Foundry ABM vs. Kevel
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Foundry ABM | Score8.6 out of 10 | N/A | Foundry ABM is an account based marketing platform that creates campaigns for ads, web personalization, and sales. Foundry’s proprietary database complements an organization’s first party data to provide the best data to reach, engage, and convert more stakeholders in target accounts. | N/A |
 Kevel | Score8.2 out of 10 | Enterprise companies (1,001+ employees) | Kevel's (formerly Adzerk) APIs is designed to make it easy for engineers and PMs to build their own server-side, fully-customized ad server. E-retailers and user communities can use Kevel to build ad servers to promote anything from native ads to internal content to sponsored listings (where vendors and sellers pay for their organic listing to be promoted in search and browsing results). According to the vendor, engineers reliably see a significant reduction in dev time using Kevel’s APIs… | N/A |
| Foundry ABM | Kevel | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | Pricing is customized based on feature needs, support needs, and monthly request volume. | ||||||||||||||
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| Engagement |
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| Ad Campaigns |
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| Audience Segmentation & Targeting |
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| Intent Data |
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| ABM Integrations |
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| Ad Network Integration |
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| Ad Reporting & Analytics |
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| Foundry ABM | Kevel | |
|---|---|---|
| Likelihood to Recommend | 8.2 | 10.0 |
| Likelihood to Renew | 9.6 | - |
| Usability | 8.6 | - |
| Availability | 10.0 | - |
| Performance | 10.0 | - |
| Support Rating | 9.1 | - |
| Online Training | 10.0 | - |
| Implementation Rating | 8.6 | - |
| Ease of integration | 10.0 | - |
| Product Scalability | 9.0 | - |
| Vendor post-sale | 10.0 | - |
| Vendor pre-sale | 10.0 | - |