TrustRadius

Datanyze vs. Synthio

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Datanyze
Score 9.0 out of 10
N/A
Datanyze is a sales intelligence and lead generation solution. Data can be accessed right within Salesforce.N/A
Synthio
Score 9.0 out of 10
Enterprise companies (1,001+ employees)
Synthio is Data as a Service software that automates the cleansing, standardization, and synthesis of data to make it actionable for immediate use. From merging non-standard or free-form data into a single usable dataset, to deduplication, standardization, strategic augmentation, or simply understanding more about data through a data health analysis, the vendor says their solution meets every data need of the modern marketer. Additionally, the vendor says they even have an automated tool that…N/A
Pricing
DatanyzeSynthio
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
DatanyzeSynthio
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
DatanyzeSynthio
Considered Both Products
Datanyze
Chose Datanyze
I've used products like Builtwith and Wappalyzer and neither compare to the level and organization of data within Datanyze. It's much more robust and easy to access. However, it isn't perfect and sometimes needs to be updated, or removed and re-installed simply for it to function
MM
Marisa Martin
Business Development Representative
Chose Datanyze
BuiltWith does not offer as comprehensive of a software analysis compared to Datanyze. You can get by with BuiltWith, but for larger non-profit organizations that have many different systems, Datanyze is a better fit. When working with smaller organizations, you can get by just …
Verified User
Anonymous
Chose Datanyze
I think Clearbit is a superior product to Datanyze, though it isn't always as user-friendly as Datanyze always was. Clearbit has much better integrations with email service providers so that you can get accurate information on people you solicit as you are writing them emails …
Verified User
Anonymous
Chose Datanyze
We assessed a Datanyze competitor called Datafox multiple times via calls and meetings. They reach out to us all the time but overall we felt that Datanyze seemed like the better product and was also a little more affordable.
Verified User
Anonymous
Chose Datanyze
We used to use RainKing, but found the quality of the data extremely lacking. Roles had changed, contact info had changed, and we were not seeing the engagement from outreach to those lists. Also aware of ZoomInfo, but did not try that after results with RainKing.
Jayme Manos | TrustRadius Reviewer
Jayme Manos
Corporate Account Executive - West
Chose Datanyze
We use both tools as neither has the complete data set that our sales team needs. Datanyze is one of the best for company data points and technologies that a company uses, but we use ZoomInfo and others to get email addresses and phone numbers once we identify our target …
Verified User
Anonymous
Chose Datanyze
We selected Datanyze at the time because it was the most comprehensive in terms of the types of accounts they had profiled in their database as compared to ZoomInfo and DiscoverOrg. Datanyze has really strong search/list building functionality. At this point within our team, …
Steve Kim | TrustRadius Reviewer
Steve Kim
Sr. Manager, Revenue Operations
Chose Datanyze
The UI of Datanyze is better than some of the alternatives. They also maintain information on certain technologies that other vendors do not. I also like the company notification (i.e. when a company changes a technology). As far as other features, I have seen that they are …
Verified User
Anonymous
Chose Datanyze
Datanyze has done a sufficient job at providing me and my team with insights in the mobile industry. They do not have an iOS footprint like the other platforms I have used like Mixrank and Apptopia. I have found Datanyze's SDK information on the Google Playstore to be the most …
Verified User
Anonymous
Chose Datanyze
I recently evaluated a few other techno-graphic companies, and they seemed to be more expensive when it comes to the cost of exporting data.
Adam Hanneman | TrustRadius Reviewer
Adam Hanneman
Account Executive
Chose Datanyze
Datanyze has much deeper information around the tech stacks that companies are using. They are not always 100% accurate but I have found them to be much better than other solutions. We selected them because they are laser focused on what they do and not trying to be all things …
Thomas Henderson | TrustRadius Reviewer
Thomas Henderson
Acquisition Manager
Chose Datanyze
Datanyze was originally offering contact information. This was a main reason for choosing the service. Something happened and they no longer offered emails for company contacts. Had we known the contact feature wasn't going to be a part of the service in the future, we wouldn't …
Verified User
Anonymous
Chose Datanyze
Datanyze is solid product but needs to expand its iOS support and improve some of its accuracy. Overall I like it more than the other platforms and we currently have a annual subscription with them.
Verified User
Anonymous
Chose Datanyze
Data.com has better lead info but Datanyze allows you to look into the technologies used by a company which provides a great deal of benefit when prospecting so that you know what questions to ask when trying to start or influence a conversation.
Synthio
Verified User
Anonymous
Chose Synthio
I feel similar about all of these list building/append services. There are good and bad aspects.
