TrustRadius: an HG Insights company

Google Ads vs. WideOrbit

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Ads

    Score8.3 out of 10
    N/AGoogle Ads (formerly AdWords) is Google's pay-per-click online advertising program. With Google Ads users set their budget and choose where their ads appear in search listings, and on partner websites. Google Ads uses cost-per-click (CPC) bidding.

    $500

    in Ads credit in the first 60 days

    WideOrbit

    Score10 out of 10
    N/AWideOrbit offers sell-side ad management solutions for media companies, including programmatic capabilities for TV, radio and the web.N/A
    Pricing
    Google AdsWideOrbit
    Editions & Modules
    Offer A
    $500
    in Ads credit in the first 60 days
    Offer B
    $1500
    in Ads credit in the first 60 days
    Offer C
    $3000
    in Ads credit in the first 60 days
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AdsWideOrbit
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Features
    Google AdsWideOrbit
    Ad Campaigns
    Comparison of Ad Campaigns features of Google Ads and WideOrbit
    Feature
    Google Ads
    3.8
    2 Ratings
    WideOrbit
    7.8
    2 Ratings
    Ad campaign creation2.32 Ratings00 Ratings
    Ad deployment2.32 Ratings7.02 Ratings
    Display advertising9.02 Ratings8.01 Ratings
    Ad display and retargeting segmentation8.82 Ratings8.01 Ratings
    Sequence targeting1.01 Ratings8.01 Ratings
    Contextual advertising2.12 Ratings00 Ratings
    Social advertising1.01 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Google Ads and WideOrbit
    Feature
    Google Ads
    6.3
    2 Ratings
    WideOrbit
    7.8
    2 Ratings
    Ad dashboards2.32 Ratings8.01 Ratings
    Ad performance reports9.02 Ratings10.02 Ratings
    Ad conversion tracking9.02 Ratings6.01 Ratings
    Ad attribution reporting9.02 Ratings7.01 Ratings
    Ad forecasting and optimization2.32 Ratings10.02 Ratings
    Cross-channel ad management00 Ratings6.02 Ratings
    Ad Auctions
    Comparison of Ad Auctions features of Google Ads and WideOrbit
    Feature
    Google Ads
    7.0
    1 Ratings
    WideOrbit
    -
    Ratings
    Ad bidding7.01 Ratings00 Ratings
    Ad Network Integration
    Comparison of Ad Network Integration features of Google Ads and WideOrbit
    Feature
    Google Ads
    -
    Ratings
    WideOrbit
    7.0
    1 Ratings
    Data Transfer00 Ratings7.01 Ratings
    DSP integration00 Ratings7.01 Ratings
    User Ratings
    Google AdsWideOrbit
    Likelihood to Recommend
    5.7
    (117 ratings)
    10.0
    (3 ratings)
    Likelihood to Renew
    9.6
    (21 ratings)
    -
    (0 ratings)
    Usability
    1.0
    (8 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (8 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    1.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)