Full Circle Insights vs. Google Charts

Very suitable for traditional SaaS businesses who have good adoption of Salesforce by their GTM teams. Connects well if sales teams use the opportunity object well in Salesforce. Less impactful if Salesforce adoption is poor or instance is highly restricted.

Incentivized

Google Charts is perfectly suited for most presentations that are data oriented. There's not much of a limit on the type of table or chart you can create, and being able to integrate with Google Sheets just makes things even easier if you've already got the data stored somewhere. It works well on desktop browsers, Iphones, and Android phones. The only drawback I've been able to find is for those that prefer to have a desktop application.

Incentivized

• The primary business problem solved for us was waterfall visibility across multiple channels
• The secondary business problem solved for us was the accurate attribution of marketing influence throughout the waterfall.
• The tertiary problem solved for us was the accurate tracking and visibility into lead initiated activity (response management).

• Google Charts is free so a terrific tool for universities and students
• Provides new users that need charts an inventory and gallery of potential charts and types to visualize data
• The software is useful to add charts and data for websites with limited effort but with success

Incentivized

• Full Circle needs to improve ABM reporting functionality - better reporting at an account level.
• Identify professional services partners to help with deployment and process improvement
• Better connect with Data Warehouses and custom attribution models
• Better connect with digital tracking tools such as GA, Doubleclick etc. without having to rely on UTM tracking from Salesforce

Incentivized

• I would like a couple more introductory videos or a live chat option for when you run into an issue. I think this is a Google-wide problem, not only linked to Google Charts.
• I have run into some issues with the Dynamic Data but also admittedly could potentially dive in deeper and investigate.
• It would be great if Google Charts made it possible to integrate Google Chat into the platform.

Incentivized

Full Circle CRM has solved a major visibility problem for us that was the result of architectural differences between Eloqua and salesforce.com that cannot be solved by reporting alone. We rely on this visibility as much as the core systems themselves.

Google Charts is a good product. It's widely supported with deep documentation and a large community. But for me, it wasn't customizable enough. When we started with simple charts, it was great, but as we got deeper and more complex, our needs outgrew the library. If I was going forward, I would choose a more barebones library with more freedom and extensibility.

Incentivized

Requires knowledge of Javascript, which can be difficult for a beginner. A business analyst often isn't as technically minded as a developer so collaboration is often required to produce a correct chart for the purpose required. However, the customisation capable due to this creates much better looking charts compared to other tools.

Incentivized

Google charts is always available and provides fast output.

Connectivity is occasionally very slow.

The vendor worked with us tirelessly, never complaining about our broken processes and bad data. In fact, they went above and beyond their responsibilities to assist us in the process re-engineering and the data clean-up

Google Charts has a very good documentation that we can just go in there and find the stuff we need to implement our solutions on Google Charts. Plus, if we get stuck, we can also email the support and they are very responsive. So overall, the support is very satisfying.

Incentivized

The instructor was the same person who guided our implementation so they not only knew their application but they were also familiar with our data and our specific configuration and processes within salesforce.com. They were able to provide customized instruction to match our needs and personnel.

The online training was solely done through self training on google's guide to charts.

When I look back at where we were on November 25th compared to where we were on January 25th, having been live for just one month, the difference is amazing. Our management discussions had already moved from discussing the validity of the data to the implications of the insights. As we approach the mid-point in our year, it is difficult to remember the old days when we could not see the road in front of us.

Easy to implement

Full Circle's main competitors are standalone reporting tools which perform well and are a good first step into attribution. All tools require significant investment to improve your marketing data model and how you plan and execute campaigns. Full Circle is heavily married to Salesforce and takes advantage of Salesforce's reporting suite vs. visualizing in a standalone tool. This approach also works well if you prefer to visualize data in an alternative tool such as Tableau or Looker. The proprietary approach to visualization used by Bizible and BrightFunnel are less appealing to enterprise companies who are building a modern stack.

Incentivized

In comparison to Microsoft Power BI, Google Charts has more ease of use for businesses who simply need a way to visually display their data from their reports. Although Power BI may be more robust in more complicated data compilation, Google Charts can still be able to do some of the basics that Power BI delivers.

Google Charts is essential for quick, easy, reporting. There are opportunities for advanced features.

• Eliminated underperforming channels such as content syndication which accounted for up to 20% of spend
• Improved funnel velocity and inspection of Marketing to SDR handoffs
• Created an attribution model which provided better transparency to company leadership on marketing performance - unlocked more budget
• Good value product and ROI was positive within a year.

Incentivized

• teams were easily able to create charts and find out progress on our learning courses and thus take actionable insights to their managers, professors
• students could also know their progress on various courses from one single view, same for instructors in terms of imparting education
• sales team could learn which kind of courses sold more to focus more on those areas

Incentivized