Crunchbase vs. LinkedIn Sales Navigator

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Crunchbase
Score 7.7 out of 10
N/A
Crunchbase is a provider of private-company prospecting and research solutions. The vendor boasts that over 60 million users—including salespeople, entrepreneurs, investors, and market researchers—use Crunchbase to prospect for new business opportunities, and that companies all over the world rely on Crunchbase to power their applications, making over 3 billion calls to their API each year.
$0
LinkedIn Sales Navigator
Score 8.7 out of 10
N/A
LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.
$79.99
per month
Pricing
CrunchbaseLinkedIn Sales Navigator
Editions & Modules
Basic
$0
Crunchbase Starter
$29
per month, per user
Crunchbase Pro
$49
per month, per user
Crunchbase Enterprise
Custom Billing
Professional
$79.99
per month
Team
$134.99
per license
Enterprise
Contact sales team
Offerings
Pricing Offerings
CrunchbaseLinkedIn Sales Navigator
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CrunchbaseLinkedIn Sales Navigator
Considered Both Products
Crunchbase
Chose Crunchbase
It has more data and it's for sure more accurate, Crunchbase has a better platform when talking about visual and it's also easier to search. Also, it has better filters which can help companies to dive deeper into researching accordingly to their needs
Chose Crunchbase
I like Pitchbook a lot -- but too expensive for a slight difference in our use case. If Crunchbase added valuation "estimates" (kind of like zillow "zestimates"), it would be awesome instead of just very good.
Chose Crunchbase
Crunchbase is cheaper and the overall price/value balance is better
Chose Crunchbase
Ptichbook. This platform is more detailed and has a lot more information regarding round details. The platform also has other features to build lists, market maps, landscapes and access reports and raw data about companies by vertical or any other segmentation. Also provides …
Chose Crunchbase
Crunchbase is definitely bottom of the barrel in this space. At similar pricing models, all competitors I have tried have significantly bigger and more updated databases. Crunchbase may have been great sometime in the past, but they are not worth engaging now.
Chose Crunchbase
Crunchbase is the best resource for prospecting startups hands down. TechTarget has a lot of useful info, but I found it to be inaccurate where it mattered most. Crunchbase's data seems more accurate, and is also easier to use. Not the most exact comparison, but they offer …
Chose Crunchbase
Sales Navigator is better only because it provides you with more direct contacts to reach out to. Crunchbase only tells you really the top dogs in the company like c-level execs, not necessarily contacts that you would be having sales conversations with.
Chose Crunchbase
Crunchbase has far more company data than LinkedIn Sales Navigator. The thing that it lacks is data on the people at those companies. LinkedIn Sales Navigator also has a better CRM integration, from what I understand. It is more automated. For our strategy, we use both of these …
Chose Crunchbase
This question always gets me. In a world with so many database solutions, it becomes quite difficult to compare, its the subtleties. Bigger is usually better...Crunchbase has gone through over 300...300 rounds of funding. In a world where there are so many options, going with …
Chose Crunchbase
I have found that Crunchbase has more up-to-date information when comparing ZoomInfo and EverString.
Chose Crunchbase
I don't know of other services like Crunchbase, in my mind it stands alone. Of course I could use FormDs, but it's cumbersome and doesn't provide the same level of information, so I rarely use it.
LinkedIn Sales Navigator
Chose LinkedIn Sales Navigator
Looking for a job - hands down - LinkedIn is the best resource. LI Learning is great for adding to your knowledge base.
Chose LinkedIn Sales Navigator
In my opinion, ZoomInfo and LinkedIn Sales Navigator serve different purposes. ZoomInfo is more for providing accurate contact information, while LinkedIn Sales Navigator is more for identifying the exact contacts you want to market to. Being built on top of the LinkedIn …
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator has direct access to LinkedIn data, so its data is first-hand and very accurate compared to others. The tools are used for various purposes, but overall, we can utilize Sales Nav to identify individuals and then utilize the other tools to build lists …
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator is part of the professional platform-LinkedIn that allows a good amalgamation and integration of the software. In the end all the professionals are on LinkedIn makes sense to invest and use the amazing Sales Navigator to grow the business. I like the …
Chose LinkedIn Sales Navigator
We preferred LinkedIn Sales Navigator because of its brand recognition, brand value and preference among our sales and marketing leadership to use the product. The price was a bit on the higher side but we still chose it over competitors because we were getting lot more value …
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator is much more valuable than Dice or Cognism, as we do most of our prospecting on LinkedIn. Therefore, it means we can build lists of our prospects based on activity, connections, and buying intention. With Cognism and Dice, you cannot do this as they do …
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator is the best at finding leads, in my opinion. However, it's not the best at finding contact information. You need a combination of ZoomInfo + LinkedIn Sales Navigator + Outreach in order to actually contact leads. Apollo.io does all of that for you in …
Chose LinkedIn Sales Navigator
I personally do not like the UI of Zoominfo and above all, it requires a lot of manual work to get the details of the prospect/company.
Chose LinkedIn Sales Navigator
Not even close. LinkedIn Sales Navigator is exponentially better.
