GRIN is a creator management software platform that offers a creator search of over 38 million influencers that is not an opt-in influencer network. GRIN states they believe that the connection between brand and creator should not have a middle-man, and therefore we take no commission. GRIN creator management platform helps brands to connect directly with creator prospects and manage creator relationships to scale. The eCommerce integration aims to make product seeding, discount codes &…
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Impact
Score 7.0 out of 10
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Impact Radius is a partner management platform from the company of the same name in Santa Barbara, California. The platform touts tag management without technical assistance for marketers, tracking of all media channels for multi-channel and mobile marketing, call tracking for inbound calls, and affiliate / partner program management capabilities. Central to the platform is the Partner Manager, with its pay-for-performance affiliate management capabilities.
The impact didn't have a custom application form/fields which was a big deal for us. Refersion is great for a smaller affiliate program, but not for the growth that we needed
We selected Grin because of its much larger influencer base. That being said, changes to Meta soon after we onboarded have made that pool much smaller.
GRIN has been the most user-friendly influencer management software I have come across benefitting both the brand and the partner we onboard. The content tracking has been more accurate, the Shopify integration has been a HUGE win as well. No other platform I've come across has …
I was looking around at Dovetale, which connected with Shopify, and although it may be an easy connection because it's within the Shopify website, it isn't as user-friendly. It also doesn't offer the same hands-on experience from the GRIN team, 24/7 customer support, or …
Although I have not used any other platforms that are direct competitors of Grin I have chosen to use Grin and not try other ones based almost solely on the level of customer support and overall knowledge of my customer success manager.
GRIN is much more advanced and has way more capabilities! With Refersion, I would have to have a CSM pull a report vs. with GRIN I can pull any report myself.
Previously, I used an in-house platform for campaign management that my agency had created. It was honestly very good but not available for use by other brands besides the agency. GRIN is the closest platform I've found to my previous agency's platform.
Not applicable because GRIN is the first platform I've used for Influencer Marketing. Previously, I was only using Excel sheets and emailing through Outlook for influencer marketing. I'm glad to be able to use GRIN to scale our influencer platform and it has saved a lot of time …
We looked at Tribe Dynamics, which was cool but SUPER expensive. We also looked at Cohley, which had more of the influencers that wanted to play with just anyone. This is not what we want. We're seeking a more organic relationship.
We've been very happy with the Grin experience as it lets us invest in own our influencer relationships. We can always tap outside agencies for quick support and additional amplifications within their community, but our North Star is to create the best authentic 1-1 …
Grin has the ability to send products through the platform and links directly to Shopify - this is why I picked it. My influencers can submit requests for products directly in the platform and I can fulfill the requests through Shopify in the platform.
I've used AspireIQ and Mavrck before - AspireIQ doesn't connect to email and has a limited number of influencers to work with. GRIN can source anyone on the internet vs. AspireIQ which influencers have to sign up to be a part of. Mavrck is most similar to Grin, but it is much …
We looked at: FOHR as well as many other small and new platforms and GRIN by far was more advanced, user friendly, and easier to implement. GRIN was not just good for the short term, but I know will continue to support me and my team for the duration of our program.
Brandbassador is the only platform our previous manager was using. I did not have the opportunity to use it but from what I have been told by my associates is that this has better functionality and easier ability to communicate with the team.
Both help you manage partnership and referral programs. The biggest challenge is that programs can switch between the two and it can make it difficult to update across different products. Fortunately, Impact, etc are good at notifying you ahead of time if a program is moving or …
We have used each application together for about the same time and both offer great options for sign ups and pay out set up which is important for us. we chose to add impact because we like to have as many options as possible. CJ affiliate and Impact are pretty similar with …
I found Impact much better than Partnerstack in many ways like in customer support, easy to use interface, easy to set up, meets customer requirements.
First promoter has been a phenomenal affiliate platform to use. It has everything I need from a reporting perspective. It has everything I need from a payout perspective. It has all the links, tips, and tools I need for promoting products. Overall it is a far better tool to use
Impact is quite good for publishers who wants to run global campaigns with ease. Others have some quite nice feature sets but they are good for regional publishers.
Everflow had ok tracking but didn't have a great payment process and their marketplace was geared towards larger marketing conglomerates that we would have had to sign other contracts with. CJ is very comparable in terms of features their marketplace is bigger but the quality …
Impact is the best affiliate platform on the market. Everflow and Tapfiliate are very good for their pricing structure but they don't have the marketplace Impact does.
GRIN is the perfect way to manage your brand's advocates. Everything from the application process through the completion of the partnership can be handled on this platform. Additionally, our company just started utilizing the payment feature, which has streamlined our process for paying advocates.
Impact is well-suited for those trying to upgrade their affiliate program and get more partners. It's one of the best solutions out there for advertisers looking to make a huge push. It's less appropriate for very small businesses that may not be able to afford the high monthly minimum of $1,000 or more.
Creator search tool - doesn't bring up viable creator options, which means we do primarily off-platform seeding.
The landing page is clunky and not functional for reviewing creators - it adds a lot of time to my team's day looking through the creators with the way it's set up.
Email templates have funny formatting, and the typeface always seems to get messed up.
I wouldn't be able to run as high of a profitable or functioning influencer program without it. GRIN seriously is the organizational tool that propels us towards success, it is not in any way going to do the work for you, but it does make the work more efficient, easier, and WAY more organized
Once you have used Grin for a while it is super fast and super easy. The initial set up was a little clunky for me, but after I was familiar it was super easy to use, especially after I was more familiar with all the features
Impact has had a major impact on our business. It is pretty easy to use if you don't have multiple accounts with them, so be sure you keep things streamlined. Otherwise, it can be confusing if you have to bounce between different accounts you've applied to. While they are managed under a single login, they can be difficult to distinguish between when trying to see how successful your campaigns are.
We have been happy with the support that has been provided from Grin. They have allocated to us a dedicated customer success manager and we communicate with them consistently about different features and strategies we should be monitoring and testing. We also did a webinar in partnership with them as a visual testimonial they could use to show to prospective customers.
We've been reaching out requesting support for two months and no one has responded. They completely ghosted us. We've emailed the original sales rep, our account manager, our sales rep and account manager's bosses, and others. Still no response, though I can see the emails have been opened multiple times. I've never experienced worse support.
I don't have any key insights here. If you have someone organized and aware of how the influencer workflow operates then it will be a very easy implementation process for you. I would just ensure you have all of your products setup in Shopify before starting the implementation with Grin.
I was looking around at Dovetale, which connected with Shopify, and although it may be an easy connection because it's within the Shopify website, it isn't as user-friendly. It also doesn't offer the same hands-on experience from the GRIN team, 24/7 customer support, or bi-weekly calls with your direct contact. It just doesn't feel like it's worth it to me for the "convenience."
Everflow had ok tracking but didn't have a great payment process and their marketplace was geared towards larger marketing conglomerates that we would have had to sign other contracts with. CJ is very comparable in terms of features their marketplace is bigger but the quality isn't always as high. The impact has the best tracking and SEM policy monitoring of the bunch.