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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    GTmetrix

    Score9.9 out of 10
    N/AGtmetrix is an analytics tool focused on determining website performance with features like page load speed details, video capture, and the ability to test from multiple regions around the world.

    $10.67

    per month

    Instapage

    Score7.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Instapage is used by marketers to create, optimize, and personalize landing pages without coding skills. With its built-in optimization tools like A/B Testing, Ad-to-Page Personalization, and Heatmaps, marketers can launch more campaigns faster and accelerate their conversions.

    $99

    per month per user

    Pricing
    GTmetrixInstapage
    Editions & Modules
    Solo
    $10.67
    per month
    Starter
    $21.25
    per month
    Growth
    $42.50
    per month
    Basic
    Free
    Create
    $99
    per month 15,000 unique monthly visitors
    Optimize
    starting at $199
    per month starting with 30,000 unique monthly visitors
    Convert
    Custom Pricing
    Offerings
    Pricing Offerings
    GTmetrixInstapage
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—20% discount for annual pricing.
    More Pricing Information
    Features
    GTmetrixInstapage
    Testing and Experimentation
    Comparison of Testing and Experimentation features of GTmetrix and Instapage
    Feature
    GTmetrix
    9.4
    5 Ratings
    Instapage
    -
    Ratings
    a/b experiment testing10.03 Ratings00 Ratings
    Split URL testing10.03 Ratings00 Ratings
    Multivariate testing7.52 Ratings00 Ratings
    Multi-page/funnel testing8.03 Ratings00 Ratings
    Cross-browser testing10.05 Ratings00 Ratings
    Mobile app testing9.02 Ratings00 Ratings
    Test significance9.02 Ratings00 Ratings
    Visual / WYSIWYG editor10.01 Ratings00 Ratings
    Advanced code editor10.01 Ratings00 Ratings
    Page surveys10.01 Ratings00 Ratings
    Visitor recordings10.01 Ratings00 Ratings
    Preview mode10.02 Ratings00 Ratings
    Test duration calculator7.53 Ratings00 Ratings
    Experiment scheduler10.01 Ratings00 Ratings
    Experiment workflow and approval10.01 Ratings00 Ratings
    Dynamic experiment activation10.01 Ratings00 Ratings
    Client-side tests8.52 Ratings00 Ratings
    Server-side tests8.53 Ratings00 Ratings
    Mutually exclusive tests10.01 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of GTmetrix and Instapage
    Feature
    GTmetrix
    10.0
    1 Ratings
    Instapage
    -
    Ratings
    Standard visitor segmentation10.01 Ratings00 Ratings
    Behavioral visitor segmentation10.01 Ratings00 Ratings
    Traffic allocation control10.01 Ratings00 Ratings
    Website personalization10.01 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of GTmetrix and Instapage
    Feature
    GTmetrix
    10.0
    2 Ratings
    Instapage
    -
    Ratings
    Heatmap tool10.01 Ratings00 Ratings
    Click analytics10.01 Ratings00 Ratings
    Scroll maps10.01 Ratings00 Ratings
    Form fill analysis10.01 Ratings00 Ratings
    Conversion tracking10.01 Ratings00 Ratings
    Goal tracking10.01 Ratings00 Ratings
    Test reporting10.02 Ratings00 Ratings
    Results segmentation10.02 Ratings00 Ratings
    CSV export10.01 Ratings00 Ratings
    Experiments results dashboard10.02 Ratings00 Ratings
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of GTmetrix and Instapage
    Feature
    GTmetrix
    -
    Ratings
    Instapage
    7.6
    3 Ratings
    Landing page A/B testing:00 Ratings8.03 Ratings
    Dynamic page text replacement00 Ratings7.33 Ratings
    Real-time analytics dashboard00 Ratings8.03 Ratings
    SEO tools00 Ratings7.73 Ratings
    Optimization recommendations00 Ratings7.03 Ratings
    User Ratings
    GTmetrixInstapage
    Likelihood to Recommend
    10.0
    (7 ratings)
    7.7
    (28 ratings)
    Usability
    9.1
    (1 ratings)
    8.0
    (2 ratings)
    Support Rating
    4.0
    (2 ratings)
    9.1
    (1 ratings)