Chose LinkedIn Sales Navigator
Sales navigator is a good platform however there aspects where Apollo.io and Lusha enrich the prospecting quality, When you used together does give you the best possible results
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator's search functionality is far superior to any of its competitors The lead quality is also far rich in terms of having the right information in CRM LinkedIn Sales Navigator does not have a very good Sales Intelligence feature - like the ones present …
Chose LinkedIn Sales Navigator
I was able to replicate and reprofile leads based on the needs of my company. It made my sourcing task easier and allowed me to contact these leads right away. Real-time interaction
Chose LinkedIn Sales Navigator
linkedin has way better data cleanup and relevant contact information. It provides a great insight into how to target personally your prospects, and gives great engagement highlights. ZoomInfo is sometimes outdated, the prospect has moved companies or is no longer employed …
Chose LinkedIn Sales Navigator
Benefit is I can do both the lead generation process and prospecting as well. I will reach out to the prospect through email message. Sales navigator is a user-friendly platform and easy to understand. We can save leads and accounts as well which are maintained in a separate …
Chose LinkedIn Sales Navigator
We still use zooming. I think Zoominfo is better for prospecting new contacts but LinkedIn Sales Navigator is better for ensuring you have accurate and up to date information as well as a more personalized outreach.
Chose LinkedIn Sales Navigator
Simply put, by having a world-class sales team/engine you also need best in class software to make it happen. LinkedIn Sales Navigator is at the top of our list for that reason alone. We tried a few others back in the earlier days from what I understand, and every one of them …
Chose LinkedIn Sales Navigator
Just the fact that LinkedIn is THE professional social network just gives you so much more access to company and prospect insights. All the information I could possibly need is right there in the system itself so I'm not having to rely on integrations and possibly outdated or …
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator has no competition when it comes to quickly finding and validating a prospects job function, tenure, and overall job history. It still has a long way to go in terms of stacking up against some of the other companies on the list in regards to: data …
Chose LinkedIn Sales Navigator
We went with LinkedIn Sales Navigator because of their reputation and international presence. LinkedIn Sales Navigator also acts as a social media platform, allowing us to post our news articles and successes.
Chose LinkedIn Sales Navigator
I don't believe that I've used other similar type tools. There is a software called Norbert that allows me to look up email addresses using the domain handle and the person's name, but I don't think that anything in particular can really compare to the number of people on the …
Chose LinkedIn Sales Navigator
I've had the chance to evaluate ZoomInfo, use Seamless, and RainKing. All of them work better used with LinkedIn Sales Navigator. It's not an either or choice. The best way to use Sales Navigator is with another lead identification system.
Chose LinkedIn Sales Navigator
I have used ZoomInfo in the past, ZoomInfo has a lot of great information, the data is delayed and sometimes inaccurate. LinkedIn Sales Navigator is more real-time as people are updating their profiles. Whereas ZoomInfo is a data scraping tool so it might be 6 months of old …
Chose LinkedIn Sales Navigator
The data is more up to date on LinkedIn Sales Navigators and it allows you to reach out to people from the tool using InMails. Recommendations are usually of good quality. The downside is you don't get a few personal details like email addresses or phone numbers to reach out to …
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator has been like a global access platform for all the business and professional networking thus making it easy to know the members of the certain organization, skills and how they are positioned within the management and if they have the power in making …
Features
CrunchbaseLinkedIn Sales Navigator
Prospecting
Comparison of Prospecting features of Product A and Product B
Crunchbase
9.2
Ratings
17% above category average
LinkedIn Sales Navigator
7.5
Ratings
3% below category average
Advanced search8.00 Ratings7.90 Ratings
Identification of new leads8.00 Ratings7.50 Ratings
List quality10.00 Ratings7.60 Ratings
List upload/download9.00 Ratings6.90 Ratings
Ideal customer targeting10.00 Ratings7.80 Ratings
Load time/data access10.00 Ratings7.40 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Crunchbase
6.9
Ratings
12% below category average
LinkedIn Sales Navigator
7.1
Ratings
9% below category average
Contact information7.00 Ratings7.30 Ratings
Company information8.00 Ratings7.10 Ratings
Industry information5.70 Ratings6.80 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Crunchbase
8.9
Ratings
18% above category average
LinkedIn Sales Navigator
7.1
Ratings
4% below category average
Lead qualification process5.10 Ratings5.70 Ratings
Smart lists and recommendations9.00 Ratings7.10 Ratings
Salesforce integration10.00 Ratings6.30 Ratings
Company/business profiles10.00 Ratings8.50 Ratings
Alerts and reminders8.00 Ratings7.50 Ratings
Data hygiene10.00 Ratings6.40 Ratings
Automatic data refresh10.00 Ratings6.50 Ratings
Tags9.00 Ratings6.30 Ratings
Filters and segmentation9.00 Ratings9.10 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Crunchbase
4.3
Ratings
54% below category average
LinkedIn Sales Navigator
6.2
Ratings
18% below category average
Sales email templates4.30 Ratings6.60 Ratings
Append emails to records4.30 Ratings5.70 Ratings
Best Alternatives
CrunchbaseLinkedIn Sales Navigator
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CrunchbaseLinkedIn Sales Navigator
Likelihood to Recommend
8.0
(0 ratings)
7.9
(0 ratings)
Likelihood to Renew
-
(0 ratings)
8.0
(0 ratings)
Usability
9.0
(0 ratings)
6.2
(0 ratings)
Support Rating
1.0
(0 ratings)
9.0
(0 ratings)
Implementation Rating
-
(0 ratings)
8.0
(0 ratings)
User Testimonials
CrunchbaseLinkedIn Sales Navigator
Likelihood to Recommend
The data is outdated and has significant gaps. It is mostly a replication of what is easily and publicly available, with little value added. Their predatory subscription model includes no notice of renewal and they are very antagonistic towards their customers.
