TrustRadius: an HG Insights company

Google Ads vs. LocaliQ

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Google Ads

1,329 Reviews and Ratings

LocaliQ

77 Reviews and Ratings

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Ads

    Score8.3 out of 10
    		N/AGoogle Ads (formerly AdWords) is Google's pay-per-click online advertising program. With Google Ads users set their budget and choose where their ads appear in search listings, and on partner websites. Google Ads uses cost-per-click (CPC) bidding.

    $500

    in Ads credit in the first 60 days

    LocaliQ

    Score9 out of 10
    		N/ALocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A
    Pricing
    Google AdsLocaliQ
    Editions & Modules
    Offer A
    $500
    in Ads credit in the first 60 days
    Offer B
    $1500
    in Ads credit in the first 60 days
    Offer C
    $3000
    in Ads credit in the first 60 days
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AdsLocaliQ
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—LocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.
    More Pricing Information
    Community Pulse
    Google AdsLocaliQ
    Considered Both Products
    Google
    No answer on this topic
    Gannett
    Verified User
    Chose LocaliQ
    LocaliQ was chosen for its comprehensive marketing capabilities, combining localized targeting, digital and print ADS, and automated optimizations. While other platforms excel in specialized areas, LocaliQ provided a well-rounded solution tailored to our company goals of …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Google AdsLocaliQ
    Ad Campaigns
    Comparison of Ad Campaigns features of Google Ads and LocaliQ
    Feature
    Google Ads
    3.8
    2 Ratings
    LocaliQ
    -
    Ratings
    Ad campaign creation2.22 Ratings00 Ratings
    Ad deployment2.22 Ratings00 Ratings
    Display advertising9.02 Ratings00 Ratings
    Ad display and retargeting segmentation8.82 Ratings00 Ratings
    Sequence targeting1.01 Ratings00 Ratings
    Contextual advertising2.12 Ratings00 Ratings
    Social advertising1.01 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Google Ads and LocaliQ
    Feature
    Google Ads
    6.3
    2 Ratings
    LocaliQ
    -
    Ratings
    Ad dashboards2.22 Ratings00 Ratings
    Ad performance reports9.02 Ratings00 Ratings
    Ad conversion tracking9.02 Ratings00 Ratings
    Ad attribution reporting9.02 Ratings00 Ratings
    Ad forecasting and optimization2.22 Ratings00 Ratings
    Ad Auctions
    Comparison of Ad Auctions features of Google Ads and LocaliQ
    Feature
    Google Ads
    7.0
    1 Ratings
    LocaliQ
    -
    Ratings
    Ad bidding7.01 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Google Ads and LocaliQ
    Feature
    Google Ads
    -
    Ratings
    LocaliQ
    7.6
    11 Ratings
    WYSIWYG email editor00 Ratings7.34 Ratings
    Dynamic content00 Ratings6.69 Ratings
    Ability to test dynamic content00 Ratings8.02 Ratings
    Landing pages00 Ratings6.78 Ratings
    A/B testing00 Ratings8.06 Ratings
    Mobile optimization00 Ratings7.311 Ratings
    Email deliverability reporting00 Ratings9.06 Ratings
    List management00 Ratings7.17 Ratings
    Triggered drip sequences00 Ratings8.63 Ratings
    Lead Management
    Comparison of Lead Management features of Google Ads and LocaliQ
    Feature
    Google Ads
    -
    Ratings
    LocaliQ
    7.6
    40 Ratings
    Lead nurturing automation00 Ratings8.432 Ratings
    Lead scoring and grading00 Ratings6.79 Ratings
    Data quality management00 Ratings8.236 Ratings
    Automated sales alerts and tasks00 Ratings7.224 Ratings
    Campaign Management
    Comparison of Campaign Management features of Google Ads and LocaliQ
    Feature
    Google Ads
    -
    Ratings
    LocaliQ
    7.8
    3 Ratings
    Calendaring00 Ratings9.52 Ratings
    Event/webinar marketing00 Ratings6.02 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Google Ads and LocaliQ
    Feature
    Google Ads
    -
    Ratings
    LocaliQ
    7.8
    10 Ratings
    Social sharing and campaigns00 Ratings8.19 Ratings
    Social profile integration00 Ratings7.69 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Google Ads and LocaliQ
    Feature
    Google Ads
    -
    Ratings
    LocaliQ
    8.0
    42 Ratings
    Dashboards00 Ratings7.841 Ratings
    Standard reports00 Ratings8.141 Ratings
    Custom reports00 Ratings8.231 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Google Ads and LocaliQ
    Feature
    Google Ads
    -
    Ratings
    LocaliQ
    9.0
    6 Ratings
    Customizability00 Ratings9.06 Ratings
    User Ratings
    Google AdsLocaliQ
    Likelihood to Recommend
    5.6
    (117 ratings)
    8.9
    (47 ratings)
    Likelihood to Renew
    9.6
    (21 ratings)
    -
    (0 ratings)
    Usability
    1.0
    (8 ratings)
    8.5
    (34 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (8 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    -
    (0 ratings)
    8.5
    (33 ratings)
    Vendor post-sale
    1.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)