Google Business Profile vs. Podium

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Business Profile
Score 8.6 out of 10
N/A
Google Business Profile (formerly Google My Business) is a free tool that allows users to promote a Business Profile and business website on Google Search and Maps. With an account, users can see and connect with customers, post updates to the Business Profile, and see how customers are interacting with a business on Google.N/A
Podium
Score 5.6 out of 10
N/A
Podium, formerly Repdrive, is a ratings and review management platform from the company of the same name in Provo, Utah.
$249
per month 3 users
Pricing
Google Business ProfilePodium
Editions & Modules
No answers on this topic
Podium Essentials
$249
per month 3 users
Podium Standard
$409
per month Unlimited users
Podium Professional
$599
per month Unlimited users
Offerings
Pricing Offerings
Google Business ProfilePodium
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google Business ProfilePodium
Considered Both Products
Google Business Profile
Chose Google Business Profile
N/A but, I would compare it to a bigger and better "yellowpages" - Much like yellow pages you get the jist of a company from the company overview or snapshot. - While customization is limited on yellow pages, I would say the two are comparable in regards to how "customers" or …
Chose Google Business Profile
We get the best reviews on Google Business Profile! It's also a lot easier for users to post reviews there vs on other websites.
Chose Google Business Profile
I also have the same page for marketing on just dial but for searching my service, people usually prefer Google over it because of page ranking. Although people have a conventional mind to choose the first link on the search of the internet rather go on the second one. On the …
Chose Google Business Profile
It is the only tool for use with Google where most of the traffic is done so there are not really other options.
Chose Google Business Profile
Google My Business is really the only tool out there like it. It has worked well for us so no need to try anything else.
Chose Google Business Profile
Google My Business is really the only tool we have used like this.
Chose Google Business Profile
I have not used another tool like Google My Business, but it has worked well for us. I imagine there are similar tools for yahoo or bing but I am not sure because I do not recall seeing anything at all.
Chose Google Business Profile
I have not used another product like this because it is all Google offers.
Chose Google Business Profile
I have not used any other tool besides Google My Business, but it is a great one. I would not really have any need to use another tool besides this one.
Chose Google Business Profile
Google My Business is the only application that we have used like this and there is no reason to use any other.
Chose Google Business Profile
Google My Business is really the only tool we have used like this but we have not needed anything else.
Chose Google Business Profile
We have not really used any other product like this since most of the searches are done through Google so we have only set it up for google. However, I am sure we can set up something similar with other search engines, but this has not been something that was looked into.
Chose Google Business Profile
Before using Google My Business, we have used the "Yext" platform in our company to improve our positioning and get our clients to have an exact location of our company, however, the results were very bad. Yext user support did not offer us good care when we purchased the …
Chose Google Business Profile
Moz Local is not free and not providing that many features that google my business does.
Chose Google Business Profile
Google My Business is by far a very popular software and is probably used by at least 50% of the United States' businesses. However, platforms such as WIX, are significantly more expensive than GMB. I started using Google My Business for 2 reasons: one because our competitors …
Chose Google Business Profile
We have not really used anything like this tool so I cannot speak to this point.
Chose Google Business Profile
There are no real alternative as Google search now has a 92.05 market share (Feb 2021) pretty much the only show in town! Bing have their equivalent - Bing Places for Business but it is not as powerful.

A small part of the tool is provided by Trustpilot and reviews.co.uk, but …
Chose Google Business Profile
Google is the most powerful SERP and has much more robust features than Bing Places. Users also statistically trust Google more than Bing and it provides much more authority in the search space. The good news is that Bing Places can be synched with Google My Business which is …
Chose Google Business Profile
Google My Business offers the basic features and is free. Birdeye is more complete, has a lot of features, has a good support, but need to pay. Google My Business is sufficient for our marketing strategy.
Chose Google Business Profile
The majority of web searches come from Google no doubt. Around 90%. Probably more than that. Google is the future of search engine marketing. Most people advertise on their search engine to be found for their services. Most people get their business from their google listings. …
Chose Google Business Profile
We have not really used anything like Google My Business as there is not really other tools out there, except maybe for the other search engines. However, we just focus on Google because it is the majority of the traffic.
Chose Google Business Profile
Google My Business is a fantastic tool to set your business and marketing up for success. If you're not actively [utilizing] it, ease start. Get your name out there and take advantage of their features and tools to generate leads and business awareness.

