Google Analytics vs. hubsell

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Analytics
Score 7.9 out of 10
N/A
Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.
$150,000
per year
hubsell
Score 10.0 out of 10
Small Businesses (1-50 employees)
A sales engagement and sales intelligence platform that integrates human intelligence with AI capabilities, real-time B2B data and multi-channel outreach into a single dashboard. It is designed for B2B sales teams that focus on conversion rather than volume of activity. Amongst its selling propositions are: - Autonomous sourced and continually refreshed precise data, ensuring every outreach effort is informed. - Multichannel, one-to-one outreach across email and…N/A
Pricing
Google Analyticshubsell
Editions & Modules
Google Analytics 360
150,000
per year
Google Analytics
Free
No answers on this topic
Offerings
Pricing Offerings
Google Analyticshubsell
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Google Analyticshubsell
Features
Google Analyticshubsell
Web Analytics
Comparison of Web Analytics features of Product A and Product B
Google Analytics
8.2
Ratings
2% above category average
hubsell
-
Ratings
Lead Conversion Tracking7.50 Ratings00 Ratings
Bounce Rate Measurement8.50 Ratings00 Ratings
Device and Browser Reporting8.50 Ratings00 Ratings
Pageview Tracking8.00 Ratings00 Ratings
Event Tracking7.00 Ratings00 Ratings
Reporting in real-time10.00 Ratings00 Ratings
Referral Source Tracking8.00 Ratings00 Ratings
Customizable Dashboards8.50 Ratings00 Ratings
User Ratings
Google Analyticshubsell
Likelihood to Recommend
8.2
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
-
(0 ratings)
Usability
7.5
(0 ratings)
-
(0 ratings)
Availability
10.0
(0 ratings)
-
(0 ratings)
Performance
10.0
(0 ratings)
-
(0 ratings)
Support Rating
7.0
(0 ratings)
10.0
(0 ratings)
Online Training
10.0
(0 ratings)
-
(0 ratings)
Implementation Rating
9.0
(0 ratings)
-
(0 ratings)
Configurability
6.0
(0 ratings)
-
(0 ratings)
Ease of integration
10.0
(0 ratings)
-
(0 ratings)
Product Scalability
10.0
(0 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
9.0
(0 ratings)
-
(0 ratings)
User Testimonials
Google Analyticshubsell
Likelihood to Recommend
Honesty, there is no reason that a company wouldn’t want to implement Google Analytics. The regular version is completely free, is very easy to configure, and provides immense volumes of website data. There are also tangible benefits to the other Google tools it can connect to, and it integrates with any BI/data platform that you might use. The only time I’d advise not using standard Google Analytics is if you’ve purchased Google Analytics 360.
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hubsell is great for Go-To-Market campaigns and tailoring messages that are relevant to each prospect.
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Pros
  • Multiple reports to see website use and behavior
  • Allows you to customize reports with days, weeks, months, and years
  • You can build out a dashboard to easily view stats from multiple websites in one place
  • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
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  • Sales Automation
  • Email Personalization
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Cons
  • While raw data is nice to have, I do wish there was an easier way to provide reports from Google Analytics directly. Something that could answer questions straight-forward for people.
  • I would appreciate "helpful hints" or a cheat sheet of some sort, so when quickly searching for something such as time on a certain page, I can find it quickly.
  • I really don't have a third point!
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  • To sequence prospects on another sender's behalf
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Likelihood to Renew
Having used Google Analytics for the last 9 years, I have no intention of discontinuing my service. Google Analytics is a fantastic product that provides me with almost everything I could wish for. The positives in this product outweigh any negatives that you might find. I can not think of a single reason to not immediately start using Google Analytics for your business.
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No answers on this topic
Usability
Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
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No answers on this topic
Reliability and Availability
We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
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Performance
This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
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Support Rating
The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
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Karan and his team are always quick to respond and are quite flexible and generous with their time. They give great advice and provide best practices for their customers.
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Online Training
love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
  1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
  2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
  3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
  4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
  5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
  6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
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Implementation Rating
Make sure to put the tracking code on every page. Ideally this would be part of a template or "include" so you can update the code on all pages (or at least within pages of the same category) at once.
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Alternatives Considered
I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
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hubsell is easier to manage and has better support.
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Scalability
Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
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No answers on this topic
Return on Investment
  • Great for visualizing website drop-off pages to theories and test update/iterations.
  • Bounce rates on pages to pinpoint bugs and issues.
  • Inaccuracy can lead to incorrect conclusions and decisions around CRO.
  • Segments can be very useful for validating split testing, providing a free tracking of variation vs. control - great ROI.
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  • hubsell helps B2B companies build more sales pipeline.
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ScreenShots