Features
DatanyzeSynthio
Prospecting
Comparison of Prospecting features of Product A and Product B
Datanyze
6.9
Ratings
11% below category average
Synthio
9.7
Ratings
23% above category average
Advanced search6.70 Ratings10.00 Ratings
Identification of new leads5.90 Ratings10.00 Ratings
List quality7.30 Ratings9.00 Ratings
List upload/download7.00 Ratings10.00 Ratings
Ideal customer targeting7.90 Ratings9.00 Ratings
Load time/data access6.50 Ratings10.00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Datanyze
8.6
Ratings
10% above category average
Synthio
9.3
Ratings
18% above category average
Contact information7.30 Ratings9.00 Ratings
Company information9.30 Ratings9.00 Ratings
Industry information9.30 Ratings10.00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Datanyze
8.5
Ratings
14% above category average
Synthio
9.4
Ratings
24% above category average
Lead qualification process7.60 Ratings00 Ratings
Smart lists and recommendations6.00 Ratings00 Ratings
Salesforce integration8.30 Ratings10.00 Ratings
Company/business profiles9.70 Ratings9.00 Ratings
Alerts and reminders6.00 Ratings00 Ratings
Data hygiene9.90 Ratings9.00 Ratings
Automatic data refresh9.30 Ratings10.00 Ratings
Tags10.00 Ratings00 Ratings
Filters and segmentation10.00 Ratings9.00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Datanyze
8.5
Ratings
13% above category average
Synthio
9.0
Ratings
19% above category average
Sales email templates7.00 Ratings00 Ratings
Append emails to records10.00 Ratings9.00 Ratings
Best Alternatives
DatanyzeSynthio
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
DatanyzeSynthio
Likelihood to Recommend
9.0
(0 ratings)
9.0
(0 ratings)
User Testimonials
DatanyzeSynthio
Likelihood to Recommend
Datanyze can be a useful tool for understanding your market. You're able to use Datanyze to see how many people are using your technology as well as who is using your competitors. Receiving alerts on who is adding and dropping you vs your competitors is always helpful. It's a tool that can potentially give back as much as you put in.
Verified User
Anonymous
Read full review
Undoubtedly this is the ideal software for the sales and marketing department, as it saves a lot of time in the search for customers and has tools that automate many processes that were previously manual. This is one of the programs we have worked with the best, that is why we recommend it.
Helene Vincent | TrustRadius Reviewer
Helene Vincent
Director, Content
Read full review
Pros
  • Compared to BuiltWith, Datanyze recognizes more software vendors.
  • I'm given so much information when I pull Datanyze that I normally don't have to waste time on a website figuring out what software a prospect is using.
  • The breakdown of software vendors with logos is very user-friendly.
MM
Marisa Martin
Business Development Representative
Read full review
  • Allows segmenting ideal customers by different categories, achieving a wide list of companies that meet the ideal customer requirements that we set. This list is provided automatically by the system.
  • The software also gives us valuable information about the profile of the companies to know them better when we approach them with a sales proposal; such as their objectives, key contacts, and more.
  • It has integrations for CRM such as Salesforce and automation for marketing campaigns such as Hubspot marketing hub and Oracle cx marketing.
Helene Vincent | TrustRadius Reviewer
Helene Vincent
Director, Content
Read full review
Cons
  • The browser extension times out a lot so can be a pain.
  • It would be great to have a better mobile app of this or at least be able to view this data on the go in an easier to read format. The app is limited in functionality.
Verified User
Anonymous
Read full review
  • Lead quality isn't always the best - as with many databases of this nature. We have to expect that we'll have a high bounce and unsubscribe rate when using these leads.
Verified User
Anonymous
Read full review
Alternatives Considered
Datanyze has done a sufficient job at providing me and my team with insights in the mobile industry. They do not have an iOS footprint like the other platforms I have used like MixRank and Apptopia. I have found Datanyze's SDK information on the Google Playstore to be the most accurate when determining SDKs within apps
Verified User
Anonymous
Read full review
I feel similar about all of these list building/append services. There are good and bad aspects.
Verified User
Anonymous
Read full review
Return on Investment
  • Datanyze reduced our time to prospect leads by at least 50%.
  • It created a go-to place for us to research prospects and got everyone on the team on the same page in regards to our data.
  • Datanyze increased our number of relevant conversations by at least 2x because we have confidence when reaching out to a company that we can speak directly to their need.
Adam Hanneman | TrustRadius Reviewer
Adam Hanneman
Account Executive
Read full review
  • Positive - We've been able to append records and add them to our targeted marketing campaigns.
  • Negative - We've added some junk to our database, as a result, which has affected our deliverability rates.
  • Negative - We did get a complaint and inquiry from one particular record about sending them an unsolicited email.
Verified User
Anonymous
Read full review
ScreenShots