Google Analytics vs. ObservePoint
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Google Analytics | Score7.9 out of 10 | N/A | Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap. | $0 per month |
 ObservePoint | Score10 out of 10 | N/A | ObservePoint’s Web Governance platform automates website scans, from the highest traffic pages and user paths to the dark corners of a company’s web presence. The software provides the ability to see what’s performing below acceptable standards, trace it back to the source, and quickly see a path to improvement. | $598 per month |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
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| Google Analytics | ObservePoint | |
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| Likelihood to Recommend | 8.3 | 8.8 |
| Likelihood to Renew | 9.0 | 9.1 |
| Usability | 7.5 | 9.1 |
| Availability | 10.0 | 9.1 |
| Performance | 10.0 | 7.3 |
| Support Rating | 7.0 | 10.0 |
| In-Person Training | - | 9.1 |
| Online Training | 10.0 | 9.1 |
| Implementation Rating | 9.0 | 9.1 |
| Configurability | 6.0 | 9.1 |
| Ease of integration | 10.0 | 9.1 |
| Product Scalability | 10.0 | 9.1 |
| Vendor post-sale | 10.0 | 9.1 |
| Vendor pre-sale | 9.0 | 9.1 |