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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    eTrigue

    Score6 out of 10
    N/AeTrigue DemandCenter is a marketing automation and channel marketing-as-a-service platform. Its key features include CRM integration, email marketing, real-time lead alerts, A/B email testing, and litmus email visualization testing.

    $600

    per month

    Pricing
    eTrigue
    Editions & Modules
    eTrigue DemandCenter pricing begins at:
    $600
    complete
    Offerings
    Pricing Offerings
    eTrigue
    Free Trial
    Yes
    Free/Freemium Version
    No
    Premium Consulting/Integration Services
    Yes
    Entry-level Setup FeeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    eTrigue
    Considered Both Products
    eTrigue
    Chose eTrigue
    mid range pricing, offered quite a bit like other vendors, but missing some functionality.
    Incentivized
    Chose eTrigue
    None except for salesforce.
    Chose eTrigue
    As an agency we have experience with several other marketing automation platforms. We support clients that are not using eTrigue DemandCenter-- we'll work with them to create various campaign assets. This said, if our clients want us to also run their marketing automation …
    Incentivized
    Chose eTrigue
    Constant Contact offered now tracking, lead alerts. Marketo wasn't as flexible-- for example not easy to schedule campaigns in advance, to launch in the future. Also liked the interface and the DemandCenter lead alert format more than Marketo.
    Chose eTrigue
    we talk to users of Marketo and Eloqua and they tell us that both are complex to use and difficult and time consuming to make changes - they also require full time administrators - eTrigue is refreshingly easy to use - does not require a full time administrator - has most of …
    Chose eTrigue
    eTrigue is more intuitive and easier to use. With Marketo you need extensive training and/or consulting or a dedicated, trained headcount. Eloqua is expensive and even more complex.
    Chose eTrigue
    Used home grown solutions which were less sophisticated. Evaluated other heavily marketed offerings which were more complex and expensive to implement and use. eTrigue was very easy to implement, easy to adopt and easy on the budget.
    Chose eTrigue
    We have used batch campaign systems, and relied on partners to run our campaigns previously. With eTrigue we can now run our own campaigns very easily, with little training required, and can change campaigns mid flow based on performance reporting. We have seen a 100% return on …
    Chose eTrigue
    Ease of use is unparalleled. Marketo is very challenging, too much training required. The integration with WebX or Go To Webinar is 30 pages long. We integrated WebEx with eTrigue in 5 minutes.

    Act-On is limited because campaigns must be based on a list. Very inflexible.
    Chose eTrigue

    Many of the CRM systems meet some of these "must have" criteria. However, among the products in the market today, my experience is that eTrigue Demand Center and, just as importantly, the employees behind the eTrigue product, consistently outperform the competition on every …
    Chose eTrigue
    eTrigue DemandCenter was easier to use, more visual and intuitive, tons of features and the support team was the best to work with.
    Chose eTrigue
    eTrigue is far better than other marketing systems we have used because of the drag-n-drop, advanced search, ability to launch campaigns when all assets are not ready, and THE BEST SUPPORT I HAVE EVER USED. We tried Marketo and Pardot, then tested Act-on. With the other …
    Incentivized
    Chose eTrigue
    It is easy to use, and is organized the way that marketers think. That is incredible. Top 2 for sure!
    Chose eTrigue
    Great value against all the top providers. Performs like the big dogs.
    Chose eTrigue
    When I first saw DemandCenter I knew it was different. With DemandCenter you "storyboard" your campaign. That one unique feature sets DemandCenter apart from the rest of the market. Consider the "storyboard" as the controlling document to all of your campaigns. From there, you …
    Chose eTrigue
    Ultimately, we selected eTrigue because of their stellar customer service. We are a small company and it SEEMED that it would be a good fit.
    Chose eTrigue
    In 2010, we evaluated Marketo and Pardot alongside eTrigue. And eTrigue was considered the 'Cadillac' of MA tools. More recently, we've checked out Eloqua and Hubspot. All of these are more-or-less clones, having all the same core features. Except for HubSpot, which should be …
    Chose eTrigue
    ClickDimensions & Vocus
    Chose eTrigue
    No comparison. Eloqua is clunky and time consuming. They both have the same features but eTrigue is cleaner, simpler, faster and less expensive. By comparison, Eloqua implementation and training took 2 weeks and an onsite paid consultant. eTrigue implementation and training …
    Key User Insights
    Would buy again
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    Features
    eTrigue
    Email & Online Marketing
    Comparison of Email & Online Marketing features of eTrigue DemandCenter
    Feature
    eTrigue DemandCenter
    6.3
    16 Ratings
    WYSIWYG email editor7.015 Ratings
    Dynamic content6.013 Ratings
    Ability to test dynamic content8.612 Ratings
    Landing pages7.015 Ratings
    A/B testing6.010 Ratings
    Mobile optimization5.011 Ratings
    Email deliverability reporting4.016 Ratings
    List management6.015 Ratings
    Triggered drip sequences7.04 Ratings
    Lead Management
    Comparison of Lead Management features of eTrigue DemandCenter
    Feature
    eTrigue DemandCenter
    6.3
    16 Ratings
    Lead nurturing automation6.015 Ratings
    Lead scoring and grading7.012 Ratings
    Data quality management6.014 Ratings
    Automated sales alerts and tasks6.014 Ratings
    Campaign Management
    Comparison of Campaign Management features of eTrigue DemandCenter
    Feature
    eTrigue DemandCenter
    6.8
    14 Ratings
    Calendaring8.611 Ratings
    Event/webinar marketing5.014 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of eTrigue DemandCenter
    Feature
    eTrigue DemandCenter
    6.6
    11 Ratings
    Social sharing and campaigns5.011 Ratings
    Social profile integration8.38 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of eTrigue DemandCenter
    Feature
    eTrigue DemandCenter
    6.7
    16 Ratings
    Dashboards7.016 Ratings
    Standard reports6.016 Ratings
    Custom reports7.013 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of eTrigue DemandCenter
    Feature
    eTrigue DemandCenter
    4.8
    15 Ratings
    API6.011 Ratings
    Role-based workflow & approvals6.012 Ratings
    Customizability6.014 Ratings
    Integration with Salesforce.com9.011 Ratings
    Integration with Microsoft Dynamics CRM1.06 Ratings
    Integration with SugarCRM1.06 Ratings
    User Ratings
    eTrigue
    Likelihood to Recommend
    6.0
    (24 ratings)
    Likelihood to Renew
    9.7
    (21 ratings)
    Usability
    8.9
    (4 ratings)
    Performance
    9.1
    (1 ratings)
    Support Rating
    8.8
    (4 ratings)
    Implementation Rating
    8.4
    (3 ratings)