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Hightouch vs. SAP Customer Data Solutions

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Hightouch

    Score8.3 out of 10
    N/AHightouch is presented as a Data Activation platform, powered by Reverse ETL: Hightouch works with the tools and workflows already in use to extend the reach of the data warehouse directly into over 125 SaaS applications. As opposed to a "single source of truth" CDP that creates an additional data repository, Hightouch is presented as a faster, more flexible, and cost effective way to deliver personalized experiences from the place their customer data already lives - the data warehouse.

    $350

    per month

    SAP Customer Data Solutions

    Score8.1 out of 10
    N/AThe SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into unified customer profiles.N/A
    Pricing
    HightouchSAP Customer Data Solutions
    Editions & Modules
    Starter
    $0
    Starter
    $350
    per month
    Business
    Contact Sales
    No answers on this topic
    Offerings
    Pricing Offerings
    HightouchSAP Customer Data Solutions
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    HightouchSAP Customer Data Solutions
    Considered Both Products
    Hightouch
    No answer on this topic
    SAP
    Chose SAP Customer Data Solutions
    SAP has been the best partner I have worked with during my career. The platform offers highly valuable features for crafting and structuring data presentations, enabling informed decision-making by management.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    HightouchSAP Customer Data Solutions
    Tag Management
    Comparison of Tag Management features of Hightouch and SAP Customer Data Solutions
    Feature
    Hightouch
    -
    Ratings
    SAP Customer Data Solutions
    7.8
    28 Ratings
    Tag library00 Ratings7.827 Ratings
    Tag variable mapping00 Ratings7.725 Ratings
    Ease of writing custom tags00 Ratings7.826 Ratings
    Rules-driven tag execution00 Ratings7.826 Ratings
    Tag performance monitoring00 Ratings7.925 Ratings
    Page load times00 Ratings8.026 Ratings
    Mobile app tagging00 Ratings7.625 Ratings
    Library of JavaScript extensions00 Ratings7.724 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Hightouch and SAP Customer Data Solutions
    Feature
    Hightouch
    -
    Ratings
    SAP Customer Data Solutions
    7.9
    28 Ratings
    Standard visitor segmentation00 Ratings7.928 Ratings
    Behavioral visitor segmentation00 Ratings8.027 Ratings
    Traffic allocation control00 Ratings7.627 Ratings
    Website personalization00 Ratings8.126 Ratings
    Customer Data Management
    Comparison of Customer Data Management features of Hightouch and SAP Customer Data Solutions
    Feature
    Hightouch
    -
    Ratings
    SAP Customer Data Solutions
    7.9
    29 Ratings
    Account Scoring00 Ratings7.627 Ratings
    Customer Data Governance00 Ratings8.128 Ratings
    Data Connectors00 Ratings7.829 Ratings
    Data Enhancement00 Ratings7.929 Ratings
    Data Ingestion00 Ratings7.729 Ratings
    Data Storage00 Ratings8.129 Ratings
    Data Visibility00 Ratings7.829 Ratings
    Event Data00 Ratings7.727 Ratings
    Identity Resolution00 Ratings8.227 Ratings
    User Ratings
    HightouchSAP Customer Data Solutions
    Likelihood to Recommend
    -
    (0 ratings)
    8.5
    (58 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.5
    (10 ratings)
    Usability
    -
    (0 ratings)
    9.1
    (7 ratings)
    Availability
    -
    (0 ratings)
    8.9
    (57 ratings)
    Performance
    -
    (0 ratings)
    7.3
    (7 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (8 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (2 ratings)
    Online Training
    -
    (0 ratings)
    9.1
    (7 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.3
    (7 ratings)
    Configurability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    9.1
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    4.5
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    4.5
    (1 ratings)