TrustRadius: an HG Insights company

Google Ads vs. TubeMogul (discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Ads

    Score8.3 out of 10
    N/AGoogle Ads (formerly AdWords) is Google's pay-per-click online advertising program. With Google Ads users set their budget and choose where their ads appear in search listings, and on partner websites. Google Ads uses cost-per-click (CPC) bidding.

    $500

    in Ads credit in the first 60 days

    TubeMogul (discontinued)

    Score8.9 out of 10
    N/ATubeMogul was an advertising management platform acquired by Adobe in December 2016. It is no longer available, however its functionality is supplied by Adobe Advertising Cloud.N/A
    Pricing
    Google AdsTubeMogul (discontinued)
    Editions & Modules
    Offer A
    $500
    in Ads credit in the first 60 days
    Offer B
    $1500
    in Ads credit in the first 60 days
    Offer C
    $3000
    in Ads credit in the first 60 days
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AdsTubeMogul (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google AdsTubeMogul (discontinued)
    Considered Both Products
    Google
    No answer on this topic
    Discontinued Products
    Chose TubeMogul (discontinued)
    Like I said previously, it's much easier to have video advertising consolidated with other ad mediums. It keeps consistency in targeting and reporting as well.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Google AdsTubeMogul (discontinued)
    Ad Campaigns
    Comparison of Ad Campaigns features of Google Ads and TubeMogul (discontinued)
    Feature
    Google Ads
    3.8
    2 Ratings
    TubeMogul (discontinued)
    6.7
    6 Ratings
    Ad campaign creation2.32 Ratings6.56 Ratings
    Ad deployment2.32 Ratings6.66 Ratings
    Display advertising9.02 Ratings7.52 Ratings
    Ad display and retargeting segmentation8.82 Ratings6.04 Ratings
    Sequence targeting1.01 Ratings6.92 Ratings
    Contextual advertising2.12 Ratings00 Ratings
    Social advertising1.01 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Google Ads and TubeMogul (discontinued)
    Feature
    Google Ads
    6.3
    2 Ratings
    TubeMogul (discontinued)
    5.7
    7 Ratings
    Ad dashboards2.32 Ratings7.37 Ratings
    Ad performance reports9.02 Ratings6.77 Ratings
    Ad conversion tracking9.02 Ratings5.22 Ratings
    Ad attribution reporting9.02 Ratings3.12 Ratings
    Ad forecasting and optimization2.32 Ratings5.56 Ratings
    Cross-channel ad management00 Ratings6.45 Ratings
    Ad Auctions
    Comparison of Ad Auctions features of Google Ads and TubeMogul (discontinued)
    Feature
    Google Ads
    7.0
    1 Ratings
    TubeMogul (discontinued)
    -
    Ratings
    Ad bidding7.01 Ratings00 Ratings
    Ad Network Integration
    Comparison of Ad Network Integration features of Google Ads and TubeMogul (discontinued)
    Feature
    Google Ads
    -
    Ratings
    TubeMogul (discontinued)
    6.8
    6 Ratings
    Data Transfer00 Ratings6.45 Ratings
    DSP integration00 Ratings7.16 Ratings
    User Ratings
    Google AdsTubeMogul (discontinued)
    Likelihood to Recommend
    5.6
    (117 ratings)
    7.0
    (10 ratings)
    Likelihood to Renew
    9.6
    (21 ratings)
    4.0
    (2 ratings)
    Usability
    1.0
    (8 ratings)
    10.0
    (1 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (8 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    1.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)