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As a new scale-up business, we are heavily focused on winning new business; businesses like ours cannot function without it, as we would not be able to build target profiles, create new business lists, and establish product-market fit. It's a key tool in our sales and GTM strategy.
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Pros
  • Account-Based Data. Employee range, website, industry, company description, chief executives, latest news, etc. All for the given company you are researching.
  • Salesforce integration. I have not used it, but the functionality is supposed to be great. You can run data enrichment in your CRM with the Crunchbase data.
  • Funding, mergers, and acquisitions data. Crunchbase has relationships with thousands of VC firms throughout the world and followup with each very regularly to be able to serve up the latest data to their users.
  • Tech integrations. Integrations with tools like Bombora, Builtwith, Siftery, and others are really useful because you can use Crunchbase's company profile-based research method, and see the data from these tools specifically related to the given company.
Read full review
  • Search Functionality: LinkedIn Sales Navigator has one of the most powerful search functions. The filters are not unnecessary and some are very well thought of. You can drill down to finding a needle in a haystack of 20000 employee company when it comes to using LinkedIn Sales Navigator if done in the right manner.
  • Smart Links: Gone are the days of attached Decks. One can simply create their deck online using this feature on LinkedIn Sales Navigator, or even upload an existing ppt. A smart link is shareable as well as trackable for opens and clicks.
  • Fewer Clicks: With a single click, I can filter out decision-makers in any company. With a single click, I can import contacts from LinkedIn Sales Navigator to Salesforce. Lesser clicks are actually less stressful if you think.
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Cons
  • Notifications - Something similar to TweetDeck would be nice, so that when news breaks it could be an immediate fact.
  • Honestly dont add too much because you don't want it to become more of a social tool with cluttered info, keep it straight to the point.
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  • Inbox needs work - too much confusion around your LinkedIn inbox and Sales Nav inbox
  • Sorting - need a better, faster way to sort by for prospect lists and account lists
  • Only voluntarily shared information. No cross checking or using API’s like a ZoomInfo
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Likelihood to Renew
No answers on this topic
This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.
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Usability
In our experience, the customer service is horrible to non existent. If we were a fortune 100 company with a staff of computer people I am sure this would be a valuable service as they would "speak the language" but that is not us. Not being able to reach customer service when we are thinking about upgrading is, in my opinion, a crazy business model.
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It lets you pull people with specific titles in specific areas and with the criteria you choose--job changes, mutual connections based on schools, roles, and companies, etc. It is easy to upload these lists into other software or download and save them to a drive.
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Support Rating
They give standard answers. They are not a customer first business. I tried to cancel my subscription after using it for only 1 week as we found the information was outdated and not at all useful. But they would not cancel the year long subscription I mistakenly signed up for
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I would recommend LinkedIn Sales Navigator entirely. It has been the most user-friendly tool to use starting off in a sales role. I genuinely enjoy the navigation of the tool and how easy it is to save lists and see job changes within those lists. Generating leads and finding the most up to date information on prospects is all housed within this tool.
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Implementation Rating
No answers on this topic
I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.
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Alternatives Considered
Ptichbook. This platform is more detailed and has a lot more information regarding round details. The platform also has other features to build lists, market maps, landscapes and access reports and raw data about companies by vertical or any other segmentation. Also provides emails on c-suite. Crunchbase however is an easier tool to use so if complicated segmentation is not required, Crunchabse is a great solution. It's also super fast to access and provides a succinct and easy to read profile view.
Read full review
In my opinion, ZoomInfo and LinkedIn Sales Navigator serve different purposes. ZoomInfo is more for providing accurate contact information, while LinkedIn Sales Navigator is more for identifying the exact contacts you want to market to. Being built on top of the LinkedIn social network, it is ideal for nabbing the same person you need from each organization.
Read full review
Return on Investment
  • Crunchbase has enabled my company to be more efficient in determining whether or not to conduct further diligence on companies.
  • Tailoring searches for certain criteria has been helpful for aggregating competitors and companies of similar profiles.
  • The software is not only powerful, but also affordable!
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  • Helped warm up a few leads that I was having trouble getting in touch with via phone and email
  • Allowed me to better identify the key stakeholders at companies I was targeting
  • Kept me up to date on what was happening with my prospects and their companies.
Read full review
ScreenShots