TrustRadius: an HG Insights company

SAP Emarsys vs. emfluence Marketing Platform

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SAP Emarsys

    Score4.8 out of 10
    N/AEmarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition.N/A

    emfluence Marketing Platform

    Score10 out of 10
    Mid-Size Companies (51-1,000 employees)
    The emfluence Marketing Platform is a marketing automation platform featuring drag-and-drop email editors and automated campaign builders, simple social media scheduling, manageable landing pages, workflow management, analytics, website tracking, surveys, and modals. The platform works for B2B and B2C marketers, marketing agencies, and CRM providers. The product supports CRM integrations and an open API for custom integrations. emfluence offers digital marketing consulting…

    $1,000

    per month

    Pricing
    SAP Emarsysemfluence Marketing Platform
    Editions & Modules
    No answers on this topic
    Up to 30,000 Active Emails
    $1,000
    per month
    Up to 150,000 Active Emails
    $2,000
    per month
    Up to 500,000 Active Emails
    $4,100
    per month
    More than 1,000,000 Active Emails
    Custom
    per month
    Offerings
    Pricing Offerings
    SAP Emarsysemfluence Marketing Platform
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeRequired$3,100 one-time fee per installation
    Additional Details—The emfluence Marketing Platform offers month-to-month pricing that’s based on the number of contacts added, with no restrictions on how many emails are sent each month or by which features are used.
    More Pricing Information
    Features
    SAP Emarsysemfluence Marketing Platform
    Email & Online Marketing
    Comparison of Email & Online Marketing features of SAP Emarsys and emfluence Marketing Platform
    Feature
    SAP Emarsys
    6.5
    8 Ratings
    emfluence Marketing Platform
    8.4
    6 Ratings
    WYSIWYG email editor7.36 Ratings9.16 Ratings
    Dynamic content8.06 Ratings8.66 Ratings
    Ability to test dynamic content4.07 Ratings8.26 Ratings
    Landing pages8.03 Ratings8.24 Ratings
    A/B testing7.07 Ratings8.25 Ratings
    Mobile optimization6.07 Ratings7.75 Ratings
    Email deliverability reporting6.38 Ratings9.16 Ratings
    List management4.38 Ratings8.26 Ratings
    Triggered drip sequences7.75 Ratings8.24 Ratings
    Lead Management
    Comparison of Lead Management features of SAP Emarsys and emfluence Marketing Platform
    Feature
    SAP Emarsys
    6.5
    5 Ratings
    emfluence Marketing Platform
    8.1
    5 Ratings
    Lead nurturing automation6.05 Ratings9.15 Ratings
    Lead scoring and grading7.04 Ratings7.74 Ratings
    Data quality management00 Ratings8.24 Ratings
    Automated sales alerts and tasks00 Ratings7.33 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of SAP Emarsys and emfluence Marketing Platform
    Feature
    SAP Emarsys
    6.9
    8 Ratings
    emfluence Marketing Platform
    6.7
    6 Ratings
    Dashboards7.78 Ratings9.16 Ratings
    Standard reports7.08 Ratings7.26 Ratings
    Custom reports6.07 Ratings3.76 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of SAP Emarsys and emfluence Marketing Platform
    Feature
    SAP Emarsys
    7.0
    7 Ratings
    emfluence Marketing Platform
    8.2
    5 Ratings
    API7.07 Ratings8.63 Ratings
    Role-based workflow & approvals6.04 Ratings8.63 Ratings
    Customizability6.07 Ratings8.25 Ratings
    Integration with Salesforce.com7.04 Ratings7.22 Ratings
    Integration with Microsoft Dynamics CRM9.02 Ratings8.22 Ratings
    Campaign Management
    Comparison of Campaign Management features of SAP Emarsys and emfluence Marketing Platform
    Feature
    SAP Emarsys
    -
    Ratings
    emfluence Marketing Platform
    8.4
    3 Ratings
    Calendaring00 Ratings8.23 Ratings
    Event/webinar marketing00 Ratings8.63 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of SAP Emarsys and emfluence Marketing Platform
    Feature
    SAP Emarsys
    -
    Ratings
    emfluence Marketing Platform
    8.4
    3 Ratings
    Social sharing and campaigns00 Ratings8.23 Ratings
    Social profile integration00 Ratings8.63 Ratings
    User Ratings
    SAP Emarsysemfluence Marketing Platform
    Likelihood to Recommend
    7.7
    (10 ratings)
    9.1
    (6 ratings)
    Likelihood to Renew
    9.9
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    5.0
    (1 ratings)
    -
    (0 ratings)