There is truly no tool in …
Chose Google Business Profile
The way Google My Business is easier to understand (intuitive) on both the owner of the business side as well as the customer-facing portion gives it an arm over Microsoft Advertising. GMB started the business listing trend and has left Microsoft only to copy the layout that …
Podium
Chose Podium
In my opinion, Openphone is 10x better. Literally 1/5 the price.
Chose Podium
Just selected Podium as it had a partnership with our parent dealer company, a choice we do regret today
Chose Podium
We haven't tried or looked at others. However, we are now looking at 8X8.
Chose Podium
Reviewvio was terrible. Actually, it was always done and having "bugs" that keep things from working properly. And we have attempted to cancel the subscription and they are still charging our card.
Chose Podium
I can't recall the 'other' company we considered this year, but Podium won out because of the 'team chat' feature. It is our primary means of communicating with one another, both one-to-one and via teams/groups.
Chose Podium
Similar but Birdeye is less expensive.
Chose Podium
Podium had reached out to me years ago and stayed in touch. I felt they were the best and most professional company. Some others in our industry had tried competitors with mixed results. I did not even shop around when we went with Podium.
Chose Podium
We had the advantage of Podium integrating with our point of sale software already so that was a huge plus. We also felt that SMS gave people more freedom to communicate at their pace on their mobile device rather than being tied to a web browser or figuring out which tab they …
Chose Podium
I haven't looked into the competitive platforms yet but I will be doing that.
Chose Podium
used to use "Skipio" for texting and "social climb" for reviews, using all different systems for something one product can do, is just a pain! So it has been FANTASTIC!

We use Podium all day every day and we had to log in to multiple account systems to do all the things that …
Chose Podium
I have never heard of any of these other companies. I met Podium at the Las Vegas Furniture Market Trade Show and signed up right away because I could see the value in it. The sites we see most reviews on are Google, Yelp, and Trip Advisor. I didn't know there were more …
Chose Podium
We have evaluated multiple smaller companies that do not appear on TrustRadius including Swell, Yext, Solutions by Text, and ReviewInc. We currently utilize Podium for its integrations with our point of sale system and the fact that they have negotiated the cheapest rate on …
Chose Podium
The other software we have used which I will not name has an incredibly clunky UI that is straight out of the '90s. On top of that conversations are hardly organized making it difficult to manage multiple conversations. Podium is faster, more efficient, easier to learn, and …
Chose Podium
We used Reputation.com in the past. We were receiving tons of negative reviews from their email blasts.
Chose Podium
BirdEye was not easy to use and it did not give us the features we were looking for such as SMS and our employees would not use because it slowed them down with little ROI.
Chose Podium
To be completely candid, I have not used another review software other than Podium. I've worked here for just over 2 years, and our company had just started using Podium. Podium has been useful and successful for our team; therefore, there has not been any reason for me to …
Chose Podium
Their product is up to date and always improving. The other software we were using was more expensive and ancient in the software world.
Chose Podium
Very comfortable, however, where Podium offers a flat rate for all of its services, Reputation.com has an "al la carte" approach where you select the services you wish to use.

Examples: Auto-sending review request, responding to messages sent back by customers, in-depth …
Chose Podium
We use Digital Air Strike at our two GM dealerships because it is one of a small list of reputation management companies authorized by GM as part of their SFE program. Digital Air Strike surveys our customers and invites them to write a review about our dealership. It is not as …
Best Alternatives
Google Business ProfilePodium
Small Businesses
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.8 out of 10
Yext
Yext
Score 8.9 out of 10
Medium-sized Companies
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.8 out of 10
Yext
Yext
Score 8.9 out of 10
Enterprises

