well for structured content, advanced approval workflows and deep editorial customization are limited compared to enterprise CMS platforms like Adobe Experience Manager. - Media & Design Limitations – Salesforce CMS is not as robust for managing rich media-heavy content, which can be frustrating for teams needing more flexibility in multimedia presentation.
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Reliability and Availability
We have never encountered any issues with the availability.
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Seen very least outages and it would took more time hardley not more than 10 mins that to with prior advance notice
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Performance
Pages load very fast on production (assuming you develop with basic SEO practices in place) due to Crownpeak's publishing architecture. The slide downside is that publishing can be a bit slow at times.
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Its very quick and not facing any issus in loading if we have good internet bandwidth then it works very well and doesnt gives any issues
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Support Rating
Crownpeak DXM's service and support are outstanding. We have immediate access to both the tech support team and the software engineering team. We can get a support person on the phone whenever needed, and we can schedule impromptu training sessions at any time. Best support I have ever received from a platform provider in 20 years of software and application development.
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I've never really had to contact support. It's at the point where we have people in the organization that are our specific go-to inhouse support teams for Salesforce. Again, that goes back to what I said about there being a point where just too much is added to Salesforce that you have to hire someone to be the go-to person of Salesforce. There is only so much their support team can do for you. I wouldn't expect Salesforce Support to have any sort of understanding of the weird issues I deal with!
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In-Person Training
We received on-site training from Crownpeak, the trainer had touched upon every possible scenario and provided great insights about the product & ease of implementation.
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Since I attended training from one of our senior resource in organizations I didn't face any issues
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Online Training
My team left training with a solid understanding of how to use the product and the developer training ended with a test to ensure the ability to properly develop was learned properly. Recently, Crownpeak has added a self-paced training option which makes it extremely flexible to on-board new developers.
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N/A. I wasn't present for vendor-provided training.
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Implementation Rating
One of the biggest benefits is obviously around lack of hardware consideration, procurement, implementation. Eliminating that process improves the speed to market out of the gate. Depending on the client size, initial sites can be up and running in just a few months, with subsequent development faster by taking advantage of templates and current structure.
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I joined post the installtion so not aware much of it but as per feedback its not that hard to setup
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Alternatives Considered
Crownpeak DXM has a better total cost of ownership with a real and straightforward SaaS model for version updates. DXM has a better composable enterprise capability, allowing for easier and more effective API integrations. Crownpeak partner relationships are more open and collaborative with a real working relationship and desire to support our client implementations - this goes beyond the usual software vedor/ digital marketing services relationship and adds a lot of value to our business and our clients end product. DQM quality assurance tools integrate with DXM seamlessly and add a lot of value to QA at website deployment, multiple market rollout, and ongoing optimisation.
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Salesforce CMS is way better with both optimization and reporting both of which Sonar Scheduling lacked. Our ability to skill technician or prioritize was lacking with Sonar. The API was very delayed with Sonar so changes on the Gantt had a delay that would throw off other team members. Sonar was cheaper but Salesforce CMS is way more capable.
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Scalability
In some recent projects we have delivered to our clients, we were able to roll out sites in shorter time period due the scalability of the Crownpeak's DXM solution.
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We've never run into issues no matter how many concurrent users!
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Return on Investment
  • Improved digital experience - allows us to build exactly what we need instead of settling for what the platform can do.
  • Reduced reliance on IT - with the whole product as SaaS in the cloud and using a web browser as the admin tool, it is completely off IT's radar.
  • Improved marketing options - we can now optimize and personalize our content instead of using one-size-fits-all.
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  • It has a smooth integration with Salesforce CMS application which can make it a positive for enhanced performance.
  • It may require extensive training for new joiners and that can become costly for the organization.
  • It also has automation features that reduce the distribution time by a significant number.
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