Google Analytics vs. Reactful
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Google Analytics | Score7.9 out of 10 | N/A | Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap. | $0 per month |
 Reactful | Score6 out of 10 | N/A | Reactful is a web site optimization tool that uses predictive models to gain insight on website visitors and how and when to engage them. The vendor says their solution uses different data sources like historical and real-time visitor data to provide this insight. | N/A |
| Google Analytics | Reactful | |||||||||||||||
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| Editions & Modules |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Web Analytics |
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| Google Analytics | Reactful | |
|---|---|---|
| Likelihood to Recommend | 8.3 | - |
| Likelihood to Renew | 9.0 | - |
| Usability | 7.5 | - |
| Availability | 10.0 | - |
| Performance | 10.0 | - |
| Support Rating | 7.0 | - |
| Online Training | 10.0 | - |
| Implementation Rating | 9.0 | - |
| Configurability | 6.0 | - |
| Ease of integration | 10.0 | - |
| Product Scalability | 10.0 | - |
| Vendor post-sale | 10.0 | - |
| Vendor pre-sale | 9.0 | - |