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Hootsuite vs. Simply Measured (discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Hootsuite

    Score7.9 out of 10
    N/AHootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…

    $149

    per month Starts at 1 user, 5 social accounts

    Simply Measured (discontinued)

    Score7.2 out of 10
    N/ASimply Measured was a social media analytics and measurement tool for business users that competed with Socialbakers and the Dachis Group Social Business Index. It was acquired by Sprout Social in 2017, and is no longer available. However its features are now contained in the Sprout Social Premium Analytics add-on.

    $89

    per month per user

    Pricing
    HootsuiteSimply Measured (discontinued)
    Editions & Modules
    Standard
    $99
    per month (billed annually) Starts at 1 user, 10 social accounts
    Advanced
    $249
    per month (billed annually) Starts at 1 user, unlimited social accounts
    Enterprise
    Custom Pricing
    per year
    Standard
    $89
    per month per user
    Professional
    $149
    per month per user
    Advanced
    $249
    per month per user
    Offerings
    Pricing Offerings
    HootsuiteSimply Measured (discontinued)
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsPlans can be paid monthly or annually, with a discount for annual pricing.Sprout Social’s pricing starts at $99 per user per month for the Standard plan. The Professional plan offers additional features for businesses at $169 per user per month, and the Advanced plan offers solutions for businesses at scale at $279 per user per month. Annually, the Standard plan costs $1,068 per user, the Professional plan is $1,788 per user annually, and the Advanced plan is $2,988 per user per year.
    More Pricing Information
    Community Pulse
    HootsuiteSimply Measured (discontinued)
    Considered Both Products
    Hootsuite
    Chose Hootsuite
    Tried Meltwater Buzz / Jitterjam, Sysomos and Sprout Social.
    Use HootSuite Enterprise to listen and engage with Facebook and Twitter profiles only.
    Currently using HootSuite Enterprise in conjunction with Radian6 and Simply Measured for analytics.
    Discontinued Products
    Chose Simply Measured (discontinued)
    Customer service and the sales team is what was a key seller for us. We didn't feel pressured to buy something we wouldn't use and they we're able to listen to our needs and give us what fit for us. We've tried hootsuite but it's was too much out of the box.
    Incentivized
    Chose Simply Measured (discontinued)
    Simply Measured has more in-depth reports than other tools in this category. Other tools may feature a lower price and are easier to learn. Others focus on only one channel, let's say Twitter. Simply Measured is comprehensive, extensive and has the depth to match. It's one of …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    HootsuiteSimply Measured (discontinued)
    Listening/monitoring
    Comparison of Listening/monitoring features of Hootsuite and Simply Measured (discontinued)
    Feature
    Hootsuite
    6.7
    275 Ratings
    Simply Measured (discontinued)
    -
    Ratings
    Boolean keyword searches6.0185 Ratings00 Ratings
    Filtering out noise/spam6.0193 Ratings00 Ratings
    Sentiment analysis6.1187 Ratings00 Ratings
    Broad channel coverage8.5255 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Hootsuite and Simply Measured (discontinued)
    Feature
    Hootsuite
    7.5
    383 Ratings
    Simply Measured (discontinued)
    -
    Ratings
    Content planning and scheduling8.9382 Ratings00 Ratings
    Audience targeting6.5260 Ratings00 Ratings
    Content optimization6.9312 Ratings00 Ratings
    Workflow management7.7322 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Hootsuite and Simply Measured (discontinued)
    Feature
    Hootsuite
    7.8
    308 Ratings
    Simply Measured (discontinued)
    -
    Ratings
    Automated routing and prioritization7.4220 Ratings00 Ratings
    Customer interaction histories7.6237 Ratings00 Ratings
    Bulk actions8.3265 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Hootsuite and Simply Measured (discontinued)
    Feature
    Hootsuite
    7.4
    295 Ratings
    Simply Measured (discontinued)
    -
    Ratings
    Lead generation6.3177 Ratings00 Ratings
    Content marketing8.1263 Ratings00 Ratings
    Paid media management7.6175 Ratings00 Ratings
    Campaigns and promotions7.6225 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Hootsuite and Simply Measured (discontinued)
    Feature
    Hootsuite
    9.2
    376 Ratings
    Simply Measured (discontinued)
    -
    Ratings
    Twitter9.0344 Ratings00 Ratings
    Facebook9.7360 Ratings00 Ratings
    LinkedIn9.5314 Ratings00 Ratings
    Google+8.960 Ratings00 Ratings
    Instagram9.8316 Ratings00 Ratings
    Pinterest9.2161 Ratings00 Ratings
    YouTube8.4149 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Hootsuite and Simply Measured (discontinued)
    Feature
    Hootsuite
    8.0
    306 Ratings
    Simply Measured (discontinued)
    -
    Ratings
    Campaign success analytics8.4282 Ratings00 Ratings
    Real-time tracking7.5282 Ratings00 Ratings
    Competitor analysis8.0189 Ratings00 Ratings
    Account management
    Comparison of Account management features of Hootsuite and Simply Measured (discontinued)
    Feature
    Hootsuite
    7.8
    316 Ratings
    Simply Measured (discontinued)
    -
    Ratings
    Role-based user permissions & privileges8.7268 Ratings00 Ratings
    Mobile access6.8294 Ratings00 Ratings
    User Ratings
    HootsuiteSimply Measured (discontinued)
    Likelihood to Recommend
    8.0
    (444 ratings)
    7.5
    (13 ratings)
    Likelihood to Renew
    8.6
    (89 ratings)
    9.2
    (7 ratings)
    Usability
    9.0
    (83 ratings)
    7.0
    (1 ratings)
    Availability
    9.8
    (21 ratings)
    -
    (0 ratings)
    Performance
    9.8
    (19 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (263 ratings)
    10.0
    (2 ratings)
    In-Person Training
    6.0
    (1 ratings)
    8.0
    (1 ratings)
    Online Training
    9.0
    (17 ratings)
    6.0
    (1 ratings)
    Implementation Rating
    8.0
    (39 ratings)
    8.0
    (1 ratings)
    Configurability
    7.2
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    7.6
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.1
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.9
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.3
    (18 ratings)
    -
    (0 ratings)