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SAP Emarsys vs. PFL Direct Mail Platform

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SAP Emarsys

45 Reviews and Ratings

PFL Direct Mail Platform

60 Reviews and Ratings

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SAP Emarsys

    Score4.8 out of 10
    		N/AEmarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition.N/A

    PFL Direct Mail Platform

    Score9 out of 10
    		N/APFL helps businesses deliver authentic moments by creating impactful direct mail that is data-driven, bringing measurement, personalization, and predictability from digital to direct mail. PFL offers direct mail that is... Simplified: PFL simplifies direct mail execution by managing the entire process under one roof from strategy and production to delivery and measurement. Engaging: Supports engagement that results in action by paring digital tactics with memorable…

    $40,000

    per year

    Pricing
    SAP EmarsysPFL Direct Mail Platform
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    SAP EmarsysPFL Direct Mail Platform
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeRequired$10,000
    Additional Details——
    More Pricing Information
    Features
    SAP EmarsysPFL Direct Mail Platform
    Email & Online Marketing
    Comparison of Email & Online Marketing features of SAP Emarsys and PFL Direct Mail Platform
    Feature
    SAP Emarsys
    6.5
    8 Ratings
    PFL Direct Mail Platform
    -
    Ratings
    WYSIWYG email editor7.36 Ratings00 Ratings
    Dynamic content8.06 Ratings00 Ratings
    Ability to test dynamic content4.07 Ratings00 Ratings
    Landing pages8.03 Ratings00 Ratings
    A/B testing7.07 Ratings00 Ratings
    Mobile optimization6.07 Ratings00 Ratings
    Email deliverability reporting6.38 Ratings00 Ratings
    List management4.38 Ratings00 Ratings
    Triggered drip sequences7.75 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of SAP Emarsys and PFL Direct Mail Platform
    Feature
    SAP Emarsys
    6.5
    5 Ratings
    PFL Direct Mail Platform
    -
    Ratings
    Lead nurturing automation6.05 Ratings00 Ratings
    Lead scoring and grading7.04 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of SAP Emarsys and PFL Direct Mail Platform
    Feature
    SAP Emarsys
    6.9
    8 Ratings
    PFL Direct Mail Platform
    -
    Ratings
    Dashboards7.78 Ratings00 Ratings
    Standard reports7.08 Ratings00 Ratings
    Custom reports6.07 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of SAP Emarsys and PFL Direct Mail Platform
    Feature
    SAP Emarsys
    7.0
    7 Ratings
    PFL Direct Mail Platform
    -
    Ratings
    API7.07 Ratings00 Ratings
    Role-based workflow & approvals6.04 Ratings00 Ratings
    Customizability6.07 Ratings00 Ratings
    Integration with Salesforce.com7.04 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM9.02 Ratings00 Ratings
    User Ratings
    SAP EmarsysPFL Direct Mail Platform
    Likelihood to Recommend
    7.7
    (10 ratings)
    9.0
    (33 ratings)
    Likelihood to Renew
    9.9
    (2 ratings)
    7.3
    (1 ratings)
    Usability
    -
    (0 ratings)
    7.3
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.4
    (3 ratings)
    Ease of integration
    5.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    -
    (0 ratings)
    9.9
    (3 ratings)