TrustRadius: an HG Insights company

Google Analytics vs. PowerMapper

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score7.9 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    PowerMapper

    N/AN/APowerMapper is an automatic site mapping tool for information architects, usability analysts and web developers, from the company of the same name in the UK. The vendor states it is used in more than 50 countries, by 30% of the Fortune 100, and major organizations like NASA and MIT. It is available in the company's Desktop Suite or the (cloud-based) OnDemand Suite, alongside the SortSite one-click web site testing tool, available as a desktop application for Mac or Windows, and is also available…N/A
    Pricing
    Google AnalyticsPowerMapper
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AnalyticsPowerMapper
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Features
    Google AnalyticsPowerMapper
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and PowerMapper
    Feature
    Google Analytics
    8.2
    2 Ratings
    PowerMapper
    -
    Ratings
    Lead Conversion Tracking7.52 Ratings00 Ratings
    Bounce Rate Measurement8.52 Ratings00 Ratings
    Device and Browser Reporting8.52 Ratings00 Ratings
    Pageview Tracking8.02 Ratings00 Ratings
    Event Tracking7.02 Ratings00 Ratings
    Reporting in real-time10.01 Ratings00 Ratings
    Referral Source Tracking8.02 Ratings00 Ratings
    Customizable Dashboards8.52 Ratings00 Ratings
    User Ratings
    Google AnalyticsPowerMapper
    Likelihood to Recommend
    8.3
    (185 ratings)
    -
    (0 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    -
    (0 ratings)
    Usability
    7.5
    (10 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (4 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (42 ratings)
    -
    (0 ratings)
    Online Training
    10.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    -
    (0 ratings)
    Configurability
    6.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)