Equativ vs. Google Campaign Manager 360
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Equativ | Score10 out of 10 | N/A | Equativ (formerly Smart AdServer) is a French ad server provider with a large international presence. Customers tend to be European media outlets. | N/A |
 Google Campaign Manager 360 | Score9 out of 10 | N/A | Replacing DoubleClick, Google Campaign Manager 360 is a web-based ad management system for advertisers and agencies, used to manage digital campaigns across websites and mobile. This includes features for ad serving, targeting, verification, and reporting. | N/A |
| Equativ | Google Campaign Manager 360 | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Ad Network Integration |
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| Ad Campaigns |
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| Ad Reporting & Analytics |
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| Equativ | Google Campaign Manager 360 | |
|---|---|---|
| Likelihood to Recommend | 8.0 | 9.0 |
| Likelihood to Renew | - | 8.0 |
| Usability | - | 8.0 |
| Support Rating | - | 9.0 |
| Online Training | - | 8.0 |
| Implementation Rating | - | 6.0 |