TrustRadius: an HG Insights company

Google Analytics vs. Omniconvert Explore

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score7.9 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    Omniconvert Explore

    Score8 out of 10
    Mid-Size Companies (51-1,000 employees)
    Explore by Omniconvert is a conversion rate optimization platform. It boasts a democratic approach to product development, where users can help decide the future of the CRO tool. Through software and services, Explore by Omniconvert aims to help global eCommerce companies improve their conversion rates through advanced segmentation algorithms, A/B testing, Web Personalization and Web surveys. The vendor state Omniconvert currently has…

    $0

    Pricing
    Google AnalyticsOmniconvert Explore
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    50 000 tested views
    0 $
    100 000 tested views
    $245
    per month
    700 000 tested views
    $1293
    per month
    5 000 000 tested views
    $4658
    per month
    Offerings
    Pricing Offerings
    Google AnalyticsOmniconvert Explore
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Features
    Google AnalyticsOmniconvert Explore
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and Omniconvert Explore
    Feature
    Google Analytics
    8.2
    2 Ratings
    Omniconvert Explore
    -
    Ratings
    Lead Conversion Tracking7.52 Ratings00 Ratings
    Bounce Rate Measurement8.52 Ratings00 Ratings
    Device and Browser Reporting8.52 Ratings00 Ratings
    Pageview Tracking8.02 Ratings00 Ratings
    Event Tracking7.02 Ratings00 Ratings
    Reporting in real-time10.01 Ratings00 Ratings
    Referral Source Tracking8.02 Ratings00 Ratings
    Customizable Dashboards8.52 Ratings00 Ratings
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Google Analytics and Omniconvert Explore
    Feature
    Google Analytics
    -
    Ratings
    Omniconvert Explore
    8.3
    1 Ratings
    Split URL testing00 Ratings9.01 Ratings
    Multivariate testing00 Ratings5.01 Ratings
    Visual / WYSIWYG editor00 Ratings9.01 Ratings
    Experiment workflow and approval00 Ratings10.01 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Google Analytics and Omniconvert Explore
    Feature
    Google Analytics
    -
    Ratings
    Omniconvert Explore
    9.0
    1 Ratings
    Standard visitor segmentation00 Ratings8.01 Ratings
    Website personalization00 Ratings10.01 Ratings
    User Ratings
    Google AnalyticsOmniconvert Explore
    Likelihood to Recommend
    8.3
    (185 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    -
    (0 ratings)
    Usability
    7.5
    (10 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (4 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (42 ratings)
    10.0
    (1 ratings)
    Online Training
    10.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    -
    (0 ratings)
    Configurability
    6.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)