TrustRadius: an HG Insights company

Drawbridge (discontinued) vs. Yahoo DSP

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Drawbridge (discontinued)

    Score7.6 out of 10
    N/ADrawbridge was a customer understanding and identity resolution tool, acquired by LinkedIn in 2019. Its features have been incorporated into LinkedIn Marketing Solutions, and the tool is no longer available standalone.N/A

    Yahoo DSP

    Score6.4 out of 10
    N/AYahoo DSP (formerly the Verizon Media DSP, and formerly Oath) combines the former services and technologies of the companies it comprises including the former Brightroll, One by AOL, Right Media Exchange, and ADTECH, as well as Yahoo!'s own ad tech. The solution currently includes Yahoo's premium content access, Yahoo's identity services and cookieless advertising, and internal machine learning based analytics tools.N/A
    Pricing
    Drawbridge (discontinued)Yahoo DSP
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Drawbridge (discontinued)Yahoo DSP
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    User Ratings
    Drawbridge (discontinued)Yahoo DSP
    Likelihood to Recommend
    2.0
    (1 ratings)
    7.2
    (10 ratings)