No answers on this topic

Yext
Yext
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google Business ProfilePodium
Likelihood to Recommend
10.0
(0 ratings)
1.1
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
Usability
10.0
(0 ratings)
9.9
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
Performance
-
(0 ratings)
10.0
(0 ratings)
Support Rating
6.0
(0 ratings)
1.4
(0 ratings)
Implementation Rating
-
(0 ratings)
10.0
(0 ratings)
Product Scalability
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
Google Business ProfilePodium
Likelihood to Recommend
The great advantage of Google My Business is that any business that complies with the privacy and authentication policy requirements can access all the functionality tools that help promote the business website through the referral system, exchange of opinions with other users and search engine optimization (SEO).
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Podium is well suited for several types of businesses. If you are an entrepreneur or small business owner, Podium would be a great way for you to ask that customers leave you a review online sharing their awesome experience. For medium to large businesses, Podium review invites can be automated through the company's customer management system, allowing the use of Podium to be simple and not timely, even with a large customer base. It may not be appropriate for a large company to manually send out individual review invites
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Pros
  • I appreciate how you can select your amenities and customize your profile to stand out in a unique manner
  • it's super easy to add new products / post updates about your business
  • The use of pictures is helpful for our customers, we're at the end of a industrial park and it can be tricky to find the front of our office at times. Customers have mentioned our business profile pictures helped them locate us!
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  • Maintains conversations indefinitely, so we are able to go back to confirm details from conversations.
  • Provides the ability for our company to have a 'team' messaging platform where we can communicate with one another via single person to a single person, groups where we can add/subtract members of the group... this is invaluable to our organization.
  • Until today(!), we could 'share' or forward a message to one another; oddly, that feature disappeared just today, so I'm hoping it's a glitch!
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Cons
  • Sometimes it's difficult to verify a business if they are an online business and have no brick and mortar location.
  • I wish there was more control of how the reviews are sorted and a faster ability to dispute completely spammy reviews.
  • It would be helpful to have more captions in the photos, especially for restaurants because people post food photos without any descriptions and it's difficult to figure out what certain photos represent at times.
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  • Account manager communications: I had been asking my Podium account manager for integration with our CRM tool for over 8 months before my account manager fell silent. After another 6 months, I proactively reached out only to find out that the integration had been in Beta for months and 8 other companies had already integrated. It was frustrating that my account manager did not remember a key request and make the Beta available to me the minute that it was open.
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Likelihood to Renew
No answers on this topic
Again, Podium has been so wonderful in the year and a half we have been using it, we are able to integrate it with our CRM and use alot of the available features. The most helpful has been getting TONS of reviews on MULTIPLE sites through Podium!
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Usability
Google Business Profile is very user friendly for the users and well as the customers of the company. The customers have an easy time finding the information they need and posting and viewing reviews
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While giving our clients the ability to leave a review was there, we had much worse results and got fewer reviews through the Podium portal than we did by sending our clients simple email requests, or simply having our service staff ask for a review while still on the clients' job sites.
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Reliability and Availability
No answers on this topic
We haven't had any outages or issues whenever we need it over the last few years of use
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Performance
No answers on this topic
It moves quickly and has no issues with delays. Performance is good as it is a web-based tool
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Support Rating
Whether it is technical or customer support, Google My Business excels and suffers in the exact same ways that all other branches of Google do. While you'll eventually figure out the issue, the sheer magnitude of the company comes with expected hurdles, wait times, and support you'd come to expect from other large companies.
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I have to send an email to get information. They have a chat system but I end up having to go through my rep for account questions. It was a little frustrating to not have a direct phone number to call with questions. I would like to see a helpline added.
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Implementation Rating
No answers on this topic
We only had a hard time getting our technicians to remember to send the review invites.
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Alternatives Considered
Before using Google My Business, we have used the "Yext" platform in our company to improve our positioning and get our clients to have an exact location of our company, however, the results were very bad. Yext user support did not offer us good care when we purchased the annual plan. When we made the purchase, we had several doubts to be able to implement this platform in our company, since the configuration of the location and the statistical analysis of search is somewhat complicated, but the Yext user support responded after 48 hours, and This did not allow us to quickly implement this software in our company, so we went to make a refund. Google My Business solved all our doubts, each one of the problems presented during the implementation of Google My Business in my company, were solved in just a few minutes since we received help from an online agent 24 hours a day. The implementation of this software was totally fast thanks to the excellent support we received.
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in my opinion, Podium is garbage. I would NOT have selected it except for the person we trusted to help us make a decision for a VoIP solution vehemently recommended it to us, telling us he used it himself for his e-bike shop, and was a 'Podium slut'. I would later learn that he received credits on his own Podium account for referring business to them.
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Scalability
No answers on this topic
Its easy to scale to different departments as needed. We initially began using it to solve one problem and as new features became available it was easy to scale this and include other departments who could benefit from its tools
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Return on Investment
  • Provides social proof of real users experiences.
  • Is often the only information a visitor needs to visit your location providing a zero click search with no need to visit a website.
  • Ensures users can see an unbiased snapshot of a business.
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  • Use of Podium has increased the star rating on various review sites for all of our dealerships using the product.
  • Use of Podium has increased the volume of new monthly positive reviews on various review sites for all of our dealerships.
  • While we can't measure the impact that positive reviews have on car shoppers, we know that it influences them and we believe that it is a factor for some people in making the decision to visit the dealership. Some customers have come in and said they read our reviews and wanted to give us a shot. Others have even asked for a specific salesperson who's name has come up in positive reviews, without having ever met or spoken with that salesperson.
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ScreenShots