TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Foundry ABM

    Score8.6 out of 10
    N/AFoundry ABM is an account based marketing platform that creates campaigns for ads, web personalization, and sales. Foundry’s proprietary database complements an organization’s first party data to provide the best data to reach, engage, and convert more stakeholders in target accounts.N/A

    Kwanzoo

    Score7.1 out of 10
    N/AKwanzoo is a cloud-based platform built to help customers deliver media-based advertisements for both retargeting and account-based marketing campaigns. Kwanzoo has robust integrations with popular marketing automation and CRM platforms such as Marketo, Salesforce, Oracle's Eloqua, and IBM Silverpop to give end users insights within the platforms they are already comfortable with using. The Kwanzoo platform utilizes a "do-it-yourself" approach to building media advertisements from banners to…N/A
    Pricing
    Foundry ABMKwanzoo
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Foundry ABMKwanzoo
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Foundry ABMKwanzoo
    Considered Both Products
    Foundry ABM
    Chose Foundry ABM
    We chose Triblio over other tools like Terminus, Demandbase, and Kwanzoo because of Triblio's focus on prospect engagement and delivering data to sales and the ability to orchestrate multi-channel campaigns. We felt that others tools were still more focused on the advertising …
    Incentivized
    Chose Foundry ABM
    Triblio stacked up very well against their competitors. The pricing is in the ballpark as other solutions, but their ability to cross platforms and expand beyond just one area of specialty is why we chose them. Other solutions may excel in one area, but Triblio performs well …
    Incentivized
    Kwanzoo, Inc.
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Foundry ABMKwanzoo
    Engagement
    Comparison of Engagement features of Foundry ABM and Kwanzoo
    Feature
    Foundry ABM
    7.5
    1 Ratings
    Kwanzoo
    -
    Ratings
    Automated routing and prioritization8.21 Ratings00 Ratings
    Customer interaction histories7.31 Ratings00 Ratings
    Syndicated content7.31 Ratings00 Ratings
    Personalization7.31 Ratings00 Ratings
    Engagement data tracking7.31 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Foundry ABM and Kwanzoo
    Feature
    Foundry ABM
    7.2
    10 Ratings
    Kwanzoo
    8.2
    2 Ratings
    Ad campaign creation6.710 Ratings9.02 Ratings
    Display advertising6.810 Ratings9.02 Ratings
    Contextual advertising6.41 Ratings00 Ratings
    Social advertising6.41 Ratings00 Ratings
    Ad reporting and analytics7.31 Ratings00 Ratings
    Ad deployment00 Ratings8.02 Ratings
    Ad display and retargeting segmentation00 Ratings7.02 Ratings
    Sequence targeting00 Ratings8.02 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Foundry ABM and Kwanzoo
    Feature
    Foundry ABM
    7.0
    1 Ratings
    Kwanzoo
    -
    Ratings
    Standard visitor segmentation8.21 Ratings00 Ratings
    Behavioral visitor segmentation6.41 Ratings00 Ratings
    ABM sales intelligence6.41 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Foundry ABM and Kwanzoo
    Feature
    Foundry ABM
    7.3
    1 Ratings
    Kwanzoo
    -
    Ratings
    3rd party intent signals7.31 Ratings00 Ratings
    Downstream intent signals7.31 Ratings00 Ratings
    Account identification7.31 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Foundry ABM and Kwanzoo
    Feature
    Foundry ABM
    8.2
    1 Ratings
    Kwanzoo
    -
    Ratings
    Automated workflow & orchestration8.21 Ratings00 Ratings
    Ad Network Integration
    Comparison of Ad Network Integration features of Foundry ABM and Kwanzoo
    Feature
    Foundry ABM
    -
    Ratings
    Kwanzoo
    10.0
    2 Ratings
    Data Transfer00 Ratings10.02 Ratings
    DSP integration00 Ratings10.02 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Foundry ABM and Kwanzoo
    Feature
    Foundry ABM
    -
    Ratings
    Kwanzoo
    9.0
    2 Ratings
    Ad dashboards00 Ratings9.02 Ratings
    Ad performance reports00 Ratings9.02 Ratings
    Ad conversion tracking00 Ratings10.02 Ratings
    Ad attribution reporting00 Ratings8.02 Ratings
    Ad forecasting and optimization00 Ratings9.02 Ratings
    User Ratings
    Foundry ABMKwanzoo
    Likelihood to Recommend
    8.2
    (48 ratings)
    7.0
    (2 ratings)
    Likelihood to Renew
    9.6
    (4 ratings)
    9.1
    (1 ratings)
    Usability
    8.6
    (3 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (40 ratings)
    -
    (0 ratings)
    Online Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